Bertrand Takwi’s Post

Want to add extra cash to your sales without that pushy vibe? These 3 tips take just minutes to apply and could change your game: 1. Talk like them Think of it like joining their conversation mid-way. The closer your words mirror theirs, the more they’ll trust you. It’s like hearing your own voice in someone else’s mouth. 2. Sell the dream, not the specs  Features are nice, but what they really care about is how it’ll change their day-to-day. Paint a picture of what life looks like with your product in it. They want the end result, not the tool. 3. Create urgency, not panic Instead of shouting “Hurry! Limited time!”, try, “This week, we’re doing something special.” It feels like a friendly nudge, not a shove. They’ll move faster without feeling cornered. P.S. When in doubt, ask yourself: “Is this about them or me?” The right answer is your north star. #Marketing #Copywriting #Emailmarketing #digitalmarketing

I was in Shock… While on the page I spoke about yesterday, I saw something that I felt was unforgivable. Not just that it was unforgivable but that business is obviously leaving loads of money on the table. So here was what I noticed… They had a call to action button at the top of the site "Book Now" And that same button after they said the first statement you see when you land on their homepage. I tapped it and it took me to their price option… And I was shocked 😲 Price option? You mean, you have no plans to keep the details of those who come to your website? My goodness! No form to include details… No subscription to an email list? Nothing. Just buy? Lol I found that very amusing. But then, why was it important to get their details? Truth is… They may NEVER visit your site again. Meaning you've lost them. And that would have been a great opportunity to turn a traffic that you don't control into a traffic you own. So you can place them in your email list where you can always have access to them. Please, don't make such unforgivable mistake in your business. Create a system that keeps every lead within your reach. Trust your day was great 😃 #copywriting #emailmarketing #sales #marketing

Mastering your welcome sequence can transform your business. Here's how: 1) Turn cold leads into first-time buyers Your welcome sequence is your first chance to make a good impression. Keep it simple, straightforward, and human. Offer a freebie or lead magnet as a thank you for joining your email list. 2) Survey and get feedback Your subscribers are your best source of information. Use your welcome sequence to ask for feedback and learn more about their needs and preferences. 3) Tell your story Your welcome sequence is the perfect place to share your story. Stand out from your competitors by showing what makes you unique. 4) Set expectations Let your subscribers know what they can expect from your emails. What will they learn? How will they benefit? How often will they hear from you? 5) Get engagement A successful welcome sequence gets your subscribers engaged. This not only helps maintain good deliverability but also ensures your emails land in the primary inbox. The goal of your welcome sequence is to introduce yourself, deliver the promised free gift, and paint a picture of the future benefits your subscribers will receive. Don't overwhelm your new subscriber, keep it simple and straightforward. The power of a well-crafted welcome sequence is immense. It's your first step towards building a strong and lasting relationship with your subscribers. #welcomeaboard #emailmarketingstrategy #emailcopywriting #conversionoptimization

Have you ever been stumped by a problem only to have a friend or colleague immediately identify the most obvious solution? You might wonder: Why didn't I think of that? 🤷 Sometimes we're just too close. And someone looking at the same problem with fresh eyes can see things you couldn't. 👀 This happens with business owners all the time. Especially when it comes to messaging and marketing. Which is why it's so important to have a trusted adviser on speed dial to help. If you'd like a different perspective on your marketing, you're in luck! 💨 Book a Fall Fast Lane session during the month of September for the special rate of $199. This is your time to ask marketing questions, brainstorm ideas, and get expert advice for how you can fuel your marketing for the rest of 2024. Sign up here: https://loom.ly/q2KNgzM -- For a lot of business owners, marketing feels complicated. You know you need to invest in marketing, but where do you begin? 🤔 Hi! 👋 I’m Holly and I take organizations like yours through a seamless process to clarify your marketing message and then build out the rest of your marketing essentials checklist. Ready to fuel your marketing and grow your business? Let’s have virtual coffee! ☕️ #storybrand #storybrandguide #marketingmadesimple #fuelforyourmarketing #marketingthatworks #success #marketingmindset #marketingtips #marketingwithhollyfisher #businessinspiration #copywriting

Hey, Would it interest you knowing a crucial thing that works like CRAZY! in sales and marketing? Yes... right? amazing! but, before I tell you know this! It can make or break your sales copy or your entire marketing campaign! if not constructed properly! It normally comes at the end of sales pitch... you're probably guessing it's an offer right? Yeah... it's! but, not just an offer now it's an irresistible offer, that when done properly, it can change the entire game even if your copy or your marketing is bad! When done properly, your target audience will feel stupid saying NO So How do you create an irresistible offer? There are Five major steps to Consider: 1. Identify dream outcome: figure out your prospective clients dream outcome 2. List their Problem that you want to solve: When listing out Problems think about what happens immediately before and immediately after Someone uses your product(s)/Service(s) 3. List Your Solution: First transform those Problems into Solution and Second, Name those Solutions This works like CRAZY! I've used it over time for my clients... and... I'm still using it. Stay updated for the rest and for other valuable tips that'll work for your marketing campaign Note: If you need help, send me a DM Kenny The-SELLING-SPIRIT 💜 #copywriting #salescopy #marketing #emailcopy

Most entrepreneurs think their marketing strategy is set in stone, but I'd argue that the changing seasons say otherwise… I personally think it's a chance to look at your brand messaging with fresh eyes, prune the dead branches, and water the budding ideas that promise growth. So, think about it… When was the last time you gave the words on your website a closer look? Or reconsidered your email marketing strategy that’s been on repeat since, I don’t know, 2017? If you’re thinking, “Yeah, it may be time for a refresh,” then let’s chat. I’m ready to spruce up your copy, make your brand’s message pop, and make sure you’re not just another face in the entrepreneurial crowd. ➡ Inbox me now to get started with done-for-you copywriting. #copywriter #copywritingservices #marketingagency

Spring Into Action 10/10: The most important tip of all Thank you for joining me for the last in this series of suggestions designed to make your communications more effective and impactful. I believe I’ve saved the best for last, and it can be summed up as follows: It’s not about you. I’m always surprised when I come across business websites, brochures and other marketing materials that start by talking about the company in question. It's all I, we and us. There’s details about what the firm does, how long it’s being doing it for, and how good they are at it. It’s far more effective to talk about the potential customer. Start off by showing you understand why they are reading. Make it clear you recognise the pain point that has persuaded them to open your page, or pick up your flyer. Make that all-important initial emotional connection. Then you can explain the reasons why you are perfectly placed to ease that pain, to deliver the peace of mind they crave. You will have a far greater impact if you order your content that way round. If you have enjoyed this series of posts, you can find them in blog form at www.leboomedia.com #Communication #Marketing #Copywriting #Business #Spring

Q: Do business owners need a digital marketing strategy?🤭 A: Oh my goodness, like, YES you do!!! (Are you crazy?!) Trying to run a business with the ahem *myriad of opinions and ways of doing things these days is enough to drive a sane woman round the bend 🤯 This is why strategy matters: it’s twofold. One, it keeps the business running smoothly and works off a scaleability angle rather than a ‘let’s just keep things ticking over’ angle. Second, it takes major pressure off the business owner, who is already juggling way too many 🧢 hats A digital marketing strategy: ✅ Helps make informed decisions ✅ Ensures efforts are correctly distributed ✅ Helps with forward planning and idea creation Did you see 👀 I’m offering a FREE digital marketing plan for everyone who DMs me this month asking for one? It’s no strings attached. Seriously. Grab one! It’ll help👌🏻 #businessstrategy #copywriting #branding #marketing101 #marketingstrategy #strategist  #entrepreneurhead

How To Future-Proof Your Newsletter  And Make Them Never Fade out? 🔔 You can do this by providing evergreen content to your subscribers ➡ But Why provide evergreen content? It's like planting a sturdy tree in your backyard. It stays green and vibrant throughout the seasons,  attracting birds and admirers  Similarly, evergreen content keeps your subscribers hooked for the long run. Here’s why its a game changer: ☑ Sustained Engagement:  Evergreen content keeps subscribers engaged for long-term. ☑Consistent Traffic:  It attracts continuous traffic to your website or blog ☑Time and Cost Efficiency:  Requires minimal updates and maintenance ☑Builds Authority:  Establishes you as a trusted expert in your niche ☑Increases Newsletter Value  Adds timeless value for subscribers ☑Long-Term Growth Supports sustained growth and scalability ☑Improves Email Deliverability Boosts engagement metrics for better deliverability 📍 P.S. Want help in creating authentic content for your Emails and make it interactive  to get the attention and conversion you want? DM 'Email' to discuss further. #emailmarketing #emailcopywriting #emailcopywriter #emailnewsletter #newsletterstrategy