Sangeetha Arun’s Post

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I help SaaS companies turn free trial users into paying customers by creating research-driven onboarding emails that guide users to conversion | Copyhackers Certified Email Strategist & Conversion Copywriter

Mastering your welcome sequence can transform your business. Here's how: 1) Turn cold leads into first-time buyers Your welcome sequence is your first chance to make a good impression. Keep it simple, straightforward, and human. Offer a freebie or lead magnet as a thank you for joining your email list. 2) Survey and get feedback Your subscribers are your best source of information. Use your welcome sequence to ask for feedback and learn more about their needs and preferences. 3) Tell your story Your welcome sequence is the perfect place to share your story. Stand out from your competitors by showing what makes you unique. 4) Set expectations Let your subscribers know what they can expect from your emails. What will they learn? How will they benefit? How often will they hear from you? 5) Get engagement A successful welcome sequence gets your subscribers engaged. This not only helps maintain good deliverability but also ensures your emails land in the primary inbox. The goal of your welcome sequence is to introduce yourself, deliver the promised free gift, and paint a picture of the future benefits your subscribers will receive. Don't overwhelm your new subscriber, keep it simple and straightforward. The power of a well-crafted welcome sequence is immense. It's your first step towards building a strong and lasting relationship with your subscribers. #welcomeaboard #emailmarketingstrategy #emailcopywriting #conversionoptimization

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