Carter Kennedy’s Post

It's the weekend... Officially... But that doesn't mean much to people who run their own businesses... This mornings role title(s): 〰️ Affiliate Manager - Lots of spreadsheets, links, research and outreach 〰️ Product Sourcer - It takes time to find brands that align with PLEBs values 〰️ Website Manager - Updates, creating shoppable content + Christmas Guide setup 〰️ Communications Assistant - Sending and replying to lots of emails 〰️ Graphic Designer - Creating content for the PLEB website and social channels 〰️ Social Media Management - I've been working on an updated post design and format based on data and A/B testing, which is exciting Later on today, after I go get some (freezing) fresh air and exercise, I'll be writing, editing, and cleaning my workspace (my dining room table). Once I'm done with all that, I'll probably work a bit on one of my paintings as a wind-down. Why am I working on a Saturday? 〰️ Because I believe in PLEB Magazine's mission 〰️ I love running my own business 〰️ I'm seeing revenue generation from my efforts (finally) What are you working on? At some point, I will be hiring people to help me with all of the above. Can't wait for that turning point! Want to know more about PLEB Magazine and how you can benefit from being involved? 📨 DM me. 🔔 I am Naomi Follow me for insights on: - Launching sustainable product collections - The art of digital storytelling - Building a values-driven business - Editorial Content - Digital Marketing #business #womeninbusiness [Image: Naomi Little in Stockholm]

🤔 Have you ever tried a video sales funnel for your D2C brand? In the fast-paced world of D2C, standing out is crucial. One strategy that's making waves is the video sales funnel 📈🎥 👉 Why Video Sales Funnels? 1. Engage & Educate : Videos capture attention and deliver messages effectively. From brand stories to product demos, videos make complex ideas simple.    2. Build Trust: Authentic, high-quality videos help build trust with your audience. They can see the product in action and hear genuine testimonials. 3. Drive Conversions: A well-crafted video funnel guides potential customers through their journey, addressing objections and showcasing benefits at each stage. 👉 How to Create a Winning Video Sales Funnel? 1. Awareness Stage: Start with attention-grabbing video content. Think short, engaging clips that introduce your brand and resonate with your target audience. 🎯 2. Consideration Stage: Dive deeper with educational videos. Explain your product's unique features, benefits, and how it solves their problems. 🛠️ 3. Decision Stage: Close the deal with persuasive videos. Use customer testimonials, in-depth product reviews, and special offers to motivate the final purchase. 🛒 👉 Tips for Success: - Optimize for Mobile: Ensure your videos are mobile-friendly, as most consumers browse on their phones. 📱 - Use Clear CTAs: Guide viewers with clear and compelling calls-to-action at each stage. - Analyze & Adjust: Continuously monitor performance and refine your strategy based on data. Grab the power of video and transform your sales funnel into a dynamic, conversion-driving machine! 🚀 Do you want to create a video sales funnel for your D2C brand? 📲 DM for 1:1 Consultation or ✈ Visit : www.brandtoast.in #videomarketing #advertisingstrategy #contentcreation #marketingtips #brandawareness #engagement #conversions #d2cbrands #businessowners #brandtoast #D2C #SalesFunnel #MarketingStrategy #BusinessGrowth

Three persons in One... ...I thought hard on what to write about today. Since I've made Monday an introduction day for me, what do I introduce to you today? As a lady, I'm a different personality on the different social media platforms I operate on and this is intriguing. Let's talk about them. 1. On YouTube, TikTok, Instagram, Facebook, I am a growing fashion model. I create, edit and post model walk and fashion related videos for my audience. 2. On Snap Inc. and Twitter, I am a bench warmer. Planning to leverage them into my modeling career though, but that's by the way. 3. Finally, LinkedIn: Here on LinkedIn, I'm featuring as a virtual administrative and personal assistant. My job as a virtual assistant include; Project and task management on CRM softwares and vice versa. Social Media Management; regular content creation and post publishing, article writing, creation of social media post calendar, active engagement. Travel management, etc. Need someone to get these done for you, send a direct message. Wahdoh❣

Hands-down, the biggest milestone for agency and pro services founders is when they make this move... They hire a head of client services! Unfortunately, most founders default to hiring someone that is "really good at the client work." This stems from the founder's inability to let go of their impact on client work—they aim to replace themselves with someone who is just as good at client work as they are. This is a recipe for failure. Check-out this short clip from a recent coaching session with my clients to hear my thoughts on the skill sets required for this role. ==================================== - Follow me for daily growth tips - Please repost for your network ♻️ - Join my free newsletter (link in bio) - Check out my content partner @AgencyAnalytics !

The saying goes, "When one door closes, another one opens." While that may be true, and I love a promising new opportunity, I am a closed-door collector. 🚪 Sometimes, doors close, but it's just for a little while. I look at my work this way, and it always feels much better knowing there are always ways to continue supporting clients. Even if I do not work with them on one project, there may be an opportunity to work with them on the next one. Meet people where they are, provide them value and help even when they haven't hired you yet, and be receptive when they need you, and the doors will keep opening. ✨ #marketing #marketingagency

Hands-down, the biggest milestone for agency and pro services founders is when they make this move... They hire a head of client services! Unfortunately, most founders default to hiring someone that is "really good at the client work." This stems from the founder's inability to let go of their impact on client work—they aim to replace themselves with someone who is just as good at client work as they are. This is a recipe for failure. Check-out this short clip from a recent coaching session with my clients to hear my thoughts on the skill sets required for this role. ==================================== - Follow me for daily growth tips - Please repost for your network ♻️ - Join my free newsletter (link in bio) - Check out my content partner @AgencyAnalytics !

I have a passion project I've wanted to work on for a reallllyyyy long time, but haven't had the courage to just get started... ...wanna know what it is? I want to build a community for marketers in the Nashville area (or beyond depending on interest!) who work behind-the-scenes at creator-led businesses. Thinking... - Meet up for coffee + breakfast 1x / month - Slack group where we can compare notes on what's working + what's not in the industry - Opportunity to "mastermind" + learn from each other based on our areas of expertise Truly not trying to sell you something, I just really want to build a community of marketers I can learn with / from! If this is you, submit your interest at this typeform. If there is enough interest + if you're a fit, I'll reach out to put something together! copygirl.co/community PS – When I say "marketers" I mean it broadly! Think: Director of Marketing, Marketing Manager, Marketing PM, Graphic Designer, Copywriter, Social Media Manager, etc.

Why you should hire me 📽️ They say when job seeking, you should play to your strengths. My strengths are my creativity and storytelling abilities. So, what better way to showcase that than with an entertaining video? Interviewing was never my strong suit. But I can display my skill set rather than just telling you about it. B2B needs creative product marketers more than ever. Increased competition, noise, and sameness all demand new approaches. You don't want another cookie-cutter marketer. You need an actual storyteller who can relay your product's benefits in an informative and entertaining way. I can deliver that, and it's why you should hire me. Let's chat. Seeking: Sr. Product Marketing Manager or Director of Product Marketing Role.

You know what’s the best feeling in the world? Getting your clients so much business, That you now have to take care of their sales process as well. Here’s what we did: - Revamped his profile with high-quality visual branding. - Packed his profile with credibility & results. - Positioned him as an authority in a market of one. - Embedded his market differentiation through his content. - Shared his results in a compelling post that gained 280k views. - Started conversations with inbound connection requests. They’ve had 14+ inbound leads in the first 4 weeks of working together. Their business wasn’t set up for this much growth. So we’re now helping them build out their sales process. - Hiring a Business Development team - My assistant is managing their inbox - Creating a start-to-end sales process - Helping them run discovery calls This is what you get when you hire an agency that believes in going above & beyond. We don’t believe in getting you a few leads a month. We believe in significantly scaling up your revenue. We will do anything and everything you need to take you from where you are to where you want to be. If you’re interested in hearing more, send me a message or email on matt@mattswain.com. I’d love to chat with you.

Coming tomorrow at 11:30 AM Eastern/8:30 AM Pacific, the greatest "Why Hire Me' video of all time. A few weeks ago, I posted about rocking the green banner. I didn't want to stop at just a written post. So an amazing and ridiculous video seemed like the next best step. The video will tell my story and why I should be your next product marketing hire, with various shenanigans along the way. If you are asking yourself.... 1️⃣ Will the video have jokes? ➖ Absolutely 2️⃣ Will there be various zany characters with different facial hair styles? ➖ Of course 3️⃣ Will there be magic tricks ➖ Ummmm...I'll try? 4️⃣ Will there be car chases and explosions? ➖ No, I don't have the budget for that. So stay tuned and give the video a like or comment tomorrow. Or better yet, just hire me as your next Sr. Product Marketing Manager.