CO2SMOS project’s Post

NEW SCIENTIFIC PAPER: "Worlds apart? Investigating acceptance and usage demands of carbon-based cosmetics and clothing across European countries" Thanks to Carbon Capture and Utilization (#CCU) technologies, #CO2 can be captured and processed into valuable products instead of being emitted into the atmosphere. While the chemical industry is developing these solutions to transition towards a circular carbon economy, it is essential to investigate the consumers' perception of CO2-based products. Wiktoria Wilkowska, Imke Haverkämper and Martina Ziefle, experts at RWTH Aachen University, explored the public perception of CCU-based products such as #clothing and #cosmetics in a study that was recently published in “Energy, Sustainability and Society” (Springer Nature Group). Conjoint measurements were realized as an online experiment, addressing #acceptance patterns and preferences in four European countries (Germany, Norway, Spain, and Poland), involving more than 800 participants. The outcome provides insights into differences in Pan-European comparison and helps to understand the public motives and country-specific terms of use for CCU-based products, effectively establishing recommendations for policy and governance. Find out the results in open access at https://bit.ly/3wDg1W8.

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