Copalana’s Post

More interesting statistics about online fundraising for non-profit organizations from Non-Profit Tech for Good. Some highlights: - 26% of donors say that email is the tool that most inspires them to give (25% social media, website 17%, print 13%). - 45% of online donors say that email is the communication method most likely to inspire repeat donations (25% social media, 13% print, 10% a handwritten note, 7% a phone call).  - Email messaging results in 14% of all online revenue in 2022. - For every 1,000 fundraising messages sent, nonprofits raised $90 in 2022.  See more here: https://lnkd.in/eWRYnD4t

Here's a rich compilation of 2024 online fundraising statistics for nonprofits! Thanks to Nonprofit Tech for Good and the data contributors for online, website, email, and social media metrics: DonorPerfect, GreatNonprofits, Double the Donation, Bonterra, Classy, GivingTuesday, and AARP. #fundraisingstrategy #onlinegiving #digitalgiving

Gain relevant and data-driven insight into how you can elevate your nonprofit's online fundraising strategies to boost donor outreach and engagement. https://hubs.la/Q02vxCv60 #OnlineFundraisingTips #DonorEngagement #NonprofitOrganization

Fundraisers, do you want to know how you are doing compared to your peers? Want to set realistic online fundraising projections? Here's a compilation of digital fundraising statistics that can guide nonprofits in creating and maintaining a successful online fundraising strategy. Many thanks to Nonprofit Tech for Good and the data contributors for online, website, email, and social media metrics: DonorPerfect, GreatNonprofits, Double the Donation, Bonterra, Classy, GivingTuesday, and AARP.

2024 Online Fundraising Statistics for Nonprofits 🔗: https://lnkd.in/gNhyq859 These 50+ statistics can help guide your nonprofit in creating and maintaining a successful online fundraising strategy.

Use these 50+ statistics to guide your nonprofit in creating and maintaining a successful online fundraising strategy: https://buff.ly/3VuiTyu 📈

Spring has sprung, and with it the spring season of fundraising is in everyone’s sights. From Scratch has a 12-week series for you to help you prep, implement, and follow up on your spring campaign. If you have one in the works—or even if you don’t—you can follow along. If you do the homework each week, you should be well on your way to an excellent campaign. Last week, we covered the basic question: How much can we expect to raise? If you did your homework, you should have a sense of what you’re aiming for. Now we need to think about who you are fundraising from. Too often, we write appeals that would really resonate with ourselves or our board members, but we don’t really write them with the donor or the audience in mind. So this week, we’re going to talk about that. Do you resonate with any of the following? I write fundraising appeals based on what I know the ED/Board Chair/Leadership will sign off on, not what I know the donor need to hear. I frequently am at a loss for what to write about in my appeals. I don’t think our fundraising appeals are effective. We get very little response. We can’t seem to get traction with our donors; we don’t have a very engaged or loyal donor base. Any and all of these issues, a donor persona will help with. Read more here: https://lnkd.in/e3cf7Utp

Spring has sprung, and with it the spring season of fundraising is in everyone’s sights. From Scratch has a 12-week series for you to help you prep, implement, and follow up on your spring campaign. If you have one in the works—or even if you don’t—you can follow along. If you do the homework each week, you should be well on your way to an excellent campaign. Last week, we covered the basic question: How much can we expect to raise? If you did your homework, you should have a sense of what you’re aiming for. Now we need to think about who you are fundraising from. Too often, we write appeals that would really resonate with ourselves or our board members, but we don’t really write them with the donor or the audience in mind. So this week, we’re going to talk about that. Do you resonate with any of the following? I write fundraising appeals based on what I know the ED/Board Chair/Leadership will sign off on, not what I know the donor need to hear. I frequently am at a loss for what to write about in my appeals. I don’t think our fundraising appeals are effective. We get very little response. We can’t seem to get traction with our donors; we don’t have a very engaged or loyal donor base. Any and all of these issues, a donor persona will help with. Read more here: https://lnkd.in/eYtqJkqh

These are useful and interesting insights that can help shape your next online fundraising campaign.

Hot Fundraising Tip: When drafting the letter, write to an intelligent friend who is a potential donor. Don’t write as if the letter is going to thousands, even though it is. Check out the other free tips released this week! Subscribe for more: www.gorightgobig.com #GoBig