Crayons & Marketers’ Post

The Crayons & Marketers team had the pleasure of attending the Nashville Area Chamber of Commerce's Executive Insights event, 'Visionary Leadership: A Fireside Chat with Fawn Weaver,' today at the National Museum of African American Music. Fawn is the CEO and Founder of Uncle Nearest, Inc., the fastest-growing American whiskey brand in history. Her insights this evening were inspiring, emphasizing a message of inclusion and hope. In an op-ed she penned for TIME, Fawn noted, “Women and people of color make up 70 percent of America. We are not the minority—we are the majority. And our numbers are growing. If companies don’t figure out how to fill their boardrooms and marketing sessions with this reality—with or without mandates or programs requiring and measuring it—they will be left behind. For publicly traded companies, when boycotts are threatened, consider what the future consumer looks like. If you do the hard work now, you might find that your key to success lies not in the consumer base of the past, but in the one of the future.” As inclusive marketers, we believe inclusion is not just an ethical choice but also a smart business strategy. Consumers of tomorrow are increasingly multicultural, and embracing diversity and inclusion today is key to staying relevant. #InclusiveMarketing #Multicultural #FawnWeaver #UncleNearest #Leadership #CrayonsMarketers

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