Cycling Ireland’s Post

British Cycling recently piloted a new “Community Activator” training course at the National Cycling Centre. After the session, participant Sumayra asked a question that led to something truly inspiring: a dedicated one-hour coached session for women who’d never before dreamed of riding on the velodrome track. Guided by British Cycling coaches John Wynch and Craig Ansell, these women experienced the thrill of track cycling first-hand. This initiative shows the power of community engagement and the impact of supportive, inclusive opportunities to get more people involved in cycling. Want to learn more about how British Cycling and Manchester Active are working together to break down barriers and welcome everyone into the world of cycling? Check out the full story here https://lnkd.in/dYrvWW8S Manchester City Council British Cycling

Sports Marketing in Pro Cycling often feels like a black box. It's a small and exclusive world that has an extremely high entry fee. Thanks to Nicolo Ildos we can peer into this tiny but important part of marketing for cycling brands. Nicolò Ildos has worked for some of cycling's biggest brands, including fizik, Campagnolo, and Pirelli. His expertise in the area of Sports Marketing is among the best in the business. FYI - if you work in cycling, this podcast is considered 'SAFE FOR WORK', it's mandatory listening for some brands. Link to show: https://lnkd.in/dXF_AJjC #cycling #ciclismo #velo #fahhrad #businessofcycling

🚴♀️✨ Exciting News! Allen Field’s new BC350 Rotary Connecting Clip played a key role in ensuring the women’s cycling team’s equipment arrived safely at the Paris Olympics. We are thrilled to support Team USA and their journey to victory! Go Team USA! Stay tuned for detailed pictures and results! 🇺🇸🥇 #TeamUSA #ParisOlympics #AllenField #PackagingInnovation #CyclingTransportation #GoTeamUSA #OlympicDreams"

The Vatican is entering a cycling team, of 1 on the UCI races! Is that cheating? https://rec-law.us/3StlcgA @BicycleRetailer @RecreationLaw #CylingLaw @UCI_cycling #CyclistsNotInvisible #RecLaw #RecreationLaw #DriversWhoKillCyclistsShouldGoToJail  #cheating #country #newcountry

The Vatican is entering a cycling team, of 1 on the UCI races! Is that cheating? https://rec-law.us/3StlcgA @BicycleRetailer @RecreationLaw #CylingLaw @UCI_cycling #CyclistsNotInvisible #RecLaw #RecreationLaw #DriversWhoKillCyclistsShouldGoToJail  #cheating #country #newcountry

The Vatican is entering a cycling team, of 1 on the UCI races! Is that cheating? https://rec-law.us/3StlcgA @BicycleRetailer @RecreationLaw #CylingLaw @UCI_cycling #CyclistsNotInvisible #RecLaw #RecreationLaw #DriversWhoKillCyclistsShouldGoToJail  #cheating #country #newcountry

The Vatican is entering a cycling team, of 1 on the UCI races! Is that cheating? https://rec-law.us/3StlcgA @BicycleRetailer @RecreationLaw #CylingLaw @UCI_cycling #CyclistsNotInvisible #RecLaw #RecreationLaw #DriversWhoKillCyclistsShouldGoToJail  #cheating #country #newcountry

The Vatican is entering a cycling team, of 1 on the UCI races! Is that cheating? https://rec-law.us/3StlcgA @BicycleRetailer @RecreationLaw #CylingLaw @UCI_cycling #CyclistsNotInvisible #RecLaw #RecreationLaw #DriversWhoKillCyclistsShouldGoToJail  #cheating #country #newcountry

Well done NZ - an epic Olympics campaign that has resulted in the most medals at the event. 👏🏽👌🏽🎖🥇 Serendipitious to read this article about marginal gains and how that catapulted British cycling. Key take aways: 1) think small, not big 2) adopt a philosophy of continuous improvement 3) focus on progression and compound the improvements and lastly, identify the critical success factors and ensure they are in place, focus improvements around them. We know the benefit of compound interest - let's apply it to development. #marginalgains #atomichabits #tinyhabits #development

In 2023, the inaugural UCI Cycling World Championships were staged in Glasgow and across Scotland (United Kingdom). It was the first time that 13 individual UCI World Championships were brought together in a single event. Yesterday an independent socio-economic report on the impact of this inaugural UCI Cycling World Championships conducted by EY was published. I am very proud and privileged to have had the opportunity to play a part alongside a group of very talented management, events, marketing and commercial professionals that delivered this historic event which brought about significant socio-economic benefits for Glasgow, Scotland and the UK. Key highlights for me from this socio-economic report are : 💰 A £205 million boost for the local economy 🚲 Inspiring 79% of residents to cycle more ❤️ 95% of residents proud to host the event. 👏 93% of stakeholders intend to continue activities that they started in relation to the Championships. ♻ 85% of stakeholders felt the Championships were delivered in an environmentally responsible way.  🚴♀️ & 🚶♂️ 82% of visitors used a form of active travel during the 2023 UCI Cycling Worlds. Link to summarised report : https://lnkd.in/eD2tx7D9 In the words of Christof Backhaus, Professor of Marketing and Head of Research, Napier University : "The 2023 UCI Cycling World Championships have further fuelled the momentum around cycling as a catalyst for change" #GlasgowScotland2023 #powerofthebike #majorevents #sportsbusiness #purposeledpartnerships https://lnkd.in/e8YzCFTC