"Data gravity — the attractive power and vast potential of large, unified data sets — has reshaped the idea of the martech stack from a tower of building blocks to an array of interlocking technologies around a central data core." This compelling new report from Snowflake examines how marketing functions are rapidly becoming more data-driven as #martech stacks lean more and more on #AI. Read the 2025 Modern Marketing Data Stack Report - in which we're proud to be mentioned as a preferred services partner. #SnowflakeMMDS #snowflakepartner https://lnkd.in/gsGtQs3p
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Maximizing the potential of first-party data is essential for any organization aiming to thrive in the current data-driven landscape. The capability to transform compliance into conversion isn’t just a goal; it’s a necessity in today’s market. The article outlines several straightforward steps for harnessing the power of Snowflake and Precision AI. Start by integrating your data sources to establish a unified view of your customer information. From there, employ advanced analytics to derive meaningful insights. This proactive approach not only enhances your data strategy but also encourages a more personalized customer experience. By implementing these tips, you stand to benefit from improved decision-making and increased customer trust, enabling your organization to make the most of the data you already have. We would love to hear your thoughts! What strategies have you employed to optimize your first-party data? #DataAnalytics #FirstPartyData #Snowflake #PrecisionAI #DataPrivacy #CustomerExperience https://lnkd.in/gGj8hGrc
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We’re thrilled to be featured in Snowflake's 2025 Modern Marketing Data Stack report. At kipi.ai, we are dedicated to helping businesses harness the power of AI to drive marketing success. Our Marketing Mix Modeling (MMM) app is designed to give marketers the precision and insights they need to optimize their campaigns and achieve smarter results. In today’s rapidly shifting marketing landscape, precision and insight are key to success. kipi.ai's Marketing Mix Modeling App on Snowflake offers marketers the tools they need to thrive in the AI-driven future. View the report now: https://lnkd.in/g7kBjBZk #MarketingTech #AI #MMM #Snowflake #KipiAI
Modern Marketing Data Stack Report 2024 | Snowflake
snowflake.com
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🚀 Incredibly Proud of Our Expanding Partnership with Snowflake! 🚀 By combining the storage and analysis power of Snowflake with the real-time collection and activation infrastructure of Tealium’s real-time CDP, you’re able to build a tech stack that is both cost-effective, architecturally elegant, and performant enough to meet the need of demanding customer experience use cases. The Modern Marketing Data Stack report (released today) highlights just how much the landscape is changing—fueled by AI and unified data. 📊🔐 This is a must-read for anyone looking to stay ahead in marketing! 🧠💡 👉 Download the report TODAY and see how Tealium is now aligned with Snowflake to lead AI transformation that is relevant and responsible!📥✨ https://lnkd.in/gwStdgsY #Tealium #Snowflake #AI #CustomerData #Martech
Modern Marketing Data Stack Report 2024 | Snowflake
snowflake.com
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🎉 BlueCloud has been recognized as a trusted services partner in Snowflake's 2025 Modern Marketing Data Stack report! Wondering how data-driven marketers are navigating big shifts in Martech? From Generative AI to privacy challenges and data gravity, this report dives into the strategies that are redefining the future of marketing. 🔗 Read the full report: https://lnkd.in/dTringEy 💡 Discover more about BlueCloud’s featured solutions, BlueCausal + BlueInsights, and how they’re powering Snowflake's AI Data Cloud: https://lnkd.in/dYCUZGNh #Martech #AIDataCloud #GenerativeAI #CortexAI #PredictiveAnalytics #ML #ModernMarketing
We’re beyond thrilled to be highlighted as a trusted services partner in Snowflake’s 2025 Modern Marketing Data Stack report! 🎉 Curious how data-driven marketers and advertisers are navigating major shifts in Martech? 🤖📊 From Generative AI to privacy and data gravity, this report highlights the strategies shaping the future of marketing. 🔗 Check out the full report: https://lnkd.in/gFDPevTf 💡 Learn more about BlueCloud’s innovative BlueCausal + BlueInsights solution featured in the 2025 Modern Marketing Data Stack report: https://lnkd.in/g-iJsi4s #Martech #AIDataCloud #GenerativeAI #CortexAI #PredictiveAnalytics #ML #ModernMarketing
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I'm excited to share that kipi.ai has been featured in Snowflake’s 2025 Modern Marketing Data Stack report! By leveraging our Marketing Mix Modeling (MMM) app on Snowflake, businesses are unlocking the full potential of their data to drive smarter marketing decisions. AI-driven insights for better budget allocation and campaign performance are what make this app a game-changer. Read more: https://lnkd.in/dYtKAu6w #MarketingTech #AI #DataDriven #MMM #Snowflake #Kipi.ai
Modern Marketing Data Stack Report 2024 | Snowflake
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Cracking the Code: How AI is Redefining Marketing with Next-Level Data Analytics - CMSWire by via "Generative AI" - Google News URL: https://ift.tt/JgBSrNI Cracking the Code: How AI is Redefining Marketing with Next-Level Data Analytics CMSWire
Cracking the Code: How AI is Redefining Marketing with Next-Level Data Analytics - CMSWire by via "Generative AI" - Google News URL: https://ift.tt/JgBSrNI Cracking the Code: How AI is Redefining Marketing with Next-Level Data Analytics CMSWire
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Our webinar 'From Data to Dollars: Optimizing Marketing Strategies with Snowplow and Snowflake' is now available to watch on-demand. Join Snowflake's Jim Warner and Snowplow's Yali Sassoon and Adrianna Shukla as they discuss the importance of establishing a solid data foundation before embarking on any advanced marketing analytics or AI initiatives. Watch back the session here: https://lnkd.in/epAgJXTV #MarketingAnalytics #DataDriven #AttributionModeling #MarTech #CustomerJourney
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It’s that time of the year…❄️ 💥We’re excited to share Snowflake’s recently released Modern Marketing Data Stack 2025 report, with critical insights on the future of marketing, technology and data. And thrilled to see our own Myles Younger & our friend Scott Brinker both featured in it! (On #AI) “Our customers seem to be at the very early stages in the AI category. The business users we work with don’t need to dive deep on AI technology yet. I suspect that their company roadmaps are not far enough along on AI yet. In a year or so, they’ll need to go deep on AI to talk to their clients about it.” - Myles Younger, U of Digital Head of Innovations & Insights (Referencing the potential of #AI for marketers) “In ‘Jaws,’ they said a shark is the perfect eating machine. Well, the best marketers are perfect question-generating machines. They are a wellspring of curiosity. It feeds their creativity. But until now, the cost of answering most of those questions has been so high that we have yet to truly unleash their imagination with the art of the possible in a digital world.” - Scott Brinker, Co-Author of The State of Martech 2024 🎉 Also a huge congrats to our U of Digital clients featured as part of this year’s Modern Marketing Data Stack!👏🏽👏🏽 • FreeWheel • StackAdapt • AppsFlyer • Nielsen Click the 🔗 for the full report: https://lnkd.in/drasM67C #AI #Marketing #MarTech #AdTech #Snowflake #ModernMarketingDataStack #UofDigital #DataDrivenMarket #KnowledgeIsFutureProof💡
Modern Marketing Data Stack Report 2025 | Snowflake
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Cracking the Code: How AI is Redefining Marketing with Next-Level Data Analytics - CMSWire by via "generative ai" - Google News URL: https://ift.tt/JgBSrNI Cracking the Code: How AI is Redefining Marketing with Next-Level Data Analytics CMSWire
Cracking the Code: How AI is Redefining Marketing with Next-Level Data Analytics - CMSWire by via "generative ai" - Google News URL: https://ift.tt/JgBSrNI Cracking the Code: How AI is Redefining Marketing with Next-Level Data Analytics CMSWire
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🚀 From Any Data to Every Insight! 🚀 We've integrated Airtable with Breadcrumb enable you to seamlessly sync and adjust to your evolving data, ensuring your insights grow with your business💥 Get started today and take your data analysis to the next level📈 🔗 Read more → https://bit.ly/46hxRLu 💥 Unlock your data potential → https://www.breadcrumb.ai/ #data #airtable #integration #ai #dashboard
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Excellent report and super relevant right now!