As part of Go-To-Market, enablement of routes to market is a vital step; getting the role of the Partner clear and aligning the enablment will help both vendor and Partner be successful. This short blog explores this idea.
I have spent a lot of time helping my own teams and Partners sell a wide range of solutions, but we sometimes forget to be really Partner centric when developing Partner enablement. In the short blog I want to highlight a few easy points we should all consider and why enablement of Partners need special focus. #enablement #partners #distributors #valuepropositions #partnerenablement #roi #decisivemoments https://lnkd.in/ehpzrwQb