Spine Robot Campaign Rises to the Top at the 2024 MUSE Creative Awards! The new campaign, created in collaboration with Johnson & Johnson MedTech, won in two categories, Strategic Program - Brand Strategy and Strategic Program - Product Launch, at the annual MUSE Creative Awards. All credit for this award-winning, unbranded campaign goes to the JJMT team, who believed in the power of creative ideas to engage surgeons on their level. To read more about our MUSE Awards wins, visit our website: https://lnkd.in/e6T8duwZ #HealthcareMarketingAgency #ElevateHealthcare #MUSEAwards
A great campaign focused on a real set of user needs, addressed by a next generation product. How could it not win? This is the beginning of many awards to be won by #JNJMedTech’s #VelysSpineRobot. However, the most important achievement for this transformational product will be the number of patients whose lives have been improved, as facilitated by it and the talented team of surgeons who utilize it.
This is a great campaign. Instantly relatable to the core audience and it validates their frustrations while offering a solution as well. Excellent work Frank X. Powers and team 🫶
Wow…way cool product. So happy to see that Elevate is doing so well! How could it not with Frank Powers and Lorna Weir?!
We’re very proud to have collaborated with you on this campaign! It a cool concept and creating a cgi robotic bull was always going to be fun ! Thank you ! 🔥🥳🙌