ENTER’s Post

An art museum is more than just a place that displays artworks. A hospital is more than a large building where people receive medical care. Designing or optimizing a museum or healthcare environment requires a nuanced understanding of user needs and of how people navigate and interact in these spaces. Institutions and enterprises want their visitors to feel welcomed and to have an intuitive sense of how to move about, their staff to be equipped for success, and their facilities to operate efficiently. But a thorough understanding of these needs and dynamics is a tall task for many organizations. To support its design teams and clients in these endeavors, HGA has built up an in-house, interdisciplinary research group with backgrounds in anthropology, architecture, engineering, data science, evidence-based research, innovation methodologies, and process improvement. The Design Insight Group (DIG), as it’s called, conducts studies and compiles and analyzes vast datasets for clients in a range of markets. Its findings are used to inform design solutions. Stated more plainly, DIG’s purpose is to help clients know themselves and the people they serve better. Read more about DIG: https://ow.ly/QsCH50TTxig

Applying Interdisciplinary Research in Design — ENTER

Applying Interdisciplinary Research in Design — ENTER

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