A great opportunity to speak to Maddyness UK about FIGR’s mission ✨
🎙️FIGR Ventures: Championing Early-Stage, Mission-Driven Consumer Businesses In this week's #QVCs, Maddyness UK spoke with Fiona Humphries, Managing Director of FIGR Ventures, a fund investing in early-stage startups that combine profit with purpose. FIGR invests in consumer-facing businesses tackling the sector's key challenges, classified into three categories: 🎛️Switchers: Alternatives to harmful products (e.g., eco-friendly cleaning, food, or beauty products). 🤝Enablers: Tools that empower consumers and businesses to make ethical choices, such as sustainable shopping tech. 💡Solvers: Groundbreaking solutions for consumer problems, like those addressing education or healthcare. FIGR values founders who are: 🚀Ambitious and driven to succeed. 🔎Self-aware, recognising their strengths and areas for improvement. ⬆️Passionate about solving a specific problem. 😊Kind and collaborative, with an open approach to partnership. FIGR also champions #inclusivity, supporting first-time founders and those who may not meet traditional investor criteria. #StartupFunding #ImpactInvestment #MissionDriven #FIGRVentures #ConsumerInnovation #SustainableBusiness #Entrepreneurship #EarlyStageStartups #PurposeOverProfit #SmallBusinessGrowth