Garage Stories’ Post

#TIPS #Storytelling - How to tell relevant stories This series of TIPS are a recap of some of the best "learn-by-breaking" insights that we've gathered with Garage Stories in the last 7 years running innovation labs, workshops and think tanks around #storytelling #innovation #community and #technology >> 1/3 What do you mean?" The key element to any story is the message. “What do I want to say?” is the first question you should as yourself. What is my message? What emotions/ thoughts do I want to trigger? Even “What do I expect from my audience?” And of course, there’s no guarantee that people will feel/ think exactly what you want, but think about it as a dartboard: you aim for the small circle for the middle, but even if you hit somewhere in the dartboard, you are still getting some points. What is important is to have a dartboard, a clear direction to help you keep consistency and make decisions. Game: Look for one your latest post on Instagram/ Linkedin. Can you tell in one sentence what were you trying to communicate? (With words, images or both). Now, can you identify sub-messages by order of importance? Comment or DM! We would love to hear your stories! #storytelling #newmedia #xr #entrepreneurship #innovation #garagestories _________ Broader vision about our journey into #Storytelling > We started our journey with Garage Stories delving into the unchartered territory of immersive storytelling, a new form of media where there’s not frame and where the relationship between the creator and the audience is completely shifted; the audience is part of the story not just a mere spectator. In this landscape, where there’s no longer a restrictive frame, directing attention becomes an art of ingenuity; one must coax rather than command, for now, every corner is theirs to explore. The first methodological tools we ever designed at Garage Stories, were aimed at crafting strategies to build compelling audience’s journeys inside this new immersive worlds. Little did we fathom that this approach would unveil profound insights into the essence of storytelling itself: your story is never about you, but about your audience, a mirror reflecting their desires and dreams. You have to know it all, but you must only show the pieces that are relevant to your audience, and place them in a way that takes them in a journey that you’ve carefully planned while keeping the believe that they are making their own choices.

How Are You? Slide Old, Slide Old. Let's be honest - the traditional slide deck format has been ingrained in our minds as the go-to way to pitch ideas, sell products and present ourselves professionally. Those little rectangular windows into our thoughts have served us well over the decades. But in today's rapidly evolving world, where immersive, visual storytelling is paramount, especially for creative industries, aren't we ready to move beyond the confines of the slide? Look, I'm not here to bash slides entirely. This concise, structured format will continue being incredibly useful for certain use cases like corporate reporting, educational lectures and quick recaps. But when it comes to bringing truly innovative concepts to life and captivating an audience with your vision, the old slide deck often falls flat. 50% of an idea's success comes from how well it's presented. A mind-blowing concept deserves an equally mind-blowing presentation experience, doesn't it? I believe even marginally good ideas, if packaged and delivered in a uniquely compelling way, can catch fire and cause real change. That's why at superperfect.io, we're pioneering new frontiers in presentation creation. Our platform will be combines stunning visual design with lightweight animation capabilities to transcend linear slides. We're giving creative professionals intuitive tools to craft cinematic, scrolling storytelling journeys that will leave audiences in awe and inspired to act. The goal? Help you focus less on formatting bullets and more on channeling your imagination into immersive, interactive presentation artworks that get people truly invested in your narrative. It's time to push past the boundaries of rectangles. Slides have served their purpose admirably. But the creative world is evolving, and how we convey our ideas should evolve with it. #startups #entrepreneurship #founders

#TIPS #Storytelling - How to tell relevant stories This series of TIPS are a recap of some of the best "learn-by-breaking" insights that we've gathered in the last 7 years running innovation labs, workshops and think tanks around #storytelling #innovation #community and #technology >> 2/3 How do you like your coffee? Stories are like coffee. We are like it in different ways, but we all love that barista that knows what we want (rather need if we are talking about coffee) before we ask for it. And of course there’s good coffee, ok coffee and bad coffee, still, the how matters above all. This is good storytelling: tailored to every audience to make it relevant. So how do you know what coffee does your audience need? How do you tailor your story? You make it about them, not you. You understand what is relevant to them. What do they seek ultimately? What are they dreams? What do they want to be when they grow* up? Once you know this, you can pour a coffee exactly as they like it: with milk, sugar and a dash of cacao. Game: Think about a friend or relative. Think about your favourite coffee shop. Think about how would you convince them that they will like that coffee shop. Try not to explain why you loved it and try to put yourself on their shoes, what could they convince them to try it? Comment or DM! We would love to hear your stories! #coffee #storytelling #newmedia #xr #entrepreneurship #innovation #garagestories _________ Broader vision about our journey into #Storytelling > We started our journey with Garage Stories delving into the unchartered territory of immersive storytelling, a new form of media where there’s not frame and where the relationship between the creator and the audience is completely shifted; the audience is part of the story not just a mere spectator. In this landscape, where there’s no longer a restrictive frame, directing attention becomes an art of ingenuity; one must coax rather than command, for now, every corner is theirs to explore. The first methodological tools we ever designed at Garage Stories, were aimed at crafting strategies to build compelling audience’s journeys inside this new immersive worlds. Little did we fathom that this approach would unveil profound insights into the essence of storytelling itself: your story is never about you, but about your audience, a mirror reflecting their desires and dreams. You have to know it all, but you must only show the pieces that are relevant to your audience, and place them in a way that takes them in a journey  that you’ve carefully planned while keeping the believe that they are making their own choices.

Innovation and storytelling go together like jam and toast. You can have a slice of toast, but it’s always better with a bit of jam! 🍞 Why is this important? Well, I’ve been reading Gijs Van Wulfen’s book on innovation called “The Innovation Expedition” and one of the examples struck a chord with me. Nintendo’s creation of Mario🕹👨🏻🔧 Mario has more games, movies, TV shows and toys than you can throw a banana skin at 🏎🍌 However, none of this would have been possible if Nintendo hadn’t failed at breaking the US games market. It had many arcade games that flopped, and they needed a hit. Shigeru Miyamoto, the creator of Mario, wondered why games up to that point had been completely uninspiring, unlike books and movies. So he set about creating a King-Kong-like character, later called Donkey Kong because the original name of Stubborn Gorilla was a bit heavy-handed. 🦍 The story of the original Donkey Kong game was that Donkey Kong had kidnapped a princess who needed to be rescued by our hero Jumpman, who we now know as Mario after their branch’s landlord who resembled the character, by climbing up a burning building under construction to save his girlfriend, who we now know as Princess Peach! 👸🏼 The story was a hook. By 1981, the US market was taken by storm and Donkey Kong was a complete success. Mario’s career as the world’s most famous virtual plumber was about to take off to new heights. 🚀 This story resonated with me because I’ve always loved video games – even though I don’t get much time for them these days! My love of Mario started when I got my GameBoy Colour in 1998 where I had 2 games to get me started – Pokemon Red and Super Mario Bros. Deluxe. Both of these games are driven by a compelling narrative, a story to get behind, making me hooked to their franchises for life. It’s nostalgia in a cartridge, a promise that not many organisations have been able to achieve. What does this teach us? 🤔 1. Storytelling amplifies an invention to new heights and takes us from invention to innovation; 2. It can leave an impact on your customer, creating a bond that can last a lifetime; 3. Your storytelling ability could be the difference between success and failure – so always practice where you can! From Beowulf to Lord of the Rings to Super Mario, humans are fascinated by a compelling story and will always resonate more with something to which they can relate. 📖✨ 💡 What was your favourite video game growing up and if you picked it up again today, how would it make you feel? #nintendo #supermario #innovation #storytelling #story #productdesign #productstrategy

You’ve seen them. Those stunning 3D motion graphics that make you stop scrolling. Houston Kold. Cole Bennett. The kind of content you can’t look away from. Here’s the thing: this level of visual storytelling isn’t just about looking cool. It’s how brands, creators, and artists demand attention in a crowded digital space. → Imagine your next project going from “nice” to unforgettable. → Picture your audience hitting replay because they can’t get enough. → See your content stand out, not blend in. That’s what I do. I create 3D reels and visuals that don’t just look good—they make people feel something. If you’ve got an idea, I’ll bring it to life with visuals that speak louder than words. Let’s make your brand unmissable. #CreativeAgency #3DAnimation #AfterEffects #DigitalStorytelling #3DAnimation #AfterEffects #Engagement #CreativeMarketing #Branding #3DAnimation #AfterEffects #CreativeContent #VideoProduction #DigitalMarketing #innovation #management #digitalmarketing #technology #creativity #futurism #startups #marketing #socialmedia #socialnetworking #Leadership #CareerGrowth #RemoteWork #Sustainability #PersonalDevelopment #TechTrends #DigitalTransformation #WorkLifeBalance #Entrepreneurship #viral #foryou #videoeditor #hireme #Letsconnect

💡Quick tip for startup founders in consumer electronics & devices - this one's for you if you're building your website and preparing a product video ahead of launch Prioritizing efficiency in content creation has definitely been a point lately. This makes perfect sense, given that multiple content pieces are needed to guide prospects through the funnel. And maximizing output while keeping costs in check is definitely the way forward. And… Here’s what you can start with. ✅ A small, practical idea to enhance your product video production. When creating your demo video, ask for a PNG sequence that can be used in your website header. Choose the best 10 seconds of the animation - like an exploded view of your product - and have it delivered separately. This simple yet effective tactic has worked really well for our clients. By securing both a full product video and a high-quality visual for your site’s header, you ensure your production investment goes the extra mile. - #marketing #3d #startup #tech #animation #demovideo #product #productlaunch #productvideo

⭐Storytelling in design ✍️Storytelling in design involves using visual elements to create a narrative for your audience. Audience wants to connect with the product design & packaging, and brand🤏 Design gives us the opportunities to weaver beautiful stories through visual communication and immersive experience Storytelling trend in design. 👉🏻Trends are always shifting but the ones we look at below include elements of storytelling which will only continue to evolve so these will always be relevant. #storytelling #designer #graphicdesigner #designagency #ownership #entrepreneurship #trendingnow #adobeillustrator #adobephotoshop #effects #storyteller #graphicdesignservices #freelancedesigner

I need to catch up on trends. Staying ahead of the game keeps me in the loop for 2025. We're nearing the end of 2024. I'm already thinking ahead to 2025. Visual storytelling is changing fast. New technologies are emerging. The way we tell stories is evolving. Staying relevant is more challenging than ever. I'm focusing on 2025 trends now. Immersive experiences are key. AI-driven content is game-changing. Drones are advancing rapidly. Sustainability in production is a must. Cross-platform storytelling is essential. By staying ahead, I can innovate. These trends will keep me competitive. I'm ready for what 2025 brings. What are the trends are you most excited about? Read more: https://lnkd.in/gVk5najb #entrepreneurs #creatives #filmmakers #marketing #contentcreation #visualstorytelling #innovation

Conservative tradition beat us and innovation by one lousy point last week. Video is only two-dimensional and boring. Immersive, interactive storytelling is the future. Maybe people just aren't ready for the high impact technology futures that are right within grasp. They'd rather stay safe and comfortable, wowed by celebrity instead of imagination. Last week we pitched a project that would help us finish an incredible interactive platform we've been working on, leveraging our love and skills in AR and user experience to build a really powerful storytelling platform. We lost by one point. But losing is great. Sharpens you. Makes you stronger. Helps you understand what triggers people and what inspires them (even if it doesn't inspire you). Means we're still at the cutting edge of designing and delivering new possibilities. If winning means doing the same old, same old another 7000 times... then it's definitely not for us.

When you combine innovation and storytelling, people want to know more. They understand the thinking behind an idea. They can picture themselves in the same situation and understand the journey you took to reach the end result. Once people see themselves in the position you were at the start of your idea's journey, they get on board. They can visualize an idea's potential once they know where it came from. Storytelling also triggers associative thinking. Even if someone doesn't personally identify with a story you tell, they may know someone who does. Or it could invoke a memory of a similar situation they had to tackle in the past. #innovation #storytelling