Giorgi Meskhi’s Post

Huge lesson I've learned as a leader in startups: You have to hire for phase of business as much as you do for experience, culture and attitude. Here's a rough idea of company/product stages: 1. Incubate 2. Launch/Startup 3. Growth/Scale 4. Run/Maintain Just because a sales leader is a fit in the early stages of a business when its the wild west doesn't mean they will be a fit later on when you have far more guardrails and rules of engagement. I've seen it plenty of times where the company begins to scale and some people don't scale with it. Its important to know what stage a company is in and what stages you are a fit for. Personally, I'm the best fit for a growth/scale stage company that has product market fit or is close to it. I'm also a pretty good fit for early stage startups because I love fueling growth and bringing order to chaos. I'm a terrible fit for larger run/maintain type companies because doing the same thing every day to try and improve one percentage point kills my soul. Take a look and see what stage you might be the best fit for!

🎢 Should you make the move to a startup? 🎢 If you are keen to experience the thrill of a startup, the real question is actually *when* should you join.  And that’s because not all stages of a startup are created equal. Those that thrive at Seed might not do their best work at Series D, and vice versa. As a rule of thumb, the earlier the stage the less structure there will be so generalists tend to thrive better than specialists.* No two startups are the same, but from our experience here’s some of what you might encounter… Shifting priorities. Neck-on-the-line deadlines.  Messy org charts.  Unclear role remits.  Pivots. Investors.  No investors.  Long hours. Diminishing runways. Pressure. With startup failure rates high, the chances of making a life changing amount of cash are stacked against you. Make the leap for the experience, not the money. And it will always be worth it! You’ll find endless opportunities for learning, and the chance to make a big impact whilst you build from the ground up. And more often than not, it’ll be a wild ride 🐯 *There are always exceptions to the rules. #startup #careers #marketingleaders

This mindset shift changed the way I approach startups. It took me years to figure out. → Nobody will do it for you. Not in a discouraging way. In a, 'your startup’s success depends on you' sort of way. It’s empowering once you embrace this. Here’s why: 1. No one cares more than you do  ↳ Investors, mentors, or even your team won’t care like you do.  ↳ You’re the one responsible for making your vision a reality. 2. Start before you’re ready  ↳ Waiting for the perfect pitch, product, or timing will hold you back.  ↳ Launch, iterate, and keep building. 3. Your actions define your future  ↳ Nobody owes you funding, attention, or success.  ↳ Build something so valuable they want to be part of it. When you take full ownership, everything changes. You stop holding back.  You start making things happen.  And you give your startup the best chance to thrive. --- ♻️ Share This With A Founder Who Needs A Reminder ➕ Follow Me & Hit My 🔔

Without strategy, you’ve got nothing. But with it, you’ve got a fighting chance ⤵ That’s why I’m all in on startups. I don’t want to help corporates make more money—they’re fine. They’ve got the resources, the teams, the market share. They don’t need what I do. But startups? They’re different. They’re built on dreams, on crazy ideas that hit you in the middle of the night. They’re the ones who pour their hearts into coding, designing, and researching, only to realise that a great product alone won’t cut it. That’s where I come in. I’m here to give those dreams the strategy they need to not just survive, but thrive. It’s about crafting a narrative that sells, positioning yourself so creatively that people feel like they have to try your product. I’m so f&$@#*% confident in this. More confident than I’ve ever been. Strategy is what turns potential into success, and I’m here to make that happen for every startup I work with. Sabeeha, look at my moment of clarity after we spoke about my positioning problem 🫶🏼 🫡

I love working at startups! In my career I have had the privilege of working at a handful of startups, and below are the three reasons why I love the startup space. ☄ You have an impact - Regardless of your role/position, at startups your contributions matter. On any given day you can and do make a difference to the benefit of the company, allowing you to be proud of the work you do, knowing the impact it has. 🌏 Changing the world - You get to be part of a team that is driven by a common objective, which most startups strive out to achieve influencing the world or atleast a specific industry. Whether or not you are part of a unicorn, working with other driven individuals is inspiring as you endeavour to disrupt and innovate. 🎨 Creative Freedom - Startups are less rigid, often building the plane as you are flying, giving you the freedom to take initiative and try new things. It provides a great opportunity to view your position as a career playground, experimenting and pushing your comfort zone to see what you can achieve. How about you? Are you team startup or team corporation? #sales #tech #startup #BDR

Startup management teams spend a lot of time on strategy. Yet, most startups fail. Why? They organize exec team off-sites. They prepare fancy presentations full of 2 *2 matrices. They come up with complex, well-thought-out strategies. And fail... Most startups fail. Is it due to bad strategy? I don't think so. Strategy doesn’t create value. Execution does. Execution is the engine that creates value. But, you need to know where to point your execution engine. That's where strategy comes in. This week's long read unpacks how to create a winning startup growth strategy for your company. The right strategy is very much dependent on the stage of your company. And at all times, the right strategy is simple to explain, but (most often) hard to deliver. I use Uber as a case study. In less than 2 decades they built a company worth $ 160B. There is a lot we can learn from them. Hope you enjoy the read. https://lnkd.in/gf2-yud7

Most startups are destined to fail. Because they lack the right foundation. Here’s the thing - A startup is supposed to innovate and grow. Not struggle and stagnate. Yet, most founders face constant hurdles. → They burn through their funding too quickly → They can’t find the right market fit → They struggle to scale operations → They lack a clear business strategy A startup should overcome these challenges with the right approach. But all you’re left with are setbacks. Here’s what to focus on for a successful startup 👇 → Efficient use of resources → Deep understanding of your target market → Scalable business model → Strong leadership and vision This is not too much to ask for from a startup. If you’re not seeing these, it’s time to reassess your strategy and make the necessary changes. PS - I hate seeing passionate founders struggle and fail. If that’s you, I’d like to help you out. Drop me a DM. Image curtesy is Pete Sena

Startup Success Secret Recepie🤔 🔥 Startup success = Big Idea + Great Product + Strong Team + Relentless Execution 😎 1️⃣ Big Idea: Work on a problem that feels crazy today but will be HUGE in 10 years. Think bold💡 2️⃣ Great Product: Obsess over quality. If people love it, they’ll tell the world 🛠️ 3️⃣ Strong Team: A few smart, passionate people can achieve the impossible. Never compromise on hiring 💪 4️⃣ Relentless Execution: Vision is nothing without action. Momentum and focus are your best friends 🔥 To every early-stage founder: Remember, startups aren’t easy, but they’re worth it 💯 What’s your focus right now? Let’s connect! 🚀 #Startups #FounderJourney #BuildingTheFuture #business #team

#kernelicskitchen: [8/180] thought 💡 Have you often made mistakes in choosing the right person for a position in your startup? 🤦♂️ This has happened in my practice 😮💨, and I had to develop evaluation criteria. Now, I'm sharing a couple of tips on how to ensure that people bring value to your startup's development. 👌 #hiringtips #startup #hiring #teamwork

Thoughts on whether to #startup: I'm often asked by early-stage professionals whether they should jump into building out a certain idea. Having been there myself, I offer a two-part test: 1. If you could hire anyone in the world to build this startup, would it be you? 2. Are you willing to give this 7 years of your life, despite setbacks, cynicism, failures? Until the answer is a resounding yes to both, don't. You can build out a "good" company and flip it for some cash, but it won't be satisfying. To be great - you need both these things. #1 is inherently tied to a deep sense of purpose - one that offers meaning to you personally, and perhaps not as deeply to most others. #2 is about grit - spirit more than skill - and the pragmatic timeframe that it will take to clear out of the inevitable initial failures and the arduous messy middle that all great startups encounter. And if your answer is yes to both - let nothing stop you 🙂 #truth