Team Spotlight: Steve Todhunter
Meet Steve Todhunter, our Sales & Marketing Manager for the Sentia wine product. Since joining Universal Biosensors in September 2020, Steve has brought with him a unique blend of experience—from stockbroking to professional cooking, and now to beverage sales and marketing.
A Success Story:
Steve played a pivotal role in launching Sentia globally during the pandemic, a time when establishing relationships with distributors worldwide posed unprecedented challenges. His diverse background uniquely positioned him to navigate these challenges with success.
A Passion for Wine:
Growing up in a wine-loving family, Steve developed a deep-rooted passion for wine. He was thrilled to combine this passion with innovative technology in his role at Sentia, marking an exciting new chapter in his career. Looking ahead, Steve is driven by the vision of having Sentia in every winery around the world, and he’s excited about making this a reality.
Advice & Lessons Learned:
Steve encourages newcomers to be open to exploration, develop resilience, and, most importantly, enjoy the journey without taking themselves too seriously. At Universal Biosensors, Steve has gained invaluable insights into the practical application of science in product commercialization. He’s also been reminded that enduring success is a long game—one that requires building a great team and never giving up.
A Day in the Life:
With a global team, Steve’s day often starts early with online meetings with US-based staff and distributors. After clearing urgent emails and attending onsite meetings, he collaborates closely with the office team to drive project priorities forward. His day may end with work-in-progress meetings with the European team—a true testament to the global nature of Sentia.
Industry Trends:
Steve believes that point-of-use technology will continue to evolve, and he’s eager to see Sentia at the forefront of this change in the wine industry. Although changing traditional behaviors is challenging, Steve is confident that Sentia’s quick and convenient testing capabilities will empower winemakers to produce better wines.
Outside of Work:
When not working, Steve enjoys laughing with his family over good food and wine, walking on the beach, and staying fit. He’s always wanted to learn a foreign language—perhaps a nod to his early French classes in primary school!
Recently, Steve had the opportunity to visit the breathtaking Douro Valley in Portugal. Though his visit was brief, he’s eager to return. Locally, Ningaloo Reef is on his list!
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Manager - Marketing & Digital
1moGreat new role