Growth Spurt’s Post

How to Set Up Buyer Intent in HubSpot from Start to Finish in 6 Steps: 1. Set Your Target Market: Define the specific markets you want to focus on. A company must meet at least one criterion in all selected categories to be part of a target market. 2. Set Clear Intent Criteria: Decide which actions indicate high buyer intent (e.g., multiple visits to the pricing page, downloading case studies, or requesting a demo). 3. Integrate Tracking Tools: Use Breeze AI's tracking features and reverse IP lookup to identify and map which companies are visiting your website. 4. Enrich Lead Profiles: Automatically add details like company size, revenue, industry, and location with Breeze Intelligence. 5. Score Leads Based on Intent: Assign lead scores to behaviors that align with your intent criteria, prioritizing high-intent leads for sales outreach. 6. Segment Leads and Accounts: Group visitors into tiers (e.g., by company size, ICP alignment, or engagement level) using workflows.

🎄💡 Exciting news for marketers and sales teams this holiday season! We just released a brand-new video spotlighting 5 new HubSpot betas and features that will help you finish the year strong: ✅ Time Since/Time Until properties – Perfect for timing-focused campaigns. ✅ Beta for Conditional Formatting in Reports – Make data analysis more actionable. ✅ Associate Objects via Workflows – Improve automation with better connections between HubSpot object records. ✅ Beta for Conditional Properties in Playbooks – Enhance personalized selling strategies based on responses. ✅ Beta for Leads Summary and Analytics Screen – Get deeper lead insights, faster, all in one place. Discover how these tools can help you streamline your processes, uncover new insights, and close more deals. Watch now and share your thoughts! https://hubs.ly/Q030xGWK0 #HubSpotUpdates #SalesandMarketing #MarketingInnovation #HubSpotPartner #KunoCreative #HolidayMarketing #HubSpotTips

𝗛𝘂𝗯𝗦𝗽𝗼𝘁 𝗧𝗮𝗸𝗲𝘀 𝘁𝗵𝗲 𝗖𝗿𝗼𝘄𝗻 𝗔𝗴𝗮𝗶𝗻! 👑 For the 4️⃣th year running, Gartner has crowned HubSpot as a Leader in the coveted 𝟮𝟬𝟮𝟰 𝗠𝗮𝗴𝗶𝗰 𝗤𝘂𝗮𝗱𝗿𝗮𝗻𝘁™ 𝗳𝗼𝗿 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗔𝘂𝘁𝗼𝗺𝗮𝘁𝗶𝗼𝗻 𝗣𝗹𝗮𝘁𝗳𝗼𝗿𝗺𝘀! But why is this a game-changer? 🌟 In a world where customer journeys are increasingly complex, having a powerful marketing platform isn’t just an option—it’s essential. That’s where HubSpot’s Marketing Hub comes in. Our AI-powered software helps you generate leads and automate marketing, driving revenue faster by attracting, converting, and engaging high-quality leads with ease. 𝗪𝗵𝗮𝘁 𝘀𝗲𝘁𝘀 𝘂𝘀 𝗮𝗽𝗮𝗿𝘁? It’s our unwavering commitment to execution and vision. With a robust partner network and over 1,250 integrations, HubSpot is meticulously designed to scale and evolve with your needs, ensuring you stay ahead of the curve. 🤔 Curious about what makes HubSpot a standout Leader? 𝗦𝗻𝗲𝗮𝗸 𝗽𝗲𝗲𝗸 from the report: Significant additions of AI capabilities, market responsiveness, and much more. Dive into the full 𝘤𝘰𝘮𝘱𝘭𝘪𝘮𝘦𝘯𝘵𝘢𝘳𝘺 report and discover why Gartner continues to recognise HubSpot as a top player in the industry. Link in comments!

Are you finding it challenging to identify why potential leads aren’t converting? Our up-coming webinar, HubSpot in Half an Hour: Optimising Your Conversion Rate, shares how to optimise key touchpoints in your HubSpot funnel for improved conversions and measurable business impact. Here's what you'll discover: 🛠️ Expert-level HubSpot optimisation techniques 📈 Data-backed tweaks for substantial conversion lifts ⚡ Quick wins to implement immediately Gain insights to enhance your conversion rates and get answers to your most pressing optimisation questions, in just 30 minutes! 🖥️ Webinar Details: October 16th, 2024 at 10-10.30AM Sign-up to watch: https://lnkd.in/eQyJKhvE #DataDriven #MarketingAutomation #HubSpotExperts #ConversionOptimisation Jon Pittham Joseph Fulton

As we dive deeper into Q4, businesses are in the final stretch to maximize revenue, secure leads, and finish strong. But here's the thing—success in Q4 isn’t about waiting for results; it’s about ‘Taking action now. This is where HubSpot becomes a game-changer. Whether it’s nurturing leads, creating personalized email campaigns, or leveraging advanced analytics, HubSpot offers the tools to build meaningful connections and drive results. They have tools and strategies focused on helping to achieve goals in a set time, which comes into play on this kind of period (Q4). The clock is ticking. Q4 is your moment to make bold moves with marketing, so don’t let the opportunity slip away. If you’re ready to transform your approach and make Q4 your strongest quarter yet, let’s connect! Reference on HubSpot Q4 realization post!

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Just completed the HubSpot Digital Marketing Certification course. Excited to dive deeper into the world of inbound marketing and develop strategies to attract leads and grow businesses. #HubSpotAcademy #DigitalMarketing #MarketingCertification

On Tuesday, I attended the Hubspot GROW conference in London. 💡Coming away with so many insights! Sharing one that I still haven’t been able to get out of my mind: 🤯 On average, sellers spend 2 hours per day selling—the rest of their time is spent doing administrative tasks or prepping for calls. HubSpot’s bet is that AI can take over these tasks so that sellers can spend more time selling. At Full Fabric, we’ve already gotten rid of a lot of manual tasks and are leveraging AI insights from Gong to help us strategize our outreach—but we’ve still got a long way to go and I suspect HubSpot will be part of it! 👏🏽👏🏽👏🏽 An extra big thank you to Mark Barry, Matt Sornson, and Lalitha Stables for sharing their insights on what the future of selling looks like and how to get there.

HubSpot’s Inbound Strategy: The Blueprint for Success or Just Luck? Let’s talk about one of the most successful digital marketing platforms: HubSpot. Their inbound marketing model has completely disrupted the game. But here's what I'm curious about: Is it their innovative platform or pure strategic brilliance? HubSpot has turned content into a customer magnet, helping businesses attract visitors, convert leads, and close customers – all in one place. But here's the catch: many businesses struggle to replicate this. So, what’s the secret sauce? Is it the seamless integration of marketing and sales tools, or is it their ability to capture customer behavior and fine-tune their strategies accordingly? Despite its dominance, HubSpot isn’t perfect. They charge extra for expert help, and tracking ROI isn't always clear. Still, they’ve carved out a massive opportunity in the market by aligning inbound marketing with the growing need for businesses to develop a solid online presence. How are you leveraging inbound strategies in your business? #HubSpot #InboundMarketing #MarketingStrategy #BusinessGrowth

HubSpot unveiled a whole new chapter of features at INBOUND 📙 If you're looking for effective ways to use these updates, you won't want to miss our upcoming webinar! We'll dissect the best ways to reshape the way you work with new features in mind. Let’s get curious and creative together 👉 https://hubs.ly/Q02Rl_St0