H&H IP LAW’s Post

FIFA Unveils the 2030 World Cup Bid Book: Morocco at the Heart of this Historic Ambition ⚽️ FIFA has recently released the official bid book for the 2030 FIFA World Cup, a remarkable collaboration between Morocco, Portugal, and Spain. Titled "FWC30 Yalla Vamos Bid Book," this document outlines an ambitious vision and state-of-the-art infrastructure designed to host this global event. Morocco, representing Africa in this transcontinental bid, stands out for its commitment to providing an exceptional experience for all participants. Key highlights from the bid book include: - Commitment to Sustainability: Morocco promises an environmentally friendly World Cup, with infrastructure powered by renewable energy and sustainable resource management. - Modern and Accessible Infrastructure: New stadiums and significant upgrades to existing facilities will ensure optimal comfort for players and spectators alike. - Lasting Social and Economic Impact: This bid aims to create a positive legacy, strengthening ties between Africa and Europe and driving local economic development. As an intellectual property law firm based in Morocco, we understand the critical importance of protecting the intangible assets associated with such an event. Brands, technological innovations, and artistic creations must be rigorously safeguarded to ensure their longevity and value. Learn more about this historic bid by accessing the full document here: [FWC30 Yalla Vamos Bid Book](https://lnkd.in/ejBEx-5U) Let’s make the 2030 FIFA World Cup an unforgettable event, combining sporting excellence with sustainable innovation. #FIFA2030 #YallaVamos #Morocco #IntellectualProperty #Innovation #Football

To ensure that the growth of sports in the Middle East leaves a sustainable legacy, Fahad Ebrahim Juma Al Muhana from the Qatar Olympic Committee shares his thoughts on the market. Middle East Sports Investment Forum Ministry of Investment Maximilian Lejman Basim K. Ibrahim #middleeastmarketinsights #sportsbiz #sportstech #qatar #sportsinvestments

Saudi Arabia's Ambitious Bid to Host the FIFA 2034 World Cup Saudi Arabia has officially announced its bid to host the FIFA 2034 World Cup, marking a significant step in the Kingdom's ambitious Vision 2030 plan. The bid reflects the country's ongoing efforts to diversify its economy, promote sports, and showcase its rich cultural heritage on the global stage. Over the past few years, Saudi Arabia has made substantial investments in sports infrastructure, including the construction of state-of-the-art stadiums and facilities. The Kingdom has also successfully hosted major international events, demonstrating its capability to organize large-scale sports competitions. Hosting the World Cup would not only be a monumental achievement for Saudi Arabia but also a unique opportunity to introduce the world to its diverse landscapes, from bustling cities to scenic desert vistas. The bid emphasizes Saudi Arabia's commitment to creating a memorable and inclusive tournament. With a focus on sustainability and innovation, the Kingdom aims to set new standards for environmental responsibility in global sports events. Additionally, the bid underscores the country's dedication to enhancing the experience for fans and athletes alike, with plans for cutting-edge technology and world-class hospitality. As Saudi Arabia looks to the future, hosting the FIFA 2034 World Cup would be a historic milestone in its journey towards becoming a global hub for sports and tourism. The bid has already garnered significant attention and support, both domestically and internationally, as the Kingdom seeks to make its mark on the world stage. #SaudiArabia #Saudi2034bid #ترشح_السعودية2034 #GrowingTogether

🔴 Did you remember the 974 stadium, the "sustainable" venue that hosted games during the Qatar 2022 World Cup? Built using 974 shipping containers and designed with natural ventilation , it was meant to be dismantled after the 2022 World Cup. The reality is far different because it is still standing in Doha. Instead of becoming a model of sports legacy, this stadium has been left abandoned. It was once suggested that the stadium would be donated to Tunisia after the tournament, but today the situation is quite different. ❌ Not a single match has been played there in the two years since the tournament ended. ❌ It is the only 2022 World Cup stadium not included among those selected for the Asian Cup. A few days ago, FIFA announced that the stadium will finally be reused for the FIFA Confederations Cup in december. But at what cost? Ironically, this stadium was designed to avoid becoming a white elephant. But it has surpassed the traditional concept of abandoned facilities by embodying a unique paradox: it is meticulously maintained but entirely unused… Today, the dismantling plans are ready and they are just waiting for Doha's authorities to make a decision... This reminding us that sustainability is not just about design but also about long-term vision and management. #SportsLegacy #Sustainability #974Stadium #Qatar2022 #SportEvents #InfrastructureManagement #ResponsibleSports

𝐋𝐞𝐭’𝐬 𝐓𝐚𝐥𝐤 FIFA! KSA Sports Industry Reveals Major Bid for the 2034 FIFA World Cup! With 60% of the world’s population within an 8-𝒉𝒐𝒖𝒓 𝒇𝒍𝒊𝒈𝒉𝒕, Saudi Arabia is ready to captivate a global audience. Their combined efforts will ensure the World Cup of 2034 is an unforgettable event, destined to be celebrated as one of the greatest in history—of that, I have no doubt. 𝐈𝐧𝐯𝐞𝐬𝐭𝐦𝐞𝐧𝐭 𝐎𝐯𝐞𝐫𝐯𝐢𝐞𝐰: 𝟐𝟎𝟑𝟒 𝐅𝐈𝐅𝐀 𝐖𝐨𝐫𝐥𝐝 𝐂𝐮𝐩 𝐒𝐭𝐚𝐝𝐢𝐮𝐦 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 $10 Billion Investment into the Development of 15 stadiums: 4 𝘦𝘹𝘪𝘴𝘵𝘪𝘯𝘨, 3 𝘶𝘯𝘥𝘦𝘳 𝘤𝘰𝘯𝘴𝘵𝘳𝘶𝘤𝘵𝘪𝘰𝘯, 𝘢𝘯𝘥 8 𝘯𝘦𝘸 𝘣𝘶𝘪𝘭𝘥𝘴. 5 Host Cities: Each with 2 FIFA Fan Festival™ sites. 10 Additional Locations: Proposed for team base camps Zero Emissions Goal: Sustainable practices for a 𝐠𝐫𝐞𝐞𝐧 World Cup Be one of the first to show your support—check the link in the comments below! #Saudi2034Bid #WorldCup2034 #SportsInvestment #TourismGrowth

The Future of Tennis: How Saudi Arabia is Redefining the Game 🚀 Saudi Arabia's Vision 2030 is not just about economic diversification; it's about reshaping global sports landscapes. 🏙️ Transformative Capital: The oil boom has turned barren deserts into vibrant cities, creating a foundation for ambitious projects like the Six Kings Slam. 🎾 Tennis Revolution: An exhibition tournament featuring top players like Carlos Alcaraz and Jannik Sinner will take place in Riyadh from October 16-19, showcasing a blend of sport and spectacle. 💰 Unprecedented Incentives: With reported appearance fees of $1.5 million and a whopping $6 million prize for the winner, Saudi Arabia is attracting elite talent like never before. 🎬 Innovative Promotion: The event's trailer resembles a blockbuster movie, highlighting how Saudi Arabia is merging entertainment with sports to create a unique experience. In an era where innovation drives success, Saudi Arabia's approach to sports exemplifies how strategic investment can redefine industries. As business professionals, we must recognize the potential of such bold initiatives to transform not only local economies but also global markets. Let's embrace innovation as a catalyst for change! The Six Kings Slam is more than just a tennis tournament. It's a statement of intent from Saudi Arabia, a bold move to enter the world of elite sports. With unprecedented prize money and a futuristic, cinematic experience, the tournament is attracting top talent. But is money enough to reshape the future of tennis? 🤔 Let's discuss! #tennis #innovation #SaudiArabia #sportsbusiness

The CAF Super Cup will be played…..outside of Africa?? Net positive or net negative?? #playbookafrica #playbookmiddleeast The match, which will take place in Riyadh, Saudi Arabia, on September 27, 2024, will feature two Egyptian squads: Al Ahly, the current African Champion League holders, and Zamalek, the reigning African Confederation champions. The announcement of Riyadh as the host city highlights the growing partnership between the Confederation Africaine de Football (CAF) and Saudi Arabia, as this is not the first collaboration: Last year, Visit Saudi, the Saudi Arabian tourism authority, confirmed league sponsorship of the African Football League (AFL), and both CAF and Visit Saudi have expressed openness to extending their collaboration for future editions. And it certainly won’t be the last collaboration. ↓ So this begs the question, what does it mean to have one of the most prominent African football matches being played outside of Africa?? Well, this isn't the first time... The first time the CAF Super Cup was played outside Africa was on March 29, 2019, in Doha, Qatar. This match featured Raja Casablanca of Morocco against Tunisia's Esperance. As the 2022 World Cup host nation, Qatar used this event to train its staff and test its facilities in preparation for the World Cup. In addition, this upcoming Super Cup match is a bit of a “deja vu” case as these two teams already faced each other in Riyadh during the Egypt Cup in March 2024, where Al Ahly emerged victorious with a 2-0 win, another uniquely African game. I see the potential of these matches to engage a broader and more international audience, but I also see lost economic value for an African host city and its local businesses. Is this new trend a net positive or a net negative for African football?? For more news and analysis on the emerging sports economies of Africa and the Middle East, check out Playbook - Sports Business for Emerging Markets. __________ #linkedinsports  #sportsbusiness

Uzbekistan, Tajikistan, and Kyrgyzstan Plan Joint Bid for 2035 Asian Cup Kyrgyzstan, Tajikistan, and Uzbekistan are preparing a joint bid to host the 2035 Asian Cup. Sports expert Alisher Nikimbayev revealed that the plan is progressing positively with encouraging signs from the Asian Football Confederation (AFC). The countries are enhancing their infrastructure, with new stadiums in Bishkek and renovations in Dushanbe and Khojand. Uzbekistan, experienced in hosting international events, is ready with several FIFA-compliant stadiums. Support for the bid comes from AFC President Sheikh Salman bin Ibrahim Al-Khalifa, praising Central Asia's potential to host the event. The next Asian Cup is in 2027, with high hopes for Central Asia in 2035. More: https://lnkd.in/dBcQ9q8A

Why did Egypt build an Olympic city without hosting the Olympics? Egypt has built a huge Olympic city in the desert, hoping to become the first African city to host the Olympic Games. Egypt will bid to host the 2036 and 2040 Summer Olympics, and improvements to the country's sports infrastructure and facilities will be fundamental to the success of the African bid. The continent has never hosted the Olympic Games. The complex includes a national stadium with a capacity for 93,900 spectators and 21 other sports facilities.