Impact Theory’s Post

A huge role it certainly is...personally, I think this role ad indicates the current issue within social media. We have an everything-for-nothing attitude to social media and digital in the UK that discredits the impact of creativity. Brands' and individuals' presence on social has the potential to be the single most impactful and recurring promotional/marketing investment they make. And the demand for brands to have their social curated and managed continues to grow at a rapid rate. But just because it's social media and not billboards, doesn't mean it's easy... In fact, it NEVER stops, so it's arguably harder. One role for a challenge this size shouldn't really encompass these 5 differing skill sets. This role (like many social media roles I see) is going to require its social media person they be: A photographer A videographer A producer / editor (likely to V high standard) A brand strategist A data analyst + Operations/customer service Don't get me wrong, some of those skills 100% go together to form a cohesive digital marketing role. But I think (in the UK especially) we need to get real. Even in an AGENCY, those skills are split between roles, or at the very least are achieved within teams. Don't try to cram all your marketing under one umbrella to spend the absolute minimum, yet expect an impressive impact and ROI. I believe this role will require an extended creative team at their disposal, certainly an assistant to some degree, or an agency that can cover all the bases. We need to start seeing and crediting social media investment the same way we see advertising investment, and in the UK we need to start embracing advertising investment full stop 😂

🥳 Smarketers Hub® is hiring volunteers! 🥳 Keep reading if you (or someone you know) want to make a meaningful impact and accelerate your career this 2024. We're hiring across these (fully remote) roles: - Social media managers - Content writers - Community managers/resource creators Why you should join us 🧡 - Work with a brilliant team: Etashe Okpola, Praise Ojekudo, and Gift Arku are constantly raising the bar and delivering excellent work. Just last year, we spoke to over 50 marketing leaders from every continent and distilled that wisdom into our latest book, Inside the Marketer's Room, read by hundreds of marketers. - Every month, we tell the stories of marketers doing excellent work across different marketing disciplines and host virtual events with our community, enhancing access to the insights marketers need to grow.  - Working with our team means you'll get a chance to collaborate on meaningful projects that can transform your career and that of thousands of other marketers. What you'll get in return 🤝🏾 - Numerous opportunities to explore your ideas in a real-world setting and grow your skills alongside our really awesome team. - Free access to community resources and at least a 50% discount on partner resources. - A certificate of participation at the end of the cohort (March-May 2024). - Detailed resume + portfolio reviews from me and senior community members. Link to learn more and apply in the comments. Please share to help us spread the word. 🧡

Potentially an unpopular opinion: The job advert that sparked a debate in the past few days on LinkedIn and triggered many marketing professionals… …although I understand where most of you are coming from (it seems like a lot of responsibilities for one person), working with Ben building his own personal brand (not Gymshark’s Ben’s!!) is a wonderful opportunity and will be a great achievement for someone out there. Someone who sees this as a dream job! We all have different expectations (both from an employer and an employee side) and that’s the beauty of it. You might think this job should require a whole team, while someone else thinks this job is everything they could ever wish for. In an ideal world, everyone finds an employer/employee that is the perfect match for them. ☺️ #gymshark #gymsharkjob #marketing #marketers #marketinggraduate #glasgowmarketing

Please stop telling Social Media professionals their job isn't hard. You are discrediting the work of a lot of individuals. Social media is more than just posting. It takes strategy, trial and error, being able to adapt constantly to new social media changes, and a special level of creativity. (There is a lot more but, I don't want to be here all day) Social media professionals are passionate about Social Media Management/Marketing, community and being a creative. Don’t be one of those people who discredits someone’s passion or career. The amazing social media campaigns and brands you see daily killing it on socials don’t create themselves. It’s months of work, failures, reworking strategies, moving deadlines around, content creation, collaborating with other departments, community & crisis management, late nights, etc. We are marketing professionals and should be seen as such. Also, if it was so easy everyone would do it.

Phase two of the Little Nessy business plan is a GO! Comment “I’m interested” and I’ll send you more information.

Check out this #Volunteer #Opportunity👀 It’s a great way to pick up some skills for that resume for those #MilitarySpouses looking to bulk up the resume or just volunteer to get out there. They’re also another friendly awesome #Resource that helps us spread the word about #MilitaryChildoftheYear🥰 #MilSpouse #MilitaryFamilies #MilitarySpouseEmployment #OneTeam #StrongerTogether

WE'RE HIRING... like crazy! Are you the missing member of this dream team? We're looking for 4+ roles (combo of full time and part time): > Senior Growth Marketing Manager > Personal Brand Manager > Social Media Executive > Brand Strategist Our roles are not for everyone... 🤷♀️ We are "roaming", which means no office and lots of automony 🤷♀️ We work FAST so need pace and flexibility 🤷♀️ We have a HEALTHY feedback culture that means egos don't last For the right person, our roles are incredible... 🦋 We have a culture of trust 🦋 We dream big and really get sh*t done 🦋 We support each other through thick and thin It's not lost on me how little diversity there is in this team shot. We welcome candidates from all backgrounds. Our organisation is on a continuous journey to achieve an authentic feeling of belonging, with focused inclusion policies and training. We believe it’s not only the right thing to do, but it’s also right for our community - and our industry. If you feel like you belong, you’re more likely to do your best. ...No, we don't just hire women. I'll link to our jobs board in the bio. ⚡ Tag someone looking for a unique opportunity.

We're all busy, some more than others. So "busy" is not an excuse to ignore those purposely engaging via comments, etc. 🚫 I've come to the point of having no time for influencers who are not present on the platform they push. A key indicator that an "influencer" is actually supportive of their own posts is if they routinely respond to comments. Observing some big names out there who are never, ever on this platform; yet, followers pour out their repetitive devotion in threads worthy of a scroll-a-thon award. ➡ Listen, your worth supports focusing on the folks who are actually present. Build relationships, not fan clubs. In other news I'm currently hiring someone to manage my fan club... or be in it. ✌ Together We Rise!

Come work with the best - she is, and TBWA\Chiat\Day is, so I should write come work with the best of the best 😎🏴☠️ #GIGAlert #Disruption #TBWA #SocialMedia

Who we are? 🤔 A team enthusiastic about making your business better! FlameFame is a team of highly skilled marketers with vast experience across various industries. We not only track trends, but also innovate, pushing your business from search engine results to leading positions. We create the boldest ideas, develop effective advertising strategies, and increase brand presence on social media, in specialized publications, and in the digital space of the potential audience. We're passionate about our work to ensure your company shines across the internet.