Innosuisse’s Post

Check out this interesting conversation with Carme Santacruz from Jeanologia and Muchaneta ten Napel from Shape Innovate about sustainable textile solutions. Jeanologia's objective is to become the technological partner to their customers, accompanying them through their process of change, and adding value at each step. With their disruptive technologies Jeanologia break the norm, to give their customers innovative and transformative ways of doing things. Watch the full interview here >> https://bit.ly/40a0j0L

🌍 As we look towards a sustainable future, the role of packaging cannot be underestimated. Innovative trends such as plant-based materials, smart packaging, and circular economy models are reshaping the industry. These advancements not only reduce waste but also enhance the overall consumer experience. Yet, innovation comes with its own set of challenges. Regulatory compliance, scalability, and consumer education are critical factors that companies must navigate to succeed in this space. QOTD: What innovative packaging solutions have you seen or implemented that strike the right balance between sustainability and consumer appeal? 📰 Read the full article: https://lnkd.in/eM7PvqEx

Greetings from “ The Scholar Box” Moving ahead in our sustainability journey, let us understand how combinations of value network actors' intentions and activities affect market change for a sustainable innovation. Sustainable development and the need to protect the possibilities of the present and future generations to meet their needs have created a great societal interest in supporting the development and diffusion of sustainable innovations. The diffusion of sustainable innovations into value networks facilitates and is facilitated by the change of markets towards sustainability; however, this interaction needs further investigation. The authors Outi Keränen, Tuula Lehtimäki , Hanna Komulainen and Pauliina Ulkuniemi examine how combinations of value network actors' intentions and activities affect market change for a sustainable innovation. The authors empirically explore market change related to introducing bioplastics into plastic food packaging value networks. They increase the understanding of market change for a sustainable innovation by showing how not only the actors with direct intentions to support the innovation but actors and activities indirectly related to the sustainable innovation contribute to market change. Such indirectly supportive activities focus on broader sustainability aims and can, for example, change market representations, practices, and norms in favor of the sustainable innovation. The authors propose sustainability layers to understand the diverse sustainability focuses of actors and their relation to the market change in question. Specifically, they contribute to market change literature by broadening the examination scope beyond the most active actors driving market change for innovation. The present study examines the market change for a sustainable innovation with a focus on a multitude of actors within an existing value network and their diverse intentions and activities connected to the market change. To gain theoretical understanding, literature on the intentions of market shapers and market are employed. Qualitative methods are used to examine a plastic food packaging value network, where bioplastic packaging is examined as an example of a sustainable innovation which wider diffusion requires market changes. The study contributes to the literature on sustainable innovation and market change by showing how the market change results from the diversity of value network actors' intentions and activities. The findings provide implications for firms developing and commercializing sustainable innovations to existing value networks where diverse actors' intentions collide. Please find link of the complete article: https://lnkd.in/e2j4m_Sq  #sustainability #industrialmarketingmanagement #industryresearch #marketing #academicresearchcentre #thescholarbox #creatingbusinessinsights #MICA  

Imagine a world where your clothes are grown rather than manufactured, where sustainability meets innovation at every stitch. Biofabrication involves just this and is transforming the textile industry, ushering in a new era of sustainable, high-performance materials. The journey towards such future is a quest to redefine human relationship with materials.

❓ Curious about the impact of traceability challenges on scaling regenerative practices? Join us at the Sustainable Apparel and Textiles Conference in Amsterdam on April 23rd to dive into this topic! We're thrilled to have Karim LAGHA, Program Manager at PUR, join industry experts Ruud Schute and Rosie Wollacott Phillips for an insightful discussion on how to drive regeneration across sourcing landscapes. Topics include:    • A concrete example of our regenerative wool project in Australia    • Defining regenerative practices and overcoming traceability challenges.    • Collaboration barriers across industries. Don't miss out! Join us at Innovation Forum from 14:25 to 15:15. #SustainableFashion #RegenerativeAgriculture #SupplyChainSustainability #TextileIndustry #InnovationForum #Impact

The need for a transition to the circular economy is urgent, and it also presents a tremendous business opportunity for companies that redesign products and services, reconfigure value chains, and engage in meaningful transformation of the systems in which they operate. Product innovation only addresses one part of the problem. Companies operate in a complex system that does not support seamless development, use, reuse, and recycling of redesigned products. Some companies are beginning to look at the systemic challenges, in addition to taking on product innovation. To make meaningful progress, companies need to better understand the full system and collaborate across the supply chain and across sectors. https://lnkd.in/dkupexeK #circulareconomy #recycle #responsiblebusiness #sharedvalue #supplychain #sustainability #environmentalimpact #carbonfootrpint #closedloop

♻️Unsure of the difference between PIR and PCR when it comes to PE packaging? A simple explanation here! 

WHAT HAPPENS IF THE MARKET MOVES FASTER THAN THE PRODUCT DEVELOPMENT TIMELINES? Our job is to develop new products in line with market trends. But what happens if the market moves faster than the product development timelines? This is the challenge that R&D managers are facing currently, where certain trends that seemed established are shifting towards different directions, sometimes markedly different from the initial ones. Especially in the field of sustainability, we are seeing shifts away from initial projections towards more rational approaches: fewer slogans and more practicality. Bioplastics are giving way to recyclable plastics, and simplification of packaging is winning over the insistence on certain sustainability concepts that were heavily used in the past (greenwashing). Solutions? Personally, I foresee a revolution in production processes soon, enabling products to be released while they are still young! #packagingdesign #innovation #sustainability

Unsure of the difference between PIR and PCR when it comes to recycled content? A simple explanation here!

Implementation update: reshaping textiles for a sustainable future 🌱 As you saw in our last post, the EU is making strides with various initiatives to transform the textile industry. Here's a snapshot of key developments: 🌍 Ecodesign for Sustainable Products Regulation: Proposed in 2022. 👗 "Reset the Trend" Campaign (#ReFashionNow): Launching in 2023. 🔄 Transition Pathway for Textiles and Circular Economy Stakeholder Platform: Promoting sustainability. 🌐 Horizon Europe Calls: Providing funding for textile sustainability. 🏷️ Textile Labelling Regulation Update: Launching in 2023. Wondering how you can be part of the change? At BlueXPRT, we're aligned with the EU Strategy and ready to drive sustainable innovation. Explore our project X-Lives, attracting applications related to sustainable and circular textiles. Our services include funding support, project management, innovation activities, and funding compliance. Let's reshape textiles for a sustainable, competitive future together! Read more information here: https://lnkd.in/e-EGA25X #sustainablefashion #sustainableinnovation #fundingopportunity #circulartextiles #greeneurope #EUstrategy