Jeff Greenfield’s Post

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Privacy-First Attribution for Marketers 🚀 Elevate Your Media Strategy Today 📊 CEO of Provalytics | Get Attribution Certified - Enroll for Free Now!

Navigating digital marketing with old attribution models can lead to inefficiencies. The limited scope of last-click attribution blinds you to the complete customer journey. Multi-touch attribution, however, provides a detailed view of each interaction leading to a sale. It's time to realign your strategies with this tool. It enables informed decisions and optimal budget allocation. Let's jointly embrace this forward-thinking approach and sharpen your marketing accuracy. Upgrade your attribution measurement, and welcome success! #attribution #marketingandadvertising #advertising #marketinganalytics #strategy #provalytics #cookies

Martin Backes 🚀

Improve collaboration by 72% 📈 solve strategic problems 10x faster |💡 Innovation Consultant | ⏱️ Workshop Facilitator | 👥 Collaboration Coach | 📈 Product Strategist | 🤖 UX Design Leader | 🚀 AI Design Sprint Expert

7mo

Totally, Jeff! Keeping it real with last-click is like only caring about dessert. We all know every bite counts in the whole meal experience. Multi-touch is the way to go - it gives props where they're deserved, from start to finish!

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