JMA’s Post

📽️✨ The JMA Select of 2025: Saint Laurent’s AS TIME GOES BY Campaign ✨📽️ Saint Laurent’s AS TIME GOES BY is a masterclass in storytelling. In a world that often feels like it’s moving at breakneck speed, this campaign slows us down. The tempo speeds up, slows down, and lingers in moments that truly make you feel. That’s the magic of good storytelling—it knows when to pause. Saint Laurent proves that restraint is a superpower. Drawing from high-brow literary and cinematic influences, the campaign layers its narrative with a richness most viewers won’t consciously notice. But here’s the thing—it doesn’t matter. Even if you don’t catch every reference, the story resonates on an emotional level. For those who do recognize the nods, it’s like discovering hidden treasures. This campaign reminds us that pacing, subtlety, and layered storytelling can create something timeless in an era of fleeting trends. https://lnkd.in/eT8kuHQS What was your favorite ad from this past year? #SaintLaurent #AsTimeGoesBy #JMASelect #Storytelling #BestInClass #Fashion #Advertising

AS TIME GOES BY

AS TIME GOES BY

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