Jennifer (McDonald) DiGiacomo’s Post

The future of retail is changing rapidly, with emerging trends set to redefine the industry by 2025. From AI-driven personalization to immersive shopping experiences, I've seen how these innovations can transform customer engagement and operational efficiency. Retailers that embrace technologies like augmented reality, automated logistics, and data-driven insights are poised to remain competitive. As these trends continue to shape the retail industry, adaptability and customer-centricity will be key to thriving in the years to come. #RetailTrends #Innovation #FutureOfRetail

🤖Brandon Kaplan, Chief Innovation Officer at Journey, spoke with Lifestyle Monitor, exploring the future of retail and how 2025 will change expectations for brands and consumers. 🛍 “Brands must embrace connected, immersive experiences that blend in-store amenities with the best of digital and AI.” Read more here: https://lnkd.in/eUYHCzk2 #MDX #Journey #FutureOfRetail

Where do you go when you've painted yourself into a corner ⇱ We seem to be at a key inflection point in retail experience. We've been "Digital Transforming" for over 10 years, we've been clicking the performance marketing button over and over, and everyone's AI task force is in a bit of an AI purgatory as to the true impact at this point. Where it seems most retailers know they can go is to make a strategic change in their IRL retail environments. Enhancing those environments not only improves revenue, but improves brand perception, and brand engagement. Not to mention, GenZ is shopping in store, and demanding unique experiences. More notes in the article linked

The technology aspect of immersive retail is important, but authentic and personable connections are the addition that helps fully realize these experiences. Retailers looking for expansion need to check these boxes while relying on their unique purpose to differentiate them from the crowd. This creates encompassing moments that not only bring consumers to appreciate the physical store—but the online presence as well. #RetailTrends #ExperientialRetail #BrandStrategy

With Gen Z leading the charge, the retail sector is on the brink of transformation. The next ten years will see a surge in digital and immersive shopping experiences, prioritizing convenience and sustainability. Retailers will need to adopt new technologies and align with ethical consumer demands to stay relevant. #iworkforComcast #Retail #ImmersiveExperiences #Sustainability https://lnkd.in/gbdhad8r

In the dynamic world of eCommerce, differentiation is key. One such differentiator that’s making waves is Live Shopping. Live Shopping, is transforming the online shopping experience into something more personal and engaging. It’s not just about selling products anymore; it’s about creating immersive experiences that redefine retail. But how do you integrate Live Shopping into your eCommerce strategy? Our partner Agora’s live shopping technology enables brands to create immersive shopping experiences that resonate with consumers. It supports live auctions, personal shopper experiences, and e-commerce-related video chat for customer service. This not only boosts engagement but also builds trust, community, and provides valuable real-time insights. Its impact can be seen in a case study involving CommentSold, a leading fashion live selling platform. By leveraging Agora’s technology, CommentSold was able to provide its customers with multi-source live-stream shopping. This feature allows sellers to invite external participants into their shows by simply sending them a link or QR code. As a result, sellers can invite celebrity guests or VIP customers to join the live shopping session via video while maintaining complete control over guests’ video and audio streams. In conclusion, Live Shopping is not just a trend, but a powerful tool that can unlock new revenue streams for eCommerce brands. With this technology, brands can seize this opportunity and create unique shopping experiences that truly differentiates them in the market. Consult us to see see what it can do for your brand! #LiveShopping #eCommerce #RealTimeEngagement #CaseStudy

From immersive 'retail-tainment' experiences to personalized shopping journeys, retailers are adapting to stay ahead in this competitive market. 🍿 The rise of personalization and customization is key as brands utilize technology to deliver tailored experiences to each customer. The transformation of brick-and-mortar stores will see smaller, more efficient locations offering immersive interactions with consumers. The persistence of physical stores will continue as retailers integrate online and offline channels to create seamless omnichannel experiences for consumers. Embracing these trends will be crucial for retailers to survive and thrive in the evolving retail landscape. #RetailTrends #BrickAndMortar #Personalization #Customization #Retailtainment

"Our recent blog post examines the transformation of traditional brick-and-mortar stores as they adapt to the digital age. From immersive functionality to hyper-connectivity and improved customer service, businesses are employing technology to enhance the shopping experience. Dive into our analysis and predictions about the future of retail: https://lnkd.in/gdQUPNMD" #DigitalTransformation #ThoughtLeadership

Our whitepaper, crafted with Shubha Banerjee's expertise, dives into how tech is transforming online retail. Discover the game-changing trends like Augmented Reality (AR), social commerce, live commerce, and visual and voice search that are creating hyper-personalized and immersive shopping experiences. Packed with strategic insights, this whitepaper is a must-read for retailers looking to stay ahead and seize emerging opportunities. Read now: https://lnkd.in/gKqQ_SmY #RetailRevolution #TechTrends #AugmentedReality #SocialCommerce #LiveCommerce #PersonalizedShopping #RetailInsights #whitepaper #ilinkdigital

"Brands need a plan to thrive in the renaissance of hyper-experiential retail." As Rhonda Hiatt of Clear M&C Saatchi so eloquently points out in this Retail Customer Experience write-up, we're on the cusp of a retail renaissance driven by Gen Z and other younger customers who - despite their digital nativity - demonstrate a strong preference for shopping in store. Global management consulting firm Kearney surveyed Gen Z shoppers and found that an overwhelming 81% prefer to shop in store. This same survey found that more than half of Gen Z shop in-store because it "helps them disconnect them from the digital world." Separately, a recent study conducted by Canvas8 found that 58% of consumers believe that immersive experiences will influence their next purchase. What this all means is that younger shoppers - whose purchasing power will only grow in the years to come - are driving a renaissance of hyper-experiential retail, rewarding retailers that invest in immersive shopping experiences to bring their customers closer to the brands they love. #retail #fortheloveofretail #retailinsights