Manikandan J’s Post

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Senior Graphic Designer

Colours Colours play a significant role in branding, which is why most major companies use standard colours in their brand logos. 1. Designers understand that colours influence how users perceive and interact with products. 2. When designing websites, logos, or brochures, many designers choose two primary colours to effectively convey their message. 3. Selecting the right colours can elevate a brand or product and enhance its appeal to the target audience, creating more engaging digital experiences. Here’s what different colours typically represent: Red: Strength, energy, and visibility. Orange: Confidence, success, bravery, and excitement. Yellow: Creativity, happiness, warmth, and cheer. Green: Nature, freshness, and calm. Blue: Trust, peace, loyalty, and competence. Black: Security and drama. White: Clarity, simplicity, and honesty. Choosing the right colours is crucial for creating a strong brand identity and connecting effectively with users. #colours #UXUI #Visualdesign #UXResearch #UXtrends

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