Clean rooms and privacy–what the FTC left out of their recent blog 👀 The FTC’s blog this month, "Data Clean Rooms: Separating Fact from Fiction," stirred the pot—but left a lot unsaid. In this episode of the #PrivacyHuddle, Alysa Hutnik and Jonathan Joseph dig into the current reality of privacy concerns and clean rooms. Three key takeaways: 1️⃣ It’s still early days. Clean rooms are a nascent category, and even regulators are figuring out how to approach them. Industry collaboration is ongoing, and not defined, to align on best practices and common standards. 2️⃣ Your clean room provider isn’t your lawyer. Providers won’t tell you if your use case is compliant. When shifting state laws come into play, it gets even more complicated. Rely on your counsel for guidance. 3️⃣ Clean rooms aren't a magic privacy fix. Privacy-preserving tools within clean rooms are helpful, but they don’t erase the need for thoughtful data governance. What goes in, happens inside, and comes out must all meet privacy obligations. Watch the episode below 👇 more resources in the comments.
Chattershots
2mo
Insightful breakdown of the evolving clean room landscape! It’s clear that while clean rooms offer potential, they’re no substitute for strong data governance and legal guidance. Great discussion, Alysa Hutnik and Jonathan Joseph!
Jules Polonetsky
2mo
fyi Douglas Miller
The Federal Trade Commission blog: https://www.ftc.gov/policy/advocacy-research/tech-at-ftc/2024/11/data-clean-rooms-separating-fact-fiction