Is your company ready for Black Friday and last-minute holiday media coverage? The eCommerce holiday season has expanded over the years (it now kicks off in October, rather than Black Friday!), which has provided even more opportunities to get in on content for the season. However, your PR team's strategic planning and relationship building with the right editors, producers, and writers is key. #publicrelations #mediarelations #prindustry #marketing #holidayshopping #blackfriday
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I've had a few people talk to me recently about how they can improve their brand. However, They have tried just digital marketing services for a while, and it kinda works for them. They then tried some PR alone, and they didn't see much growth. Therefore... When they came to me and asked what I can do for them, I gave them a simple solution around their complicated problem,"Why pay 2+ more premium charges for either types of services if you could only pay 1 premium price for BOTH?" It's a 2-For-1 deal like a Black Friday deal, but it's year-round high value! I gave them the solution amplifying their brand’s impact: PR and Digital Marketing together are a powerhouse combo. PR builds trust and credibility with their audience, While digital marketing keeps their brand top-of-mind. When these two work together, it’s a snowball momentum effect. Are you ready to make waves?
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Is optimizing your Black Friday ads important to you? It is for us as well 🫰 We know that when you're running multiple ad campaigns, it’s hard to figure out which ad creatives are really driving results 🫤 And if you’ve been with us for a while, you’ll know that uncovering which ads, creatives, and channels truly drive results is at the heart of what we do with NestAds. Our goal is to empower you to make smarter, data-driven decisions that maximize your campaign success. So we’ve put together this video to help you: 👉 Discover 2 key benefits of Creative Analysis 👉 Get a hands-on tutorial on how to use Creative Analysis 🎁 Follow us for more insights and exclusive BFCM deals you won’t want to miss! #BFCM #ecom #nestscale #blackfridaytips
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You can't go into the most competitive time of the year for brands with boring ads. Here's a sneak peek into a Black Friday ad we made
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JUST DROPPED: 50+ Black Friday video ads that are crushing it. (From our agency's 10K+ creatives) Inside our BFCM swipe file: - 50+ high-converting examples - Proven hooks & templates - Multi-platform formats - All current & battle-tested Want access? 1. Follow me 2. Comment "SWIPE" below 3. Repost this ♻️ Sharing this because: Great ads come from great examples. Limited release - DM gets closed once we hit capacity.
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If you're not using Reels in your Black Friday marketing plan, you're likely missing out. I've said it before, and I’ll say it again: Reel content is King. Meta’s fastest-growing format is driving over 200 billion views a day across Facebook and Instagram. Wonder why? 🤔 Short-form content is what people want. It’s quick, engaging, and perfect for grabbing attention in a world of endless scrolling. If you're not tapping into that, you’re leaving serious visibility on the table. #BlackFriday2024 #ReelsMarketing #SocialMedia #MarketingTips
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I’m so sorry I have to tell you If you sell stuff on the internet Black Friday’s almost here. You should be deep in preparation NOW. Especially in an election year. Effective merchandising means trying new things based on your brand and what we know is working for others at this time An offer with Ads that hits right away, consumers won’t stick around your site to figure it out. Pricing that reflects the value of your product and the mood of the consumer. Lots of social proof to show you’re not an overseas dropshipper, including ratings, reviews, user-generated content, and public relations. Great content and lots of it - this doesn’t have to be expensive but it does take deliberate and thoughtful effort. PR if you can afford it, this is expensive but it’s usually worth it. Websites, social media, emails, and SMS – be everywhere your audience is. Engage across multiple touchpoints, building a holistic strategy grounded in merchandising expertise and data-driven insights. You don’t have to suffer like this next year, feel free to hit me up for a no-obligation conversation on what you can do differently.
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Black Friday was one of PR's busiest seasons pre-2020, but this year it feels like BFCM is just another marketing tool. As a communications agency rooted in integrity, we're wondering - is Black Friday worth including in the 2025 PR strategy? Let us know what you think in the comments! #pr #pragency #publicrelations #blackfriday #bfcm #marketing https://lnkd.in/gpC5Jz7A
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🛍️ 2 Days to Black Friday: Ramp Up Marketing! Get your shoppers excited and ready to hit “Buy”: 🎨 Create Last-Minute Content: Post irresistible deal teasers on Instagram and TikTok. 📧 Send Reminder Emails: Highlight limited-time offers and bundles. 📲 Boost Ads: Double down on high-performing campaigns. 💡 Today’s Action: Build urgency and excitement. The time to shine is almost here! #BlackFridayCountdown #eCommerceMarketing #GrowYourBusiness
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Whether you’re building on Singles' Day success or prepping for Black Friday, our Creative Manager has the tools to streamline workflows, boost efficiency, and spark creativity just in time for the busiest shopping season! Top 5 Creative Manager Highlights: 📚 Centralize & reuse top-performing creatives with the Creative Library 🎨 Empower advertisers with direct creative building through Create Creative 📷 Access all visual assets in one place with the Media Library 🔁 Simplify multi-campaign management using the Association Flow 🔨 Expand ad formats & boost revenue with the Creative Builder Ready to see how these features can transform your ad strategy? 👉 Head to our blog for a deeper dive! https://hubs.la/Q02Y2s-y0 #danads #weknowselfserve #adtech #efficiency #advertising #creativemanagement #blackfridayads #holidaymarketing #digitaladvertising #selfserveplatform #creativeautomation #adoperations #marketingtools
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Between the already-expensive holiday media market and a national election shortly before Black Friday, CPG brands have their work cut out for them in Q4! Navigating these tricky waters takes specialized talent and expertise — like the kind this Digital Media Director has in abundance. Specialized in designing processes and budgets for major CPG clients, this marketer has been trusted by brands including Amazon and GM. They are just one of many paid media experts we have on our bench of talent at Freeman+Leonard. Get ahead of Q4 chaos by bringing in a seasoned expert to manage your paid media strategy. Send me a message to get started! #cpgstrategy #mediaplanning #paidmedia
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