Using analytics to guide your strategy will help you reach your goals! Following this formula: ➡️Define your goals 💪 ➡️Find relevant metrics. If you aren't sure where to start, check out our essential categories! ➡️Analyze: Check for trends and patterns in your audience engagement and content. Don't be afraid to do some research, check out other accounts similar to yours, and set benchmarks for yourself! Analytics can be overwhelming- you've got this! Reviewing monthly and/or quarterly will help you keep a consistent eye on your metrics. Working with professionals changes everything! Having a social media team of experts will help your business leverage your social media metrics to meet your goals and more ✨
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