Lative’s Post

Great post from Robert Koehler on his takeaways from the revenue operations council at the Scale Venture Partners GTM Summit. Link in the comments. On his point #1 which is that revops is not glorified sales ops or simply a name change has been a problem for awhile. The last thing I wrote at Gartner was to lay out a vision for RevOps as an operating model. Here is how it was defined: "The RevOps operating model enables organizations to run their business as an interconnected, end-to-end revenue process across GTM functions. The model breaks down organizational silos and allows organizations to operate with greater efficiency and predictability. Data is collected across the entire revenue process and made observable through a trusted, communal source that enables insight-led revenue-impacting decisions." IMO, it's a way you work that is supported by a revops lead or function. Check out Roberts post for his takes

#RevenueOperations: The Key to Breaking Down Silos! #ThrowbackThursday In today’s fast-paced business world, aligning your teams and processes is crucial for success. #RevOps is not just a buzzword; it's a transformative approach that integrates sales, marketing, and customer success to drive growth and efficiency. Reflecting on my own experiences, I believe in the power of RevOps to break down silos and unlock an organization's full potential. It's all about continuous learning and applying those lessons to help our network thrive. #BreakingDownSilos #RevOps #BusinessGrowth #OperationalExcellence

🚀 Just like tech companies, you can grow your business with the right tech tools! 🛠️ The best part - you don't have to re-build it - we already have the pieces ready, just assemble! 🧠💡 Got thoughts on tech for growth? Share 'em below! #TechGrowth #Innovation #BusinessSuccess #technologyenablement #venture #growth #solutions #revenue #sales #efficiency

Still viewing Revenue Operations as just a tactical function? Let's shift our mindset! 1 year ago, I shared a post highlighting the importance of strategic RevOps. Today, I'm still passionate about this topic! While tactical aspects exist, RevOps is a strategic function that can be a key differentiator for companies. A well-run operations team can: Identify gaps and opportunities Pivot quickly Execute and operationalize changes Investigate and recommend improvements To change the perspective, we must: Align with corporate and GTM strategy Know our product inside out Understand the business thoroughly Go the extra mile always Let's evolve from tactical operators to strategic advisors! Share your thoughts on how we can achieve this! #RevOps #Strategy #RevenueOperations #Growth"

The path to becoming a multi-product business isn’t always clear, but a good roadmap goes a long way. In his first article for the Forbes Technology Council, Cloudinary co-founder and CTO Tal Lev-Ami reflects on Cloudinary’s growth story and offers advice for other business leaders looking to make the shift to multi-product. Check it out: Link in the first comment ⬇️ #BusinessStrategy #ProductStrategy #NewVentures #PMF #GenAI

“𝐘𝐨𝐮 𝐝𝐨𝐧’𝐭 𝐧𝐞𝐞𝐝 𝐑𝐞𝐯𝐎𝐩𝐬 𝐭𝐨 𝐚𝐥𝐢𝐠𝐧 𝐲𝐨𝐮𝐫 𝐭𝐞𝐚𝐦𝐬 𝐚𝐧𝐝 𝐢𝐧𝐜𝐫𝐞𝐚𝐬𝐞 𝐩𝐫𝐨𝐝𝐮𝐜𝐭𝐢𝐯𝐢𝐭𝐲”. ⬇️ Have you ever considered Revenue Operations (RevOps) as an effective strategy for improving team alignment and processes? What gives us a good idea that it’s actually effective? Here’s two reasons we love: 𝐈𝐦𝐩𝐥𝐞𝐦𝐞𝐧𝐭𝐢𝐧𝐠 𝐑𝐞𝐯𝐎𝐩𝐬 𝐡𝐚𝐬 𝐭𝐡𝐞 𝐚𝐛𝐢𝐥𝐢𝐭𝐲 𝐭𝐨 𝐢𝐧𝐜𝐫𝐞𝐚𝐬𝐞 𝐫𝐞𝐯𝐞𝐧𝐮𝐞 𝐠𝐫𝐨𝐰𝐭𝐡 𝐚𝐧𝐝 𝐩𝐫𝐨𝐟𝐢𝐭𝐚𝐛𝐢𝐥𝐢𝐭𝐲: Companies that align their sales and marketing teams through RevOps can see a 36% increase in revenue growth and up to 28% higher profitability. Additionally, highly aligned companies experience a 58% faster revenue growth rate and are 72% more profitable (𝘴𝘵𝘢𝘵𝘪𝘴𝘵𝘪𝘤𝘴 𝘧𝘳𝘰𝘮 𝘔𝘢𝘳𝘬𝘦𝘵𝘚𝘱𝘭𝘢𝘴𝘩) 𝐈𝐦𝐩𝐥𝐞𝐦𝐞𝐧𝐭𝐢𝐧𝐠 𝐑𝐞𝐯𝐎𝐩𝐬 𝐫𝐞𝐝𝐮𝐜𝐞𝐬 𝐜𝐨𝐬𝐭: Companies implementing RevOps strategies can see a 30% reduction in go-to-market costs. This is achieved through efficient processes, accurate forecasting, better resource use, and aligned teams. (𝘚𝘵𝘢𝘵𝘪𝘴𝘵𝘪𝘤𝘴 𝘧𝘳𝘰𝘮 𝘉𝘰𝘴𝘵𝘰𝘯 𝘊𝘰𝘯𝘴𝘶𝘭𝘵𝘪𝘯𝘨 𝘎𝘳𝘰𝘶𝘱). We’ve personally seen how RevOps has doubled revenue. 💪 What questions do you have about RevOps? Let us know in the comments. 💬 #RevOps #BusinessGrowth #TeamAlignment

At SavvyOps, we believe in the power of strategic operations to drive sustainable growth. By optimizing processes and aligning teams, we help businesses scale efficiently and effectively. Ready to elevate your operations? Let’s chat! #OperationsExcellence #StrategyAndExecution #BusinessGrowth

Founding a company and growing it can feel like taking on the world. But in today’s landscape, scaling doesn’t have to mean going it alone. Partnerships are becoming the driving force behind real, sustainable growth. Think of it this way: partner-led deals not only close faster, but they also create more trust with customers who value the power of collaboration. Companies with strong partnerships see measurable boosts in both revenue and customer loyalty, proving that growth is more about ecosystems than individual effort. With the right partners in place, founders can focus on what they do best, while their partners bring complementary expertise to the table. This balance allows founders to scale smarter, using resources and connections that multiply impact without doubling the workload. What are you planning to do to take enable your next growth phase? #partnerships #ecosystem #growth

There's a misconception that implementing the latest must-have sales engagement, enablement, or revenue intelligence tool will be a silver bullet for turbocharging growth. But the truth is, no amount of shiny new tech can compensate for a shaky foundation of fundamentals. We often see companies fall victim to bloated tech stacks with overlapping features without solidifying core GTM basics. Without mastering foundational revenue capabilities first, all those expensive tools simply become bandaid solutions that often mask deeper operational flaws. That's where Sunrise Rev can help institute a solid core framework to establish a scalable revenue engine. With a stabilized foundation in place, your tech stack can finally operate as a complementary force multiplier. Drop us a message to learn how we can help your team get back to the basics and strengthen your foundation - setting you up for scalable, predictable growth moving forward. #ProcessImprovement #RevOps #SalesLeadership