𝗣𝗶𝗼𝗻𝗲𝗲𝗿𝘀 𝗼𝗳 𝗙𝟭 𝗛𝘆𝗯𝗿𝗶𝗱 𝗦𝘁𝗿𝗮𝘄𝗯𝗲𝗿𝗿𝗶𝗲𝘀: FruitMasters In this seventh edition of our 𝗣𝗶𝗼𝗻𝗲𝗲𝗿𝘀 𝗼𝗳 𝗙𝟭 𝗛𝘆𝗯𝗿𝗶𝗱 𝗦𝘁𝗿𝗮𝘄𝗯𝗲𝗿𝗿𝗶𝗲𝘀 series, we delve into the commercial aspects of the transition to F1 Hybrid Strawberries. This time, we spoke with Adriaan Vis, CEO, and Coen Kampschöer, Marketing & Communications Manager at FruitMasters, about the challenges and opportunities in marketing Limore One. FruitMasters, with over 400 affiliated growers, plays a crucial role in the Dutch fruit sector, adding value at every step of the chain, from breeder to consumer. The company focuses on both national and international fruit marketing, guiding the process from cultivation to consumer. In this article, you’ll read about: 📈 How FruitMasters adds value throughout the entire chain 🚀 Why Limore One is a potential game changer in the strawberry market 🤝 The importance of collaboration and knowledge sharing among the Pioneers 💡 𝗖𝘂𝗿𝗶𝗼𝘂𝘀 𝘁𝗼 𝗿𝗲𝗮𝗱 𝘁𝗵𝗲 𝗳𝘂𝗹𝗹 𝗮𝗿𝘁𝗶𝗰𝗹𝗲? Read more via https://lnkd.in/eG_qbi9f
Instructif
Founder @ Flora Consult | Sustainable Vertical Farming Projects
3moWe would like to join the list of affiliated growers. We wish to try on our #revoponics system.