Malph Minns’ Post

The Sports Industry FPL table and title fight mirrors The Premier League's. A new team has taken over from the long-time leader and five teams are within 17 points of one another. Squeaky bum time! 👇 💥 Amar Singh has been smashing it in the league this season leading for almost all of it. But a challenging few weeks of scoring has opened up the title race. 🔝 Atri Baksi is now top of the shop and there to be shot at by the in-form Neil Liddle, Dileep V and Oliver McConnell. 📏 But don't rule out any of Spencer Nolan, Philip Dorward, Kieran Hepworth, Aniruddha Warang, or George Crewe who have been slowly reining in the leading pack. 🏆 Who's your money on to lift the trophy? ---------------------- 💥 My name is Malph. 🆘 Helping brands to use sponsorship to deliver marketing objectives. 🤝 Supporting rights holders to build valuable partnerships. Like this post? Want to see more? Ring the 🔔 on my Profile. 🔎 Follow me for insights on the sponsorship and sports industry, and how outside learnings and theories can be applied. 🔝 Connect with me (please add an intro/reason). #sportsindustry #StriveSays #PremierLeague #FPL

How You Can Leverage Sports Fever for Your Brand

The Fan Engagement Index serves as a vital tool for clubs to assess and elevate their relationship with fans. By offering insights and benchmarks, it guides clubs towards more meaningful interactions. #thinkfanengagement #football #PremierLeague #Championship

How You Can Leverage Sports Fever for Your Brand

There are so many fantastic resources available for sports clubs at the moment, so we've given our blog post 'The most useful resources for sports clubs' a refresh to include some of our favourites. Hopefully, it will help you find the right support for you. Are there any other resources for clubs that you’d recommend? #SportResources #SportsBlogPost #SportSister #SportsClubs #SportsConsultant

another experiment with NotebookLM to summarize our analysis of sports fandom #brandstrategy #sport #designstrategy #foresight #culturemapping #archetypes #trends

We just released the 11th edition of our flagship sports sponsorship report: "Sporting Nation: Building a Legacy". This report is packed with insights into the evolving landscape of Indian sports and is a must-read for all sports enthusiasts, professionals, and stakeholders. You can download it here: https://lnkd.in/dWTAM4Yi Some key takeaways from the report include an 11% growth in Indian sports industry spending to INR 15,766 crores, with media spends accounting for 48% of total sports revenues. Cricket's revenue growth stood at a robust 13% year-on-year, while sponsorship spends surged by 24%, contributing 47% to the industry's revenue. Endorsement revenues were close to hitting the INR 1000 crore mark, growing 24%. There was also a significant shift with a 40% increase in digital media spends. This year, the report's title shifted to "Sporting Nation Building a Legacy" to reflect the elevated status we now have as a sporting nation. We're thrilled to share this report with you and hope you find it as insightful as we do! #sportsbiz #indiansports #sportsindustry #SportingNation #Legacy #sponsorship #Endorsement #Media #SportsMedia #SportsSponsorship #TeamSponsorship #SportsFranchise #sponsorships #Player #endorsements #GroupM #GroupmESP Vinit Karnik Subhamoy Das Arun Sadasivan Gaurav Vazirani Geeta Vatnani Kanik Yadav Ashita Sharma Yash Agarwal Manasvi Saxena Pranali Geet Sujay Shetty

How You Can Leverage Sports Fever for Your Brand

💭 “With a bold new name and brand, this competition will see some of the country’s most talented developing players take to court where they will proudly represent their club colours, competing week in, week out and developing vital experience along the way.” – Claire Nelson, Managing Director of the Netball Super League. The Netball Super League (NSL) has revealed further information regarding the U23 feeder League that was announced as part of the wider plans ahead of the 2025 season. Confirmed as the NXT Gen League, the competition has been developed to deliver extended opportunities for emerging talent, nurture and develop the next generation of world class players and provide a pipeline of talent for the NSL. Fixtures and squad line-ups as well as the new brand identity for the newly named NXT Gen League have been revealed today. Here are five things you need to know: ⚔️ The League will feature nine teams from Birmingham Panthers, LexisNexis Cardiff Dragons, London Mavericks, London Pulse Netball Super League Team, Manchester Thunder Netball, Loughborough Lightning, NIC Leeds Rhinos, Nottingham Forest and Team Bath Netball. 🤝 All teams have revealed their squads on social media today. Head to the individual Clubs’ social media channels to find out who will be taking to court! 📆 The League will begin in February 2025 and will see all nine teams play each other twice in a home and away format to find a national winner, with fixtures aligned to NSL matches where possible. 4️⃣  Eligibility for the competition is for athletes under 23 years, however squads can include up to four players over the age of 23 years to support and enhance the quality of the competition, whilst protecting opportunities for developing athletes. 🚀 Players registered within the NXT Gen League will be eligible, providing they meet the eligibility criteria, to act as a Temporary Replacement Player (TRP) for their Club’s NSL squad, in instances where one of the ten Registered NSL players are not available for selection due to Short Term Circumstances. Find out more here: https://lnkd.in/dMisg4BC #Netball #NXTGenLeague #NetballSuperLeague #LiveSport

When you want a high quality sports ecosystem