Matthias Van Dun’s Post

Listen to this great episode of the Customer Smarts Podcast with Khachig Kabakjian, a leader in customer-centric change. Khachig shares his experience transforming decisioning at CommBank and leading customer strategies across markets like Singapore, Hong Kong, and India at Standard Chartered Bank. Now with Pegasystems, he dives into why customer centricity is crucial, how to overcome barriers, and real examples of successful personalisation on a global scale. https://pe.ga/3ZDaTx9

Listen to this great episode of the Customer Smarts Podcast with Khachig Kabakjian, a leader in customer-centric change. Khachig shares his experience transforming decisioning at CommBank and leading customer strategies across markets like Singapore, Hong Kong, and India at Standard Chartered Bank. Now with Pegasystems, he dives into why customer centricity is crucial, how to overcome barriers, and real examples of successful personalisation on a global scale. https://pe.ga/3YCTgM3

Listen to this great episode of the Customer Smarts Podcast with Khachig Kabakjian, a leader in customer-centric change. Khachig shares his experience transforming decisioning at CommBank and leading customer strategies across markets like Singapore, Hong Kong, and India at Standard Chartered Bank. Now with Pegasystems, he dives into why customer centricity is crucial, how to overcome barriers, and real examples of successful personalisation on a global scale. https://pe.ga/4dxEXgX

Listen to this great episode of the Customer Smarts Podcast with Khachig Kabakjian, a leader in customer-centric change. Khachig shares his experience transforming decisioning at CommBank and leading customer strategies across markets like Singapore, Hong Kong, and India at Standard Chartered Bank. Now with Pegasystems, he dives into why customer centricity is crucial, how to overcome barriers, and real examples of successful personalisation on a global scale. https://pe.ga/4e8NnfU

Listen to this great episode of the Customer Smarts Podcast with Khachig Kabakjian, a leader in customer-centric change. Khachig shares his experience transforming decisioning at CommBank and leading customer strategies across markets like Singapore, Hong Kong, and India at Standard Chartered Bank. Now with Pegasystems, he dives into why customer centricity is crucial, how to overcome barriers, and real examples of successful personalisation on a global scale. https://pe.ga/4eBnqFP

Listen to this great episode of the Customer Smarts Podcast with Khachig Kabakjian, a leader in customer-centric change. Khachig shares his experience transforming decisioning at CommBank and leading customer strategies across markets like Singapore, Hong Kong, and India at Standard Chartered Bank. Now with Pegasystems, he dives into why customer centricity is crucial, how to overcome barriers, and real examples of successful personalisation on a global scale. https://pe.ga/4egUmU8

Listen to this great episode of the Customer Smarts Podcast with Khachig Kabakjian, a leader in customer-centric change. Khachig shares his experience transforming decisioning at CommBank and leading customer strategies across markets like Singapore, Hong Kong, and India at Standard Chartered Bank. Now with Pegasystems, he dives into why customer centricity is crucial, how to overcome barriers, and real examples of successful personalisation on a global scale. https://pe.ga/3Xth9oo

Listen to this great episode of the Customer Smarts Podcast with Khachig Kabakjian, a leader in customer-centric change. Khachig shares his experience transforming decisioning at CommBank and leading customer strategies across markets like Singapore, Hong Kong, and India at Standard Chartered Bank. Now with Pegasystems, he dives into why customer centricity is crucial, how to overcome barriers, and real examples of successful personalisation on a global scale. https://pe.ga/3MSJ1xA

This is great advice for anyone looking to deliver a project in a large organisation and especially if you’re driving to drive a customer centric program. Find the shiny high profile project in your organisation and figure out how to add value to it. This was one of the many pearls of wisdom from my recent chat with Khachig Kabakjian on the Customer Smarts Podcast. It was crucial in helping him scale a customer centric engagement program for Standard Chartered Bank in Singapore and then roll it out across to many other markets across Asia and Africa. He was also heavily involved in CommBank’s successful customer decisioning program. It’s a great episode for anyone look to scale up their CX program and drive more customer centric ways of working. We explored: ·     Why customer centricity is so important ·     The barriers to overcome ·     Some great examples of driving personalisation ·     How to drive customer centricity across multiple markets. To watch or listen to the full episode, the link is in the first comment below.

I'm certain you're eagerly anticipating the upcoming episode of The Tech Decode Podcast, where co-host Akhil Minocha and I, along with guest Nitin Wali delve into the intricacies of domains. Here's a sneak peek emphasizing the significance of strategic domain portfolio management, covering acquisition, brand alignment, and risk mitigation, with a special focus on India's extensive domain holdings and their pivotal role in brand strategy and digital growth. Stay tuned! #TheTechDecode #Domains #BrandStrategy #DigitalExpansion