Max Fashion MENA & SEA’s Post

Often new customers get better perks & prices than loyal customers so what does loyalty mean to you in today’s fast-changing world? For Desigual, it’s about creating a truly unique connection with customers. Together with frog, they’ve redefined the loyalty experience, building a model that’s bold, innovative, and deeply personal. This is more than a story about retail—it’s a story about rethinking relationships. Discover how creativity and design thinking came together to set a new standard:

Luxury Retail's Digital Revolution Begins The future of high-end fashion is here, and it's in your pocket. Luxury retailers are embracing mobile solutions that transform every customer interaction into a personalized journey. But here's the thing: it's not just about flashy tech. It's about connection. Real, human connection that transcends the store walls. Imagine your sales team armed with insights that make every recommendation feel like it was hand-picked for each client. Because it was. This isn't just upselling. It's understanding. It's anticipating needs before they're spoken. It's creating a bond that keeps customers coming back, not for the products, but for the AMAZING experience you provide. Ready to elevate your boutique to the BEST in class? The future is calling. Will you answer? https://lnkd.in/gnz7sj9t #inspify #luxuryretail #fashiontech #customerexperience

Hyper-personalisation in the luxury sector is expected. As quoted in The Business of Fashion post recently "emotion must be at the heart of the strategy". So how do you transform that to on-line and not forget about the aspirational customer. Its starts with getting them in-store to build those relationships to create greater loyalty. What happens when the staff changes - they take that intimate knowledge with them, IP if you will. Head office aren't going to be able to replicate that emotional connection, a purchase history isn't going provide the valuable data needed. Ensuring continuity and depth in customer relationships amidst staff changes, technology must bridge the gap. This is why we are building the Immersifi platform, which captures the unique emotional drivers behind each customer's journey from in-store to on-line. #LuxuryRetail #CustomerExperience #Innovation #TechInFashion #Personalization

🌟 Elevating Your Brand: The Metrics that Matter 🌟 Luxury brand leaders and fashion connoisseurs, it's time to redefine excellence. Unveil the power of customer metrics with our newest blog post. From mastering the customer funnel to nurturing unwavering loyalty, this post is your guide to the KPIs that truly count. 🔍 Dive into a world where data meets luxury and discover strategies tailored for the upscale market. Don't just chase trends—set them. Read the full post 👇 #LuxuryBrands #CustomerInsights #FashionMarketing #DataDriven #BrandStrategy"

Just sat down with our fashion retail clients' data, and I had to share this incredible transformation story... Remember early 2023, when retailers were still finding their footing post-pandemic? Our average client was only greeting 60% of their walk-ins on time. In the fast-paced world of fashion retail, that meant missing crucial first impressions. Fast forward to today - the same brands are now hitting 85%+ greeting rates 🔥 This isn't just about saying "hello" - it's about that magical moment when a customer feels genuinely welcomed into a boutique or department store. But here's what really fires me up: The customer interaction rate across our fashion clients jumped from 70% to 90% 🔥 Translation? Sales associates are having meaningful styling conversations, not just pointing to sale racks. The proof is in the numbers - conversion rates steadily climbing past 12% 🔥 In fashion retail, where every percentage point matters, this is HUGE. To every retail leader who trusted us with their brand, every store manager who championed change, and every sales associate who embraced our approach - this is your win. You've proven that in a world of digital everything, human connection is still fashion retail's secret weapon 💡 . Because great retail isn't just about selling clothes. It's about creating moments where customers feel seen, understood, and inspired!. Grateful to partner with brands who get it. 🙏 #SmartRetail #FashionRetail #CustomerInteractionMatters #RetailInnovation

The #AdaptiveFashionMarket is a challenging space with so much to consider. Our third theme of challenges is achieving the right price point. Balancing the costs of creating adaptive fashion, which we spoke about last week, with a price that the customer can actually afford, which we spoke about the week prior, is extremely tough, especially for small brands that aren't able to average prices across products. 🗣️ For brands facing this challenge, the main tool they have at their disposal is communication. Communicating what went into the product and the value that the product provides can help the customer to understand the pricing and feel it is a worthwhile investment. 🛒 In addition, creating an inclusive shopping experience online and in-store with easy returns ensures the customer gets a product that they actually value, which we'll talk more about next week! #AdaptiveFashion #FashionChallenges #AdaptiveFashionCustomer #CustomerAnalysis #MarketAnalysis #RightPrice #Style #Function #AdaptiveFashionChallenges #UnderstandingTheMarket

What does loyalty mean to you in today’s fast-changing world? For Desigual, it’s about creating a truly unique connection with customers. Together with frog, they’ve redefined the loyalty experience, building a model that’s bold, innovative, and deeply personal. This is more than a story about retail—it’s a story about rethinking relationships. Discover how creativity and design thinking came together to set a new standard:

#Communication may be the most important aspect of #AdaptiveFashion, possibly even more important than #AdaptiveDesign. If the consumer doesn't understand what went into an adaptive product and why the product will work for them, the product has no greater value than a non-adaptive product.

🌟 Why Live Shopping is a Game-Changer for HUGO BOSS 🌟 At HUGO BOSS we constantly strive to stay ahead in the ever-evolving world of fashion and customer engagement. Live shopping has become a decisive communication channel for us, and here’s why: 🧩 In a digital-first world, connection matters. Live shopping bridges the gap between online convenience and in-store experiences, allowing us to showcase our collections while interacting directly with our audience. It’s not just about selling, it’s about storytelling, authenticity, and creating a personalized journey for every customer. 🎥 From exclusive product launches to styling tips, this dynamic format enables us to engage our global audience in ways that resonate deeply with the modern shopper. For HUGO BOSS, live shopping isn’t just a trend, it’s the future of fashion communication. And we’re embracing it with open arms. How is your brand adapting to this exciting new channel? Let’s discuss! 👇 #LiveShopping #DigitalTransformation #HUGOBOSS #customerexperience https://lnkd.in/gS5TXxYd