This article, written by MM-Marcom World, truly underscores the saying 'teamwork makes the dream work 🦁'. An inspiring interview where Anja Desmedt, Development & Operations Manager at MMD and Florence Caporali, Commercial Director E-commerce at Delhaize Belgium shared their insights on effective collaborating in the context of online advertising solutions✨. Since going live with our new online ad tech last summer, we've already noticed several positive trends 📈. We've made our service for brands more efficient, enabling us to respond much faster when setting up and launching campaigns 🚀. Last but not least, we've also seen an increase in banner clicks, a key objective for every brand partnering with us.
The days of going to the supermarket once a week with a shopping list are over. Today, consumers shop ATAWAD. This is due to the success of e-commerce, which is increasingly able to meet the needs of shoppers – a development that brands can also benefit from. Anja Desmedt and Florence Caporali, respectively Development & Operations Manager at Media Marketing Delhaize and Commercial Director E-Commerce at Delhaize Belgium, explain how this can be achieved. Here in French 👉https://lnkd.in/eTAQrhRs Here in Dutch 👉https://lnkd.in/eDUzEYnr
