Mercatus Technologies Inc’s Post

The saying goes: If you can’t beat them, join ‘em. For traditional supermarkets looking to compete against the growing dominance of discounters and mass retailers for consumers’ grocery dollars, value is now key. To communicate that value, grocers are rewarding loyal customers through revamped loyalty programs while also incentivizing them to buy higher-margin products like private label items. Because grocers can’t actually compete with Walmart, Aldi and dollar stores on price, loyalty programs and value messaging are their closest tools at hand. But will their updates resonate with consumers? #grocery #loyalty #loyaltyprograms #inflation #foodprices #discounters #massmerchants #massretailers #retail #privatelabel https://lnkd.in/ej3Dc6is

Supporting the recently released 5-year sales forecast from Brick Meets Click and sponsored by Mercatus Technologies Inc, Mark Fairhurst and I discuss various factors influencing the outlook for eGrocery through 2028. We talked about Walmart’s impact on the forecast, strategies for regional grocers and independents to consider, the potential effect of technological innovations, and more in our recorded session.  Otherwise, online grocery has entered a new stage where topline growth has become more challenging. This will motivate more grocers to place a greater focus on strengthening the bottom line, this is where having a sound and sustainable strategy matters most. And, at the same time, enhancing elements of the customer experience remains essential to improving retention, ordering, and spending rates. What do you think are some of the opportunities and/or threats facing #eGrocery in the U.S. that will affect how it evolves from here? Share your thoughts in the comments section.  #grocery #groceryretail #onlinegrocery

Put the recently released 5-year sales forecast from Brick Meets Click and sponsored by Mercatus Technologies Inc, into context. Mark Fairhurst and David Bishop discuss various factors influencing the outlook for eGrocery through 2028. Topic include: Walmart’s impact on the forecast, strategies for regional grocers and independents to consider, the potential effect of technological innovations, and more. Online grocery has entered a new stage where topline growth has become more challenging. This will motivate more grocers to place a greater focus on strengthening the bottom line and having a sound and sustainable strategy is paramount. And, at the same time, enhancing elements of the customer experience remain essential to improving retention, ordering, and spending rates. What do you think are some of the opportunities and/or threats facing #eGrocery in the U.S. that will affect how it evolves from here? Share your thoughts in the comments section. #grocery #groceryretail #onlinegrocery #eGrocery #growthforecast

Trying to match the delivery subscription discounts from Walmart, Instacart, and other eGrocery giants isn’t a sustainable strategy for regional grocers. In our webinar discussing the recently released US eGrocery Market Share Report, Brick Meets Click's David Bishop suggests a better approach: focusing on pickup. While delivery is growing fast, pickup remains an underused opportunity for regional grocers to stand out. By optimizing and promoting pickup services—offering convenience without delivery fees—grocers can appeal to cost-conscious customers who want the flexibility of online shopping without the added costs. Bundling pickup with subscription perks or special promotions further strengthens the offer, driving customers to the store where grocers can leverage their core strengths like personalized service and community connections. For more advice on competing with the biggest players in eGrocery, watch our webinar and download the full Market Share Report: https://mct.media/40d16y9

Customers have largely returned to in-store shopping post-pandemic, placing renewed emphasis on in-store experiences. As grocers grapple with consumer behavior changes, here are seven big questions facing the grocery industry in the near term.  #grocerystores

How will the outcome of the proposed Kroger-Albertsons deal impact the industry?  How does grocery e-commerce fit into “new normal” behaviors?  How will grocers combine in-store and digital retail media?  How can grocers continue to gain on restaurants’ pain? How can grocers better meet consumer needs with alternative store formats? How will grocers evolve private label strategies to grow customer loyalty? How will grocers assess checkout technology investments and weigh risks? https://lnkd.in/gXQy-AGr Giant Tiger Walmart Walmart Canada Sobeys Loblaw Companies Limited No Frills FRESHCO, LTD. Metro Inc. Fortinos Supermarket Ltd Lococo's Starsky Fine Foods Inc.

Choices, choices, choices… The latest Brick Meets Click/Mercatus Grocery Shopper Survey reveals that nearly 40% of eGrocery households are shopping across both Grocery and Mass formats. Mass retailers are doubling down on subscriptions to secure customer loyalty, but this presents a unique opportunity for regional grocers to stand out. By addressing the "cross-shopping gap," regional grocers can keep customers coming back. Strategies to consider include: ✅ Subscription models or rewards specifically for frequent shoppers. ✅ Loyalty bonuses, exclusive discounts, or subscriptions for local, fresh products. ✅ Incentives that reflect local tastes and values—remember, big chains can’t easily replicate this. By understanding what drives customers to shop around, regional grocers can create a more compelling, loyalty-boosting experience that prioritizes both convenience and value. Ready to dive deeper into strategies that help you compete? Let’s talk about how regional grocers can build loyalty in a crowded market. To learn more, watch the latest episode of US eGrocery Sales Trends and read our full analysis of the eGrocery sales numbers from October: https://mct.media/3CvzJFK