Missouri is enjoying its second year as an adult-use cannabis market and not only does that mean we’re seeing many more consumers coming out of the shadows to shop, but the products and brands available have never been more prevalent. One of the most important questions we ask with new brands is “How do you enter such a crowded market with a new brand or new product and show people how you’re different, better, etc?” For newcomers, EmmaLeaf Cannabis Lab + Kitchen, that was an easy answer – focus on quality products, and tell the story of our team […] https://lnkd.in/gCn6fBGk
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In our journey in the #cannabisindustry, dating back to the latter parts of the last decade, Mana Supply Co. has been at the forefront of innovation and excellence. We've navigated the complexities of this rapidly evolving sector, committed to setting benchmarks and fostering growth. The Missouri Cannabis market's expansion, now boasting over 200 brands and 10,000 products, is a testament to the industry's vibrant dynamics. Within this competitive landscape, our partnership with Dabstract stands out as a hallmark of strategic collaboration and shared values. The story of Dabstract, a brand that made its Missouri debut in 2023, is a narrative that mirrors the core principles Mana Supply Co. upholds in the cannabis industry: 1. Just as we strive for harmony within our teams and partnerships, Dabstract has skillfully positioned itself as a key player amidst Missouri's competitive market, demonstrating the importance of balance and understanding. 2. Our collaboration with Dabstract is grounded in a mutual commitment to product purity and an exceptional consumer experience, underscoring the vital role of clear value communication in guiding our collective mission. 3. Much like our approach to empowering our community, Dabstract emphasizes the significance of individual discovery and achievement, enabling consumers to explore and appreciate the nuanced world of cannabis. 4. Through our joint efforts, we've cultivated a sense of belonging and appreciation within the cannabis community, reflecting our belief in the power of extending kindness and support to all stakeholders. 5. By acknowledging the unique qualities of each strain and product, our partnership with Dabstract showcases our dedication to celebrating diversity and excellence, fostering an environment of respect and loyalty. 6. The journey we've shared with Dabstract and our consumers has not only shaped the market landscape but has also enriched our collective experiences, highlighting the transformative power of collaboration and innovation. As we continue to lead and innovate within the Missouri cannabis market alongside Dabstract, let their story inspire us to embrace these universal principles of leadership, innovation, and community engagement in our endeavors. Kudos to the Dabstract team for their remarkable contributions, and to all those working tirelessly to elevate the cannabis industry. #leadership #innovation #cannabisindustry #Dabstract #ManaSupplyCo #communityengagement cc: Mei-Ling Campbell https://lnkd.in/gt5pbYDg
Brands to Watch: Dabstract
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A dispensary shopper is a cannabis consumer, but a cannabis consumer isn't always a dispensary shopper. This distinction is crucial when assessing the current state and potential growth of the cannabis industry. Right now, millennial consumers who prefer flower are the industry's backbone. Many were committed to cannabis before legal markets existed, using grey or black markets, so dispensaries offered a welcoming, reliable alternative. However, as legalization expanded and stigma faded, more people began exploring cannabis for the first time or after a long hiatus. Introducing cannabis into someone's life is already a significant challenge, but combining that with an unfamiliar retail environment adds a whole other level of difficulty. By continuing to find ways to meet these consumers where they are already at or providing them with a more familiar shopping experience, cannabis companies can capitalize on capturing this emerging segment. And I, for one, think they are the bigger fish to fry!
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I am honored to be discussing What is 'social equity' in the context of the cannabis industry, and why is it critical at this stage of the industry's development, especially in Illinois? I’ll be speaking on examples of social equity missteps or failures within the industry that we can learn from? Also, How does the regulatory environment impact the effective implementation of social equity initiatives? And What role local governments have in or hindering social equity in cannabis? Do you need a ticket to NeCann? Can’t wait to see you guys!!!
Smart Cannabis is proud to introduce to you Victoria Williams at this year's Smart Cannabis Social Equity Revolution at NECANN as one of the Leading Panel Speakers on Paving the Path & Redefining Cannabis Industry Success for Social Equity. Make sure to catch this Amazing Panel at 10:30 AM - 11:20 AM IN ROOM E! Victoria LP Presents "Wake N Vape" She will be in Booth # 117 on the show floor! Make sure to stop by and see her & the Wake N Vape Team! DATE: MAY 31ST, 2024 TIME OF CONVENTION: 10AM - 3PM TIME OF SPEAKING ENGAGEMENT: 10:30AM-11:20AM LOCATION: 1551 THOREAU DR. N. SCHAUMBURG, IL 60173 FOR COMPLIMENTARY TICKETS TO NECANN Illinois ticket page: https://lnkd.in/eNR_9Dds Illinois free ticket code: smartcannabis SEE YOU THERE! Victoria Williams: An active player in the Illinois cannabis industry since 2015. She was one of the original founders of Starbuds’ Illinois dispensary. She was the first person in the State of Illinois to be issued a Cannabis Transportation License and the first Black woman to have her own product on shelves in Illinois Dispensaries. She also launched the first minority-owned, social equity infused products brand to achieve retail distribution in the state. Currently, Williams is CEO of ACC of Illinois Transportation, which delivers products from cultivators and infusers to retailers across the state and don't forget about "Wake N Vape". There isn't anything that this Powerhouse Woman "Victoria Williams" can't Do!
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We're happy to announce the latest evolution of Higher Origins! Over the years we've adapted our offering to the changes in the California Cannabis Industry, and optimized how we can help people get their products to market. This version focuses on the following: -Menus for everyone! Create as many menus as you want to share product with buyers, from farm to retail. Apply custom pricing, and control access to menus by license number. -Business Pages: Get your brand online quickly- pictures, products, descriptions, links, and strains- allowing customers to learn about you in one central place. -Marketplace: Get your product out there in front of buyers on a searchable sales platform that allows buyers to contact you directly with an offer. And much more in development! These features are all free! We only charge a small percentage on completed orders after the first 90 days, unless you're a small farm or if you become one of our monthly Supporters. We're excited to see how you use Higher Origins to grow! https://lnkd.in/gGUsjF7e #productlaunch #californiacannabis #cannabissales
Introducing a New Evolution of Higher Origins!
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🌿💼 Mastering Cannabis Marketing: Your 420 Guide for Dispensaries 🚀 As 420 approaches, the stakes are high in the cannabis community, and it's not just about the best buds. It's about making your dispensary stand out with killer marketing strategies. From understanding your diverse clientele to crafting creative campaigns that resonate with cannabis culture, it's all about innovation. Check out our latest blog for insights on making this 420 your best yet: https://lnkd.in/ePw6PAb6 #CannabisMarketing #420Guide #DispensarySuccess #HiRelations #DigitalMarketing #CustomerLoyalty #CannabisCommunity
Elevate Your Dispensary with Unique 420 Ideas
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Congratulations to Liam, our Employee of the Month! 🏆 Liam's dedication to providing exceptional service and his passion for educating others make him an invaluable member of our team. Here's to Liam and his outstanding contributions! 🎉🌿 Read more about Liam: 1. How did you get started in the cannabis industry? Personally, I have been using cannabis to self-medicate and I wanted to be a part of the cannabis industry to help people. 2. What is your favorite part about working in a dispensary? Good vibes, educating people one cannabis and helping people with their wants and needs. 3. What is something you wish people knew about NewLeaf? The one thing that I wish people knew about New Leaf is how hard we all work to keep our customers happy. 4. What is something you wish people knew about cannabis//the cannabis industry? The terpene profile in cannabis is one of the most important things to know because that is what reacts to your body chemistry to get you high. 5. What is your favorite product at NewLeaf right now? Anything from Tower Three and the FireStyxx! 6. What’s something you find yourself recommending a lot and why? Tower Three products because their cannabis is grown in organic living soil so everything is all natural and every one of their products is clean and has a high terpene profile. #EmployeeOfTheMonth #NewLeaf #CongratulationsLiam
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Had an awesome time kicking off our webinar series! Check out the link in the post below for the full recap! #cannabis #cannabisindustry #cannabiseducstion #missouri #kcmo
#ICYMI Our Club Green webinar launch totally rocked 🤘 With a focus on the Missouri Cannabis Market, our panelists Boston Dickerson, Jessica Squires, and Melissa Khan shared their exclusive insights on building a brand and community with host Emerson Hodes! Checkout the replay here: https://lnkd.in/gjKz99rY Be sure to sign up for future webinar announcements at https://lnkd.in/g_3rxTfD 🍃 Show-Me Organics MoCannTrade (Missouri Cannabis Trade Association) Greenlight Dispensary #Cannabis #Missouri #CannabisEducation
Club Green Webinar Series: Missouri Cannabis Market: Building Your Brand & Community
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Cannabis Industry Visionary | Cultivating a Renaissance of Quality and Community My journey in the cannabis industry has been one of passion, innovation, and a deep commitment to quality and community. With over 15 years of experience, I've had the privilege of: Cultivating premium cannabis, from seed to harvest, with a focus on organic practices and genetic excellence. Building impactful brands that resonate with consumers and elevate the industry. Creating memorable events that foster community and celebrate cannabis culture. Driving sales and optimizing operations for dispensaries, helping them thrive in a competitive market. But my vision extends beyond these achievements. I believe in a future where: Craft cannabis is celebrated for its unique character and terpene profiles, much like fine wine or artisanal coffee. Consumers are empowered with knowledge and access to the highest quality strains. The community thrives through collaboration, education, and a shared passion for the plant. This is the cannabis renaissance I'm working towards. Let's connect and explore how we can collaborate to build this vision together. #cannabisrenaissance #craftcannabis #community #sustainability #innovation #cannabisindustry #cannabisbussiness
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Hot Take: New York is the epicenter of Legal Cannabis. Don't believe me? Here's how I know. Most household cannabis brands were born out West. And while legal cannabis has proliferated across the country, for years, all of these brands had the same mantra: we want to focus on winning our state, no other state matters. Enter New York. One year into this nascent adult-use market, and all of those same West Coast cannabis brands are now establishing a beachhead on the East Coast. It makes sense - can you really consider yourself a brand if you aren't in New York? Brands like Jetty Extracts, Wana Brands, Wyld, Grön, Kiva Brands, Inc., Heavy Hitters, Old Pal and so many others have made their way east, bringing years of name recognition with them. While consumers here may not know these brands as well as they know Kleenex or Reese's, these cannabis brands have been around for years, which makes a difference. Will that OG cred be enough to win out against home-grown brands? It's going to be interesting to see who the winners are in this market, but rest assured that if you can make it here, you can make it anywhere. #newyork #eastcoast #nyscannabis #legalcannabis #adultuse #cannabismarket #hottake
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Excellent insights! 🌿💼 As 420 approaches, the importance of strategic marketing for dispensaries cannot be overstated. Crafting campaigns that resonate with the diverse cannabis culture is key to standing out in this competitive landscape. 🚀 @hirelations #cannabismarketing #CustomerLoyalty #CannabisCommunity #HiRelations
🌿💼 Mastering Cannabis Marketing: Your 420 Guide for Dispensaries 🚀 As 420 approaches, the stakes are high in the cannabis community, and it's not just about the best buds. It's about making your dispensary stand out with killer marketing strategies. From understanding your diverse clientele to crafting creative campaigns that resonate with cannabis culture, it's all about innovation. Check out our latest blog for insights on making this 420 your best yet: https://lnkd.in/ePw6PAb6 #CannabisMarketing #420Guide #DispensarySuccess #HiRelations #DigitalMarketing #CustomerLoyalty #CannabisCommunity
Elevate Your Dispensary with Unique 420 Ideas
hirelations.com
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CEO, Cannabis Workforce Solutions! (National)
5moFabulous team!