Morton Waters Communications’ Post

Quick Marketing tips most folks do care about . Don’t fall in love with what you sell. Fall in love with who you sell it to. Only when you love who you sell to that you try to do a great job. Always priotize customer satisfaction above anything ps: if you love this follow me #ZubairuMahmud for more writing and marketing tips. #emailmarketing #copywriting

Which one sounds better? 👇 (Comment A or B!) ❌ A: Our software helps you manage projects easily. ✅ B: Tired of messy projects? Our tool helps you finish work 2X faster with zero stress. The second one connects with emotions! That’s the power of copywriting. 💡 BUT: "This One Copy Hack Increased Conversions by 30%" Boring vs. Persuasive Copy – Spot the Difference . . . . . . . #Copywriting #Copy #BuisnessGrowth #Marketing #Salescopy #Emailcopy

3 Cs secret tip that I use to check my copy. You can also use the 3Cs method and ask yourself: ✅ Is this clear? ✅ Is this concise? ✅ Is this complete? The first thing I do with all my clients is complete a deep dive into their brand. That’s how I  find clarity in their message and simplify their copy. P.S. I help B2C brands rock through persuasive copywriting. Need help? Book a 30-minute FREE discovery call with me. #copywriter #mondaymotivation #copywriting #marketing #B2C #advertising

Copywriting Tip: Lead with Benefits, Not Features 🚀 As marketers, it’s easy to dive straight into the “how” of our product. But the truth is, what grabs attention isn’t how it works; it’s what it does for your customer. Example: ❌ Feature-first: “Our new formula contains aloe vera.” ✅ Benefit-first: “Achieve spotless skin with our new aloe vera formula.” Starting with the benefit draws people in and gets them thinking about how your product will improve their lives. The feature just adds credibility and context afterward. So, next time you’re crafting your copy, remember: first the “what,” then the “how.” It’s a small shift that can make a big difference in engagement and conversions. What’s your go-to strategy for writing benefit-focused copy? Let’s share some insights in the comments! #Copywriting #MarketingTips #EmailMarketing

5 things you need above the fold: 1. Competing Subject Line 2. Intriguing Preview Text 3. Creative image 4. Social Proof 5. CTA This is how you compel people to read your stuff. If you found it useful follow Stepan Usachov and Repost ❤️ #copywriting #copy #email #emailmarketing #marketing #salesletter #sale #tips

If you want to increase your e-commerce sales:💯💢 You need to write compelling copy that attracts customers, builds trust, and thus stimulates conversions and turns them into sales. 🔥 This is what we do, so let's work together 🫡😉 #ecmmerce #marketing #copywrite #copywriting

How To Write Copy Like The Top 2% ✍️⚡ 1. Simplify your words 2. Make it actionable 3. Replace buzzwords 4. Outline to write fast 5. Never translate literally   Learn how in the guide. ⤵️ — Hi, I'm Pelle. I can help your B2B brand: ✅ Stop leaving money on the table ✅ Turn more visitors into buyers ✅ Boost trust and credibility Follow me for copywriting tips, formulas, and sales psychology. — #b2b #copywriting #marketing

The bottom line: Well-crafted, compelling copy is needed to sell and can put clear blue water between you and the competition. The goal: To attract, engage and motivate potential customers to empathise with your brand and respond to your offer. The facts: Badly written copy can have the opposite effect. Don't be a copywriting casualty. Read our top six copywriting tips for business success: https://lnkd.in/eGPrcBGZ #marketingcommunications #copywriting #advertising #publicrelations #marketingcampaigns #customerpainpoints #plainlanguage #keywords #calltoaction  

For tips on crafting killer copy, read our latest blog:

How to sell anything -->> Start with a list of features and benefits. Whether I'm writing a sales landing page for a product, service or person, I suss an extensive shopping list of specific features. Then I craft the benefits into easy-to-read copywriting. This methodology breathes life into any product--old, new or in the making. Prospects tend to buy off one bullet point. Your sales team can even use specific bullet points in their email signatures and sales communique. #copywriting #lists Need copy? Contact me!