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Simple (& culturally relevant) insight, great line. And unlike loads of flash-in-the-pan campaigns I've seen lately, they could do loads with this 'anti' positioning, both silly (short-term) and serious (long term).

Who's considering selling their company in 2025? Are you prepared and going to sell your company for 5x-10x its current worth? What's the EBITDA of your company currently? Let's have a conversation and have you exiting with more money in 🫵 pocket 💵💸🤑 #ebitda #digitalassets #sellingyourcompany #letstalkreturns #busienssmastery #businessconsultants #temeulabusiness #sandiegobusiness

Are your experiential numbers staying the same? You've hit the dreaded plateau! It happens to the best of us, no matter your marketing role. So here's a quick example of how to get out and start seeing growth again. You can read more in-depth below! https://okt.to/te9K6q

Thrilled to be back at WBEN recording our election coverage campaign! 📺🗳️ Key insights from marketing for lawyers that apply to all industries: 1. It's a long game - immediate results are rare. 2. Focus on consistent branding, not short-term gains. 3. Build recognition for when clients need you most. Our approach? We don't wait by the phone after commercials air. Instead, we steadily build our brand presence. The results? Remarkable. Remember: In marketing, consistency is king. Your audience may not need you today, but when they do, your persistent presence will make you their first choice. What's your experience with long-term marketing strategies? Share your thoughts below!

Here's a smile for a Tuesday morning ;-) But also something to ponder. Good marketing goes a long way to supplementing the success of your business. Invest in it, properly*. 🫵 People need to see you, to know you're there. 👉 Your marketing has to be authentic and true. 🚚 Only promise what you can deliver. Sure, you can fake it - but only to a point. Your customers will call you out. They're the real test of your product and its marketing campaign. The days of simply telling them how great you are, are long gone. 🕺 So - get moving, get sweaty and aim for the audience's applause. [*Never scrimp on proofreading and translating - always make sure you have a professional human on board for this. AI is NOT good enough, and it has no clue about nuances or Transcreation... It WILL let you down, big time.]

Embracing and learning from past mistakes is what makes us better every day. Joining chapters like the AMA Austin - American Marketing Association helps us learn from one another, share stories and get better together. PS. Having a beer while talking about horror stories makes for a great time! Cheers to another great event! #Marketing #EventMarketing #AustinTexas

What do you get when you mix marketing pros with trivia and debates? 🥂 🎁  An unforgettable evening at 'Retention After Hours'! Step into a room filled with founders, marketing heads, and decision makers at 'Retention After Hours'. Learn the strategies that have taken their brands to new heights! RSVP NOW! 🗒 Here is the Registration link: https://lu.ma/zyf4sy95 ✨

In the world of communications, it's FALL about timing! 🍂 With the start of October, it may feel like autumn is just beginning — but in the world of marketing, opportunities to make a seasonal impact on sales may already be nearing an end. Limited-time products or services can drive consumer interest, and knowing the consumer's perception of fall timing plays a key factor in success. Learn how businesses are embracing the cooler weather through strategic seasonal marketing: bit.ly/3Y7Ej5B

So I decided to raise my level as a marketer in general.

"PR builds the road; advertising drives the car." Let's break down the key differences between PR and advertising in a nutshell. #Public_Relations focuses on #building_relationships and a #positive_reputation through #earned_media think press coverage, endorsements, and interactions that foster trust and credibility without direct payment. #Advertising, on the other hand, involves #purchasing_space to #promote_a_product_or_service directly. It's more controlled and often seeks immediate results in terms of sales or awareness. Both are essential gears in the machinery of brand building, but they operate in distinctly different ways. Let's embrace these differences and use them to our advantage! Have a fantastic Friday and a wonderful weekend ahead!