Novu Campus’ Post

RAISE THE HAND! Raise your hand if you can identify an important tourist destination and the wine territory and appellation that corresponds to it. I know someone will tell me they didn't understand the question, 😥 but this is precisely the point of the argument: in part, it is a lack of curiosity on the part of consumers (I'm getting tired of calling them wine tourists!), in large part, it is still because even though wine tourism is optimistically on the rise, the promotion bodies continue strictly to proceed in the vein of 'we have always done it this way' and pay no attention whatsoever to how the consumer world 😲 around them thinks and how 'exploiting' the notoriety of the destination in which they operate can be beneficial to all. Last summer, I visited an area trying to fuse the two, not least because their 'Wine Route' turned 70 years old in 2024. 🎂 Unfortunately, despite consciously investing in promoting the area and representing a critical wine-producing region in Germany, I could not find a line about the road's 70th birthday in English. I certainly expected it in something other than Italian. The Baden Wine Route coincides for a few kilometers with the Black Forest, 🌲 one of the most popular destinations in the country's southwest. Baden is also a prestigious region for Riesling and Pinot Noir. 🍇 It is an area described by Emperor Joseph II of Habsburg-Lorraine as 'It is here that Germany begins to become Italy.' For those who decide to pass through Baden Baden, there is a tasting of wines from the region every Friday at 2:30 p.m. Zum Wohl! 🥂 Baden-Baden Tourism Board Baden-Badener Weinhaus Schwarzwald Tourismus GmbH #winesfromeurope #winetourism #wineregion #winediscovery #wineambassadors #itsfromeurope #wineconnoisseurs #wineexperience #winewalkingtours

♻️ Rethinking Cutlery: Embracing the Power of Reuse 🌍 Sustainability doesn’t always mean buying something new — it can mean finding fresh value in what we already have. In a world focused on reducing waste, reusing old metal cutlery is a simple, impactful step toward sustainable living. By choosing to upcycle metal cutlery we already own, we bypass the need for single-use plastics or even new “eco-friendly” options. This approach champions the ultimate goal of zero waste — making the most of every item and preserving resources. WMF Professional Hotel Equipment Groupe SEB @SecondLife @SustainableLiving @EcoFriendly

Looking to invest with a taste of luxury? Switzerland offers the perfect blend of financial stability and relaxation, much like savoring fine wines at a tasting! With its robust economy and picturesque landscapes, investing in Switzerland is like indulging in the finest of wines – satisfying, rewarding, and sure to leave a lasting impression. #LFA #SwissWealth #RelaxAndInvest

The ecological costs of competing at the World Barista Championship. One month ago we were reporting extensively about Felix and his innovative espresso preparation. Felix travelled with four other team members to Busan, South Korea, to compete with the world's best Baristas. Technically speaking: Felix travelled around the globe with four other people to make coffee for 15 minutes on a stage. If you'd like to ask: "My gosh, is it really worthwile?" Let's have this discussion another time. Today, we would like to speak about the CO₂ emissions of the undertaking. Tobias Milz from our Kaffeemacher:innen team calculated our ecological footprint of our roastery earlier this year, see his summary here: https://lnkd.in/gtNpjHaQ Now, Tobias calculated the footprint of the "15min of Busan" which adds up to more than 24t of CO₂. This is more than we emitted in our roastery in 2022 when we roasted 60t of coffee. This MUST be part of a holistic perspective on events like the World Coffee Events. Massive emissions are an intrinsic part of these events. So - shall we further participate in these events? shall we leave it? can we make it better? There are ideas and in short: yes, we must do better. But first: let's accept the fact that these emissions are brutal. Let's be brutally honest about it. And now, let's not forget it, because the next Coffee Exhibition is right around the corner: thousands of coffee people from all over the world will travel to Copenhagen in June, and some will compete for 10 minutes in the coffee competitions. - If you want to have a look at his routine: https://lnkd.in/gEcKkFEG If you want to see his innovation: https://lnkd.in/gaVSkXp6

❗️Artificial intelligence is becoming more and more present in everyday life. What some find disconcerting also holds great potential. Such applications can also be used in the catering industry - for example to design menus, plan purchases and increase efficiency in the kitchen 👩🍳👨🍳 However, according to Gastgewerbe Magazin, only a few businesses in Germany have made use of them so far. #life #food #hotel #kitchen #germany #business #efficiency #application #gastronomy #breakingnews #transformation #foodinnovation #artificalintelligence Bundeszentrum für Ernährung 👇

Why do Italians drink espresso standing up? The answer will surprise you. Most people think it's because Italians are always in a rush. But that's not the real reason... The tradition dates back centuries and reveals something fascinating about Italian culture. Here's what most people get wrong about Italian coffee culture: They think it's just about the coffee. They assume it's about saving time. They believe it's a modern habit. The truth is more interesting: Standing at the bar is a social ritual. It creates a different atmosphere than sitting. And it completely changes how you experience coffee. Think about it: Standing makes you alert, heightened in your senses, and more present in the moment. This changes everything: ➜  How you taste the coffee ➜  How you interact with others ➜  How you experience the cafe's energy But there's more to this story... The standing culture also influences: ➜  How baristas craft their espresso ➜  The temperature they serve it at ➜  The entire cafe layout and design ➜  The way Italians socialize This simple act of standing while drinking coffee has shaped: ➜  Italian architecture ➜  Social customs ➜  Business practices ➜  Daily routines Want to know the whole story behind this fascinating tradition? Drop a 👇 in the comments, and I'll share the surprising historical reason in my next post. What's your take on this? Do you prefer standing or sitting while enjoying your coffee? #toninolamborghinicoffee #italiancoffee #italianespresso

Discover the top recommendations by Gault&Millau’s expert Gregory Römer as he highlights his favorite Swiss wines. 🍷 From crisp whites to elegant reds, explore the diversity and exceptional quality that Swiss vineyards have to offer. Whether you’re a wine enthusiast or looking to expand your collection, these wines are sure to impress. Read more about Gregory Römer’s tips ⬇️ #SwissWine #WineLovers #GaultMillau

Which exquisite choice would you select? Elevate your event with HIGH BAR’s opulent selection of customizable luxury papers, available in a myriad of captivating colours and designs tailored to complement your event’s theme. Each organic pre-roll is delicately nestled in a sophisticated glass child-proof tube, ready to be taken home by your guests as a cherished memento. No need to finish it all in one go - simply extinguish it at your leisure and tuck it back into the tube. The HIGH BAR glass “doob” tubes are ingeniously crafted to seal in the aroma, ensuring a pleasant ambiance for all attendees, including those who do not partake in cannabis consumption. Elevate your event to unparalleled heights with a HIGH BAR experience. Our team of experts continuously refines the art of cannabis indulgence for social and corporate gatherings. As a gracious host, offer cannabis as an alternative to alcohol, as 70% of guests desire this experience. At HIGH BAR, we believe in providing an all-encompassing, high-class affair where guests need not bring their own cannabis. With over 25 years of expertise in the event industry, HIGH BAR Hospitality & Event Group prides itself on creating premier cannabis experiences. Our mission is simple: to deliver a sophisticated and upscale cannabis journey. Immerse yourself in education, safety, and a responsible indulgence. Join us at the HIGH BAR, where refinement meets cannabis. #eventplanning #socialevents #corporateevents #hospitality #foodandbeverage #linkden #trending

🚀 Exciting News! 🚀 Our latest blog is now live! 📝✨ Dive into our newest post to discover insights, tips, and stories from the world of luxury transportation. Whether you're planning your next big event or just love all things transportation, this one's for you! 🚖💼 Check it out now and let us know what you think! 💬👇 #AmbassadorLimos #LuxuryTransportation #NewBlogPost #TravelInStyle #LimoLife #CustomerExperience #EventPlanning #TransportationTips #CheckItOut https://lnkd.in/e_CZ9gD6

Intrigued by the AI hype but slightly sceptical or just at the beginning of the journey? Our 'AI & Wine Tasting' series is a great way of exploring what it's all about and having fun while doing it. If you're keen to learn more, let me know. #AI #wine #artificialintelligence #learning #machinelearning #networking #fun