Olga Berkovich Lopategui’s Post

𝗟𝗶𝘀𝘁𝗲𝗻 𝗶𝗻 𝗺𝘆 𝗻𝗲𝘄 𝗽𝗼𝗱𝗰𝗮𝘀𝘁 𝗵𝗲𝗿𝗲! So grateful to be invited, Angelo was wonderful to talk to. Here is what we covered: 1️⃣ Loyalty programs are helpful but not a miracle solution. Focus on food quality and restaurant operations if you want to win against larger chains. 2️⃣ Many restaurants make the mistake of setting and forgetting their loyalty programs—this can hinder long-term growth. 3️⃣ Over-segmentation can do more harm than good. Sometimes it’s better to keep things simple rather than hyper-personalizing for small customer segments. 4️⃣ A loyalty participation rate of over 15% is a good sign your program is working. Keep an eye on spendlift—how much more your loyalty customers are spending versus non-loyalty guests. 5️⃣ For smaller restaurants, building a strong email database can be more valuable than diving into complex loyalty software. 6️⃣ The future of restaurant loyalty? Expect AI and generative AI to help with better segmentation and more personalized marketing. And in case you are not familiar with the host: Angelo Esposito is the Co-founder and CEO of WISK.ai - Inventory Management for Restaurants & Bars, a company dedicated to helping restaurant and bar owners streamline their operations. WISK provides operators with greater control over their inventory, enabling them to focus on delivering exceptional experiences. WISK integrates seamlessly with 60+ POS systems, transforming inventory management into real-time insights that boost profitability and reduce waste. 🔗 Link to the podcast in comments 👇

𝗟𝗶𝘀𝘁𝗲𝗻 𝗶𝗻 𝗺𝘆 𝗻𝗲𝘄 𝗽𝗼𝗱𝗰𝗮𝘀𝘁 𝗵𝗲𝗿𝗲! So grateful to be invited, Angelo was wonderful to talk to. Here is what we covered: 1️⃣ Loyalty programs are helpful but not a miracle solution. Focus on food quality and restaurant operations if you want to win against larger chains. 2️⃣ Many restaurants make the mistake of setting and forgetting their loyalty programs—this can hinder long-term growth. 3️⃣ Over-segmentation can do more harm than good. Sometimes it’s better to keep things simple rather than hyper-personalizing for small customer segments. 4️⃣ A loyalty participation rate of over 15% is a good sign your program is working. Keep an eye on spendlift—how much more your loyalty customers are spending versus non-loyalty guests. 5️⃣ For smaller restaurants, building a strong email database can be more valuable than diving into complex loyalty software. 6️⃣ The future of restaurant loyalty? Expect AI and generative AI to help with better segmentation and more personalized marketing. And in case you are not familiar with the host: Angelo Esposito is the Co-founder and CEO of WISK.ai - Inventory Management for Restaurants & Bars, a company dedicated to helping restaurant and bar owners streamline their operations. WISK provides operators with greater control over their inventory, enabling them to focus on delivering exceptional experiences. WISK integrates seamlessly with 60+ POS systems, transforming inventory management into real-time insights that boost profitability and reduce waste. 🔗 Link to the podcast in comments 👇

The restaurant industry is changing fast, moving towards using data to truly understand customer preferences and behaviors. The transition from a traditional service model to a knowledge-powered approach is not just an opportunity; it's a necessity for survival and success in the digital age.

In today's competitive restaurant industry, providing exceptional food and service is no longer enough to stand out. To truly thrive, consider this unique piece of advice: Foster Customer Loyalty Through Personalized Experiences. Here's how you can add significant value to your restaurant: 1)Leverage Customer Data 📊: Use your POS system to collect and analyze customer data. Understand their dining preferences, favorite dishes, and visit frequency. This data is gold for creating personalized experiences. 2)Create Loyalty Programs 🎁: Implement a loyalty program that rewards repeat customers. Offer exclusive discounts, special offers on birthdays, and early access to new menu items. Personalized rewards can significantly enhance customer retention. 3)Tailored Marketing Campaigns 📨: Segment your customer database and create targeted marketing campaigns. Send personalized emails or SMS messages with tailored offers that match their preferences and past orders. 4)Offer Customizable Menu Options 🍲: Give your customers the ability to customize their meals. This not only enhances their dining experience but also shows that you value their individual tastes and preferences. 5)Engage on Social Media 📱: Use social media platforms to interact with your customers. Respond to their comments, ask for feedback, and share behind-the-scenes content. Personalized engagement fosters a stronger connection and builds loyalty. 6)Train Your Staff 🧑🍳: Train your staff to remember and acknowledge regular customers. A warm welcome and personalized service can make a big difference in how customers perceive your restaurant. #CustomerLoyalty #RestaurantManagement #PersonalizedService #Bookkeeping #BusinessGrowth #CustomerExperience #LinkedInAdvice

Knowing what your customers expect can make all the difference. Here’s how Gen Z are impacting restaurants today.

In the competitive restaurant industry we are experiencing right now, data has become one of the key drivers for success. Restaurant brands are increasingly leveraging data insights to innovate how they engage with customers, build loyalty, and drive sales. By harnessing the power of data analytics, restaurant brands have gained the ability to study customer preferences, behaviors, and trends. This in return allows them to tailor their services, menus, and marketing strategies according to their customer bases. These strategies help increase the overall customer experience, helping foster deeper connections and driving repeat business. Is your business ready to unlock the potential of data-driven decision-making? #RestaurantInnovation #CustomerEngagement #RestaurantTransformation #InternationalCustomerLoyaltyMonth

Learn more about how to use Attentive SMS and Punchh loyalty in tandem to learn more about your guests and use those insights to build more strategic campaigns and offers. 

What we're reading: Here’s How Restaurants Can Better Manage Guest Feedback via QSR magazine https://lnkd.in/g9qrSUuk Quick-service #restaurants are drowning in customer feedback. In-store receipt surveys, digital feedback on review sites, and social media posts all deliver feedback to your QSR. But how are you taking advantage of all of that unstructured data? Learn why QSRs are adopting text analysis to make sense of their unstructured feedback. Understand how restaurant owners are leveraging technology to better understand their guests in this new article.

Did you know that 90% of consumers say digital restaurant displays influence their choices, leading to a 40% increase in restaurant sales? 🍴📲  This isn't just a trend; it's a powerful shift that's driving decision-making at the drive-thru. As consumers become more tech-savvy, they expect faster, more personalized service—and your drive-thru needs to deliver. From eye-catching digital displays to AI-driven recommendations, embracing the right technology is crucial.  Ready to turn your drive-thru into a sales powerhouse? 📈 Reach out to us today!

Welcome to our latest blog post, focuses on maximizing positive reviews for food and beverage businesses, emphasizing strategies such as delivering outstanding customer experiences, encouraging reviews, responding promptly, showcasing positive feedback, leveraging user-generated content, offering incentives responsibly, and monitoring trends for continual improvement.   Highlights the significance of managing and leveraging positive reviews to enhance business reputation and success in the digital landscape.   https://lnkd.in/gFcJ3zYV