SPEAKER ANNOUNCEMENT There is no one better qualified to talk Business of Fitness than Jeff Zwiefel. With 25 years under his belt leading the U.S. giant gym chain Life Time, Jeff is a real inspiration and success story of the sector We are honoured to be flying him over to share on one of his most recent projects, MIORA, and give actionable insight on how gyms and coaches can capitalise on the premiumisation trend As the Business of Fitness Show, PerformX care about bringing you the most important and impactful education to shape your 2025. Join th best in the game globally on 26-27 Feb 2025, NEC Birmingham Don’t miss our Super Early Bird tickets at the UNMISSABLE value of £35 for two days - offer ends very soon Giles Denning MCIM Mark Hartnett-Morgan Phil Mortimer Mohammed Iqbal Matthew Januszek Ian Mullane Anthony Vennare Dawn Tuckwell Joanna Seldon Joanna Walker Phil Learney John Penny Colin Waggett Daniel Summerson Oliver Patrick Daniel Chappell Martyn Oakey Ian Rushbury Rory McEntee Marc Diaper Sarah Watts Constantinos Yiallouros Adam Stowell Buzz Gym Shafiq Ahmed Derek Biggs Hugh Hanley Luiz Silva Fraser Kennedy Jean-Claude Vacassin Michaela Hurst Louise Day Jaclyn Hughes
CMO | Global Fitness and Wellness | Marketing Consultant
4dGreat lineup! 👏 Really interested to hear Jeff speak.