India's recent Independence Day celebrations highlighted the country's escalating impact on the global stage. In his speech, Indian Prime Minister Narendra Modi identified three key takeaways that resonated with us and our business in helping organisations shape their communications strategies when doing PR in India: 1. 𝐇𝐮𝐛 𝐟𝐨𝐫 𝐆𝐥𝐨𝐛𝐚𝐥 𝐂𝐨𝐦𝐩𝐚𝐧𝐢𝐞𝐬: India continues to be an attractive market for global companies, across a wide range of industries, including technology and manufacturing, due to its vast talent pool and also huge domestic market. According to EY, global corporations have set up over 1,500 Global Capability Centres (GCCs) and India is home to almost half (45% ) of these. In the same report by EY, more than 50% of the global headcount for technology and operations are based out of India. 𝐁𝐮𝐭 𝐰𝐡𝐚𝐭 𝐝𝐨𝐞𝐬 𝐭𝐡𝐢𝐬 𝐦𝐞𝐚𝐧 𝐟𝐨𝐫 𝐜𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬? The talent story can be compelling. Showcasing opportunities to embrace or seek local talent, making a commitment to transfer knowledge and through investment, you can obviously use these as a platform to build a strong brand narrative. 2. 𝐓𝐞𝐜𝐡𝐧𝐨𝐥𝐨𝐠𝐢𝐜𝐚𝐥 𝐀𝐝𝐯𝐚𝐧𝐜𝐞𝐦𝐞𝐧𝐭𝐬: India has made incredible strides in the technology sector, particularly in digital infrastructure, space exploration, and innovation, establishing itself as a role model for other emerging and even developed nations. These strengths led the Modi government to introduce the phrase "Techade" to define this "digital decade" and India's coming of age in the sector. 𝐁𝐮𝐭 𝐰𝐡𝐚𝐭 𝐝𝐨𝐞𝐬 𝐭𝐡𝐢𝐬 𝐦𝐞𝐚𝐧 𝐟𝐨𝐫 𝐜𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬? Use the "Techade" story to highlight how your organisation is contributing to local businesses and assisting them to become more tech-savvy or digital-focused. Align your narrative with the national focus on technological advancement. 3. 𝐆𝐥𝐨𝐛𝐚𝐥 𝐏𝐨𝐬𝐢𝐭𝐢𝐨𝐧: India's growing stature on the global stage continues to rise, with achievements in various sectors, including technology, satellite, and infrastructure as well as is one of the world's largest populations at 1.4 billion. 𝐁𝐮𝐭 𝐰𝐡𝐚𝐭 𝐝𝐨𝐞𝐬 𝐭𝐡𝐢𝐬 𝐦𝐞𝐚𝐧 𝐟𝐨𝐫 𝐜𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬? Discuss how your organisation benefits the mass audience, not just a targeted segment. For example, if you're an international fintech company, explain how your platform or technology can be used to meet the needs of the underbanked or unbanked population. India is a hugely promising market, but also a complex one. Having the right communications partner is crucial to navigate the local intricacies and align with national priorities. If you are looking for a communications partner to support your brand in India, then our local team will be there to guide you. Nolan Ovinis
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We are delighted to unveil PwC’s 'Global Entertainment and Media Outlook 2024-2028 - India Report', launched by the Ministry of Information and Broadcasting, India. Manpreet Singh Ahuja, CDO and TMT Leader, PwC India, unveiled the report along with Sanjay Jaju, Secretary, Ministry of Information and Broadcasting, Neerja Sekhar Special Secretary, Ministry of Information and Broadcasting and Kshitij Aggarwal, Deputy Director (Digital Media) and OSD to Secretary, I&B.This insightful report delves deeply into India’s entertainment and media (E&M) sector, exploring the immense potential for growth, innovation, and investment. The report underscores the remarkable expansion of the E&M sector and announces an exciting collaboration for the upcoming WAVES Summit (World Audio Visual & Entertainment Summit), poised to be one of Asia's largest and most spectacular entertainment and media events. Key highlights to anticipate from the WAVES Summit include India's rise as a global powerhouse in content creation, showcasing exceptional talent and facilities, and the encouragement of foreign direct investment (FDI) to drive innovation and elevate India's E&M sector on the global stage. The summit will serve as a hub for connecting global leaders, investors, and innovators. As we continue to advance India’s media and entertainment ecosystem, WAVES promises to be a transformative platform for fostering collaboration and international trade. Click on the link to download PwC's ‘Global Entertainment and Media Outlook 2024-2028 – India Report’: www.pwc.in/GEMO2024 #Entertainment #Media #Innovation #WAVES #FDI #ContentCreation #GlobalStage
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We are delighted to unveil PwC’s 'Global Entertainment and Media Outlook 2024-2028 - India Report', launched by the Ministry of Information and Broadcasting, India. Manpreet Singh Ahuja, CDO and TMT Leader, PwC India, unveiled the report along with Sanjay Jaju, Secretary, Ministry of Information and Broadcasting, Neerja Sekhar Special Secretary, Ministry of Information and Broadcasting and Kshitij Aggarwal, Deputy Director (Digital Media) and OSD to Secretary, I&B.This insightful report delves deeply into India’s entertainment and media (E&M) sector, exploring the immense potential for growth, innovation, and investment. The report underscores the remarkable expansion of the E&M sector and announces an exciting collaboration for the upcoming WAVES Summit (World Audio Visual & Entertainment Summit), poised to be one of Asia's largest and most spectacular entertainment and media events. Key highlights to anticipate from the WAVES Summit include India's rise as a global powerhouse in content creation, showcasing exceptional talent and facilities, and the encouragement of foreign direct investment (FDI) to drive innovation and elevate India's E&M sector on the global stage. The summit will serve as a hub for connecting global leaders, investors, and innovators. As we continue to advance India’s media and entertainment ecosystem, WAVES promises to be a transformative platform for fostering collaboration and international trade. Click on the link to download PwC's ‘Global Entertainment and Media Outlook 2024-2028 – India Report’: www.pwc.in/GEMO2024 #Entertainment #Media #Innovation #WAVES #FDI #ContentCreation #GlobalStage
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We are delighted to unveil PwC’s 'Global Entertainment and Media Outlook 2024-2028 - India Report', launched by the Ministry of Information and Broadcasting, India. Manpreet Singh Ahuja, CDO and TMT Leader, PwC India, unveiled the report along with Sanjay Jaju, Secretary, Ministry of Information and Broadcasting, Neerja Sekhar Special Secretary, Ministry of Information and Broadcasting and Kshitij Aggarwal, Deputy Director (Digital Media) and OSD to Secretary, I&B.This insightful report delves deeply into India’s entertainment and media (E&M) sector, exploring the immense potential for growth, innovation, and investment. The report underscores the remarkable expansion of the E&M sector and announces an exciting collaboration for the upcoming WAVES Summit (World Audio Visual & Entertainment Summit), poised to be one of Asia's largest and most spectacular entertainment and media events. Key highlights to anticipate from the WAVES Summit include India's rise as a global powerhouse in content creation, showcasing exceptional talent and facilities, and the encouragement of foreign direct investment (FDI) to drive innovation and elevate India's E&M sector on the global stage. The summit will serve as a hub for connecting global leaders, investors, and innovators. As we continue to advance India’s media and entertainment ecosystem, WAVES promises to be a transformative platform for fostering collaboration and international trade. Click on the link to download PwC's ‘Global Entertainment and Media Outlook 2024-2028 – India Report’: www.pwc.in/GEMO2024 #Entertainment #Media #Innovation #WAVES #FDI #ContentCreation #GlobalStage
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Partner - PwC | Entrepreneurial & Private Business | Sustainable Finance | Chevening Gurukul Fellow
We are delighted to unveil PwC’s 'Global Entertainment and Media Outlook 2024-2028 - India Report', launched by the Ministry of Information and Broadcasting, India. Manpreet Singh Ahuja, CDO and TMT Leader, PwC India, unveiled the report along with Sanjay Jaju, Secretary, Ministry of Information and Broadcasting, Neerja Sekhar Special Secretary, Ministry of Information and Broadcasting and Kshitij Aggarwal, Deputy Director (Digital Media) and OSD to Secretary, I&B.This insightful report delves deeply into India’s entertainment and media (E&M) sector, exploring the immense potential for growth, innovation, and investment. The report underscores the remarkable expansion of the E&M sector and announces an exciting collaboration for the upcoming WAVES Summit (World Audio Visual & Entertainment Summit), poised to be one of Asia's largest and most spectacular entertainment and media events. Key highlights to anticipate from the WAVES Summit include India's rise as a global powerhouse in content creation, showcasing exceptional talent and facilities, and the encouragement of foreign direct investment (FDI) to drive innovation and elevate India's E&M sector on the global stage. The summit will serve as a hub for connecting global leaders, investors, and innovators. As we continue to advance India’s media and entertainment ecosystem, WAVES promises to be a transformative platform for fostering collaboration and international trade. Click on the link to download PwC's ‘Global Entertainment and Media Outlook 2024-2028 – India Report’: www.pwc.in/GEMO2024 #Entertainment #Media #Innovation #WAVES #FDI #ContentCreation #GlobalStage
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Managing Director & Partner @BCG | Board Member of Softlogic Life | Former Chairman of Board of Investment | Ex Board member of EDB - Sri Lanka, SriLankan Airlines and ICC - Sri Lanka and a Serial Investor
"Don’t come to India with your domestic mindset,” says BCG’s Neeraj Aggarwal. “Embrace the local, embrace it fully.” Doing business in #India is not for the faint-hearted. It’s a big country that demands big ambition. But #CEOs today can learn from the mistakes of those who’ve tried before and been disappointed. These five actions can help CEOs successfully unlock the country’s many burgeoning opportunities. https://lnkd.in/gwVC9Cya #TheCEOAgenda
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"Don’t come to India with your domestic mindset,” says BCG’s Neeraj Aggarwal. “Embrace the local, embrace it fully.” Doing business in #India is not for the faint-hearted. It’s a big country that demands big ambition. But #CEOs today can learn from the mistakes of those who’ve tried before and been disappointed. These five actions can help CEOs successfully unlock the country’s many burgeoning opportunities. https://lnkd.in/gtnD3vpW #TheCEOAgenda
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Congratulations Romal Shetty, and this am sure will make every #indian feel #proud. Coming from #leaders like you, it simply gives that much more #confidence to all in #indiarising. Deloitte #collaboration #cooperation #innovation #transformation #digitalfirst #digitaldisruption #excellence #leadership #leaders #teamwork #upskilling #skillindia #continuousimprovement #india #newzealand #technology
Every time I get to represent India in another country, I am filled with nothing but sheer pride. It was great to do so amidst the warm and welcoming community of New Zealand last week. I had the privilege of participating in Deloitte New Zealand's 'Collaborating for Impact' panel, where we explored opportunities in China and India. I want to thank my counter part Mike Horne CEO of Deloitte New Zealand for inviting me to this event. India's transformation into a newly muscular economy is nothing short of extraordinary, characterised by its vast population, soaring economic growth rates, and commitment to lifting millions out of poverty through education and upskilling. In a land known for its friendliness and hospitality, I couldn't help but feel a sense of optimism for the possibilities that lie ahead. Together, India and New Zealand have the potential to forge strong partnerships and create a lasting impact on the world. My detailed views are published in the article, which can be accessed here - Muscular India positioning itself for world-leading evolution (nbr.co.nz) . Do give it a read.
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August 15th, India's Independence Day, symbolizes freedom, unity, and progress. In today's era, these values are mirrored in the digital marketing landscape. Just as the nation gained independence, businesses now seek autonomy and growth through digital marketing. This independence empowers brands to break free from traditional marketing constraints, enabling them to connect with audiences on a global scale. Digital marketing services—like SEO, social media, and content marketing—act as the modern tools of empowerment, much like the leaders of India's freedom struggle. These tools help businesses build their identity, voice, and reach, creating connections that transcend borders. The essence of August 15th lies in celebrating progress and innovation, which is precisely what digital marketing offers in the current age. By embracing digital strategies, businesses can drive growth, foster meaningful connections, and continue to thrive in an interconnected world. #IndependenceDay #DigitalMarketing #GlobalConnections #BusinessGrowth #MarketingStrategy #Innovation #India #Freedom #DigitalTransformation
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5M+ Impressions | Talent Acquisition 🎯| Infrastructure | Manufacturing | Energy | End to end recruitment, Team Management, Bulk Hiring, Talent Co-ordination, On-Boarding, Client Coordination, Contractual Hiring
World’s most influential nations: India and China. When it comes to the economy, China has established itself as the manufacturing powerhouse of the world, driving global supply chains. In contrast, India is emerging as a technology and service sector leader, with companies like, Reliance, Adani, Infosys and TCS making waves internationally. Understanding these two giants gives us a clearer picture of the future. As they continue to grow and shape world affairs. LinkedIn LinkedIn China 领英中国 LinkedIn News India LinkedIn for Marketing LinkedIn News Europe LinkedIn for Sales LinkedIn News UK LinkedIn News Asia LinkedIn News UK
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It’s 2024, a new year with a new outlook and a lot has changed in terms of approach, audience, mandates, and expectations. Today, PR is not just about storytelling or managing media, but it is pretty much defining and establishing narratives, it is the heart and center of a campaign. Expectations are no longer restricted to brand awareness but slowly have gone towards generating effective ROI, especially with the lines of marketing and PR being blurred now. Add to this, technology and digital disruption, inflation, talent and skillset challenges there is a massive shift being seen which has revived our profession. Does this mean our profiles have changed? Is it all blurred in PR? And does this change justify the current remuneration? Mou Chakravorty, Director - Marketing Communications Deloitte India unravels these these critical questions, in the middle of appraisal season with Minari Shah, Priya Bendre and Sonali Sokhal in our latest blog. Save this one so you are clear about your objectives and personal goals this appraisal season : https://lnkd.in/gKwJfSuF In collaboration with CommsAdda #upskill #pr #publicrelations #pr #prindustry #jd #careergrowth #careerdvice
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