PRSA West Virginia’s Post

#ICYMI, here's the recording of the Accredited Public Relations (APR) webinar by Canadian Public Relations Society. All tips, no tricks to assuage your fears of the #APR - just in time for #Halloween! 🎃 🔶 Do you only have #InternalCommunications examples for your work sample? Fear not. You can absolutely write up a robust work sample based on internal communications alone. Example: my APR work sample in 2021 was a communications plan for employee return to office during the #COVID19 pandemic. 🔶 No APR references for your application? The National Council of Accreditation can help facilitate connections. Email certification@cprs.ca 🔶 Want to understand how you'd be tested? Peruse the CPRS member portal for resources. There are past written exams and work samples for reference. More tips in this webinar presented by Tom Ormsby, APR, Alex Sévigny, PhD, APR and me. I welcome questions. ⤵ https://lnkd.in/gBTvyfwQ Canadian Public Relations Society (CPRS) - Hamilton

Fellow #PR practitioners: did you know that April is APR Month for the Public Relations Society of America (PRSA)? I received my Accreditation in Public Relations (APR) in 2007 and have maintained the credential since then. I look back at it as a pivotal career moment, changing the way I approach my work and helping me build PR programs that moved me from tactician to being a business partner. One thing I really like about the APR is it tends to signify that people with the credential are committed to ethical practice. The stereotypes of PR and many of the most-visible PR people on TV are not the role models we need for our profession and the people we serve. APRs are. I encourage PR professionals everywhere to consider pursuing the APR. It is a challenging process, but the upsides make it all worth it. Learn more (and start your journey) here: https://lnkd.in/g6g_vJKi

The Fourth World PR Day Conference, themed "The Future of PR in a Changing World," will be held on July 16, 2024, in collaboration with the Public Relations Society of Iran, the Iranian Public Relations Professionals Association, and the Kargozar Public Relations Institute. This conference will bring together leading PR professionals from across Iran to discuss the challenges and opportunities facing the profession in today's world. World PR Day is an opportunity to recognize the efforts of PR professionals and emphasize the importance of this profession in society. By bringing together PR professionals from across Iran, this conference will provide a platform for the exchange of views and ideas on the future of the profession. Over the past three years, three conferences have been held focusing on various themes in commemoration of World PR Day.

Building brand trust is like mastering Wordle—it takes time, effort, and dedication. While we might not solve your daily Wordle (though our ECPR team members are NYT game aficionados), we excel at helping you and your brand cultivate trust with your audience through top-notch public and media relations. Ready to boost your brand's credibility? Click the link below to discover how our expert team can help you build trust today! https://loom.ly/7mVMyQ8 #publicrelations #mediarelations #pragency #publicrelationsagency #publicrelationsfirm #publicrelationsstrategy #atlantapublicrelations #nycpublicrelations #wordle #establishtrust #brandtrust #buildyourbrand

🎉🌍 Happy World PR Day! 🌍🎉 ✅ Public Relations is more than a misunderstood and underappreciated practice - it's a strategic powerhouse essential for building relationships, preventing crises, and achieving business and national goals. Today, we celebrate the vital role PR plays in brand management, business success, national development, and global peace. Let’s recognize the incredible impact of honest and responsible communication in our world. 🏆

It is common to struggle with alignment between sales and marketing and PR, but it doesn’t need to be that way! This will be a great session to learn from some highly experienced professionals about how to work on that alignment.

I like to pepper my talks, particularly when speaking about doing PR, personal branding etc with real life examples of how implementing a PR strategy can help individuals or organisations reach their goals. This is particularly important in the arena I have spent a lot of time in - the black faith community - because there are leaders and individuals who don't fully understand what PR is and what it can do for them. Real life examples and case studies hammer home the point of how using something, doing something or not doing something has made a difference in the life of an individual, organisations, church, charity or business and it makes the listener aware, what can happen if they follow suite. It's so important then, when preparing a talk to dig deep into one's well of life experiences - whether personal or career/business wise - to extrapolate stories that will aid and enhance the speaking experience for those that will be listening to you. When doing so, it's important to: ✳ Know how to tell your story - i.e., it has a clear beginning, middle and end ✳ Choose stories that people will be able to relate to, no matter who they are and ✳ Understand, in advance, the key lessons or insights you want people to gain from sharing your story. If you choose interesting relatable stories people will remember them beyond the actual talk, as stories are a universal language, that connect with people in a way that pure factual information does not. So the next time you are asked to deliver a talk, or do a presentation, or even share insights on a panel, don't forget to share some real life case studies. It'll ensure that your talk or panel contribution is remembered for all the right reasons. My name is Marcia Dixon MBE, I run a PR company that provides services to people/organisations that want to reach the Black Faith community and I am Publisher/Editor of Keep The Faith magazine - UK's Black and multi-ethnic Christian community focused publication Keep the Faith is currently offering a 20% discount if you book 2 blasts or more to reach the black faith community via our emailing list. Email advertising@keepthefaith.co.uk for more info.

📣 Fascinating talking points today at the #CIPR Annual Conference; from the impact AI has on the way we work, the importance of fact-checking in news and PR, along with strategies for building trust in a complex world. It was great meeting everyone who stopped by to learn how PA Mediapoint helps PR and Comms teams navigate the evolving media landscape, build relationships with key media contacts, and gain valuable insight via our pre-publication newswire and AI-powered media monitoring and outreach services 💡 Ready to transform your PR strategy? Let's connect! #PublicRelations #AI #Media #Comms #PR #Communications

🎉🌍 Happy World PR Day! 🌍🎉 ✅ Public Relations is more than a misunderstood and underappreciated practice - it's a strategic powerhouse essential for building relationships, preventing crises, and achieving business and national goals. Today, we celebrate the vital role PR plays in brand management, business success, national development, and global peace. Let’s recognize the incredible impact of honest and responsible communication in our world. 🏆

Have you read Filomena Fanelli's feature in Westfair Business Journals? For the full scoop on our founder & CEO, our agency's history and our plans for the future, visit the link below! #womeninpr #publicrelations #agencylife #hudsonvalleyny #prpros