RollWorks, a division of NextRoll’s Post

As we head into 2025, it’s a great time to rethink marketing strategies and set bold goals for the year ahead.    At Exact Market, our team members rounded up 10 actionable B2B marketing New Year’s resolutions to help you deepen connections, embrace innovation, and drive real results. From reimagining client stories to prioritizing video and human connection, these insights can help guide your path to success. What’s your top marketing resolution for 2025?  #B2BMarketing #NewYearsResolutions #MarketingStrategy #B2BTech    https://lnkd.in/gpuUvDG2  

When it comes to combining demand generation and ABM features, one company stands out among the top 12 revenue marketing platforms. In a recent report, 6sense has been recognized by Forrester as a leader in B2B Revenue Marketing Platforms. Discover the importance of integrating a B2B revenue marketing platform in your strategy: https://bit.ly/4dOTlT4

Mediafly for Sugar equips customer-facing teams with the content and #analytics needed to provide engaging, personalised, and interactive #buyingexperiences. Clint Oram, SugarCRM’s Chief Strategy Officer and Co-founder, said, “Today’s buyers are more informed, interact with salespeople much later in the buying cycle, and expect information on demand tailored to their specific business needs. Mediafly’s Tony Kavadas, Chief Partner Officer, said, “It’s becoming increasingly challenging for sellers to generate and serve up content that is timely, brand-compliant, and which meets the needs of customers throughout the sales cycle.

At Pipeline 360, we’re making it easier than ever to discover how we’re revolutionizing B2B marketing. Whether you're focused on demand generation, ABM, partner marketing, brand strategy, or digital campaigns, Branded Demand has the solutions to help you succeed. 👉 Check us out today at pipeline-360.com or pipeline-360.co.uk and see how we can drive smarter, faster growth for your business! 

🚀 Just published my latest blog post on the convergence of B2B Marketing platforms! Dive into how Revenue Marketing Platforms are revolutionizing our industry by combining MAP and ABM into a powerful, unified solution. In this post, I also discuss my evaluation of 12 leading providers across 23 criteria, shedding light on the strengths and opportunities of these platforms. Check it out and share your thoughts! https://lnkd.in/gb3S7qvb #B2BMarketing #RevenueMarketing #MarketingAutomation #ABM #MarketingTech #GrowthStrategies

🎉 AdSmart Strategies is Here on LinkedIn! 🚀 We’ve been proudly helping businesses succeed with impactful ad campaigns, innovative solutions, and tailored B2B marketing strategies. Now, we’re stepping into LinkedIn with even greater energy and a renewed focus on YOU—our valued clients and partners. Our commitment has always been to deliver: ✅ Smarter, results-driven ad strategies ✅ Customized marketing solutions for your unique needs ✅ Exceptional support to help your business thrive This is more than just a new account—it’s a fresh chapter in our journey, dedicated to strengthening connections and empowering businesses like yours to grow and excel. 💡 Follow us for expert insights, success stories, and innovative strategies designed to take your business to the next level. Let’s create something extraordinary together! #AdSmartStrategies #B2BMarketing #AdvertisingSolutions #ClientFocusedGrowth

In today's evolving B2B landscape, it's crucial to balance reputation and sales, ensure consistency, and prioritize relevance. Explore these five cornerstones for modern marketing success. How are you adapting your marketing strategy to build trust and drive growth? Link: https://lnkd.in/ee8GxdjW #B2BMarketing #ThoughtLeadership #BrandStrategy

"Do more with less." #b2b brands are hearing that every day right now. It *can* be done - especially if you take the advice CEO Tyler Jordan dished out in his new MediaPost column. Read on to learn four areas you can cut right now to save budget without a hit to your revenue. ✂ #b2bmarketing #martech

✅ Marketing-Sales Alignment ✅ Dynamic, Interactive, Personalized Content ✅ Predictive Analysis, Machine Learning

🚀 300+ Pre Launch Sign-Ups from 1 VIDEO. One of our B2B partners wanted to launch a new product with 2 key goals: 1. Increase Awareness 2. Generate pre-launch sign-ups Swipe for the results → Here's how we did it: 1. Defined Phase: ↳ Social Audit ↳ Market Research ↳ Brand Positioning ↳ Objectives/Success metrics 2. Strategy and Content: ↳ Aligned strategy with RF's ICPs ↳ Leveraged content funnel for Awareness, Consideration, and Conversion 3. Conversion: ↳ Primed audience for sign-ups ↳ Built a landing page for data capture ↳ Ran an email re-engagement campaign and this is just scratching the surface... If you're looking to turn your B2B business into a market-leading brand, we have a NO BRAINER relaunch offer (just for you) 3x Months of content in 1 day 🚀 Comment 'Relaunch' to unlock our exclusive offer! 🔄 Like, follow, and reshare to learn more. #B2B #Video #Marketing