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🌅 નૂતન વર્ષાભિનંદન! 🌅 As we step into the Gujarati New Year, or Bestu Varas વિક્રમ સંવત 2081 , we celebrate not only a fresh start but also a convergence of tradition, spirituality, and resilience. The day is unique as it starts with the month Kartik (or Kartak in Gujarati), which is the eighth month in Saka Samvat calendar —the traditional national calendar. Moreover, this day connects with the story of Govardhan Pooja, where Lord Krishna lifted Mount Govardhan to shield the people of Gokul from torrential rains caused by Lord Indra. This act of protection and compassion is a reminder of the strength that lies in unity and devotion, values we carry forward into the new year. The origins of this New Year date back centuries and are deeply intertwined with Gujarat’s history. With strong roots in Jainism, where Diwali marks Lord Mahavir’s nirvana, the Vir Nirvan Samvat calendar begins the day after Diwali. This tradition grew, especially in Gujarat, where many businesses start their new financial records on this day—a blend of religious reverence and financial renewal. To everyone celebrating, Saal Mubarak! Wishing you a year filled with peace, prosperity, and the unwavering spirit of community. #GujaratiNewYear #SaalMubarak #BestuVaras #NewBeginnings #TraditionAndCulture #Community Reference: https://lnkd.in/dM-afgev (Declaration: The content for this social media post is sourced from a specific reference. We are not involved in its creation)

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