SCALDIA’s Post

I’m a man of culture! Because after 8 years of professional experience, I’ve realised that talent mixed with right culture, makes a great recipe for sustained success. Confused/New employees? Foster a culture of learning and support. Need brand awareness? Build a culture of brand advocacy. Want to increase numbers? A culture of winning and healthy competition (provided the employees aren’t still confused lol) Culture creates consistency and turns actions into habits. I'm a big fan of culture. It can make or break organisations. #CompanyCulture #InternalCommunications

Trying new things with the team! 💡 Yesterday marked the launch of our first #TownHall event at VMGroup. Program Manager, Eva Murphy organised the event as an opportunity to get everyone together and speak about all things VMGroup! 🔎 At VMGroup, we are concentrating on building the foundations that will support the business as we grow and this year we have a strong focus on improving our #CompanyCulture. 💪 We have introduced bi-monthly town halls to provide #transparency to our team. It is an opportunity for everyone to come together and feel like they are #informed and #connected as one team. 🤝 Our goal will be to do the Town Halls in person where possible. This forum allows our leadership team to share any company news, like new partnerships, upcoming events or initiatives, celebrate team achievements and provide updates on progress towards achieving our OKRs. 🎯 The event saw the announcement of our new #WorkplaceWellbeing programmes, the introduction of team #SocialClubs and committees, recruitment incentives, upcoming #TeamBuilding days, and much more! 📅 The team members have the opportunity to present anything new or exciting they have learned in their area of expertise and prompt open discussion. Many fresh out-of-the-box ideas were pitched as the team’s creative juices started flowing 💡 (Viv and Eva were on a roll!)🤭 We look forward to continuing these events and boosting our culture of #collaboration and information sharing as we continue to grow as a company and team! 📈 We would love to hear from you in the comments if your company has tried Town Halls or if you would consider holding them? What activity has made the greatest improvement in boosting your company culture? 🗨 Team VMGroup 🔎 #CompanyCulture #Inclusion #Transparency #EmployeeEngagement #GrowthMindset #TeamDynamics #Innovation

Steps to strengthen your company culture. 💪

This semester I took a course titled Diverse Voices with professor Robyn Hankerson-Printemps through the UF Public Relations Department. This course allowed me to explore the role of diversity, equity, and inclusion in society and in the Public Relations industry. Throughout the course my peers and I participated in group discussions surrounding DEI principles, how DEI is important to incorporate in the workplace, and recent trends and articles involving DEI in modern media and PR. As students of PUR3211, we also got the opportunity to analyze the DEI efforts of major companies through group assessments, in which my group researched Mattel. It was so valuable gaining insight into how Mattel, and other large companies including Fenty Beauty, Patagonia and Nike have been working towards accomplishing DEI initiatives today to support diverse cultures within their workplaces, as well as through their marketing and PR efforts. During the semester we also read the textbook Diverse Voices: Profiles in Leadership, edited by Shelley and Barry Spector. The reading highlighted various real-life profiles of communications industry leaders on their challenges, obstacles, and successes in the field being from diverse backgrounds. Through testimonials, the book serves as a guide for employers on the necessity of maintaining inclusive environments and supporting multicultural perspectives in order to encourage other diverse professionals. In her profile, Senior VP for Diversity and Inclusion at Weber Shandwick, Judith Harrison, speaks about how unconscious bias appears in the PR industry, particularly in the recruiting process, handling promotions, and in selecting clients. After discussing unconscious biases in class, this point from Harrison’s profile stood out to me as people can be largely unaware how implicit stereotypes being prevalent in leadership of a company can significantly affect attracting and developing new, diverse talent. Understanding this viewpoint is vital for myself and other PR students as without change, we are hindering the possibility of future innovation from diverse perspectives. Following what I learned throughout Diverse Voices, I wanted to share with my network this Forbes article, “Why Leaders Need To Focus On DEI Efforts Now More Than Ever”. It emphasizes how incorporating DEI efforts more than surface level is more attractive to prospective employees, as well as how creating a collaborative, diverse, equitable and inclusive work environment can lead to higher business performance. As DEI grows in significance to younger generations, including myself, as they enter the workforce, it is imperative for corporate leaders to recognize how truly evolving their DEI efforts can make the workforce “flourish” and establish a “growth mindset” that will effectively drive success. #DiverseVoices https://lnkd.in/e3CjRWTS

The Fearless Branding Formula is unlike any other career promotion program you’ve ever seen, for SO many reasons. 🔥 We have Career concepts that are specifically designed to help WOC land a six-figure promotion by breaking the rules and using their brand. No one else talks about the things we talk about in the FBF, especially in a way that takes into account the experiences of WOC in the workplace. In the FBF, you’ll also get access to other trainings and workshops that will help you land a six-figure job you love! 🔥 We have a customized program with mindset work & career strategy. We get to the root of your resistance to ensure that your results are long lasting and repeatable. 🔥 We cultivate a community of supportive, like-minded women. Being in a community of like-minded women is one of the most important things you need, and the community in the FBF is unmatched! These women will support you through the good and the bad and will push you to be the best version of yourself. 🔥 We have a commitment to Client Results. We have COUNTLESS client results from all of our clients. Some clients get results in weeks, some get results in days, but ALL get results by the end of the program. On average, they are able to increase their salaries by $20,000-50,000 and improve their qualities of life by: 🙌🏾 Working remotely 🙌🏾 Getting more PTO 🙌🏾 Having better benefits 🙌🏾 Having shorter commute times to work 🙌🏾 Gaining more confidence in all areas of their lives 🙌🏾 Knowing their value And so much more! ➡️ Inside the Fearless Branding Formula we teach you how to be prepared for that next level, keep your promotion and show your value. You can enroll directly in the Fearless Branding Formula if you know this is the place for you! And, I suggest doing so because spots are filling up fast here: https://buff.ly/40Zd8tj #professionalwomen #womenofcolor #leadershipdevelopment #careerdevelopment

📌Did you know?? 📌 👉47% of active job seekers cite company culture as their driving reason for looking for work. If your company culture is successful, it will turn employees into brand ambassadors. If it’s not, you’ll turn candidates away. #success #companyculture #investinyou #mannersmatter

Let's talk about sharing that fosters engagement and consequently participation: we've devised a new format for the news section of our website. We believe it's important for the stakeholders and for the #ntspeople to be informed about the several initiatives of the company, in addition to what we already share during scheduled internal meetings. We do this to create a stronger sense of belonging for every worker, as each one is an essential part of a whole that must function better and better. For this reason, the news on our website have dressed as a widely distributed house organ, a new showcase of some of the highlights that characterized the past month at NTS. What do you think about? And how would you like to interpret the concept of participation in a company? #ntspeople #ntsmoulding #beyondmoulding #awareness #engagement #responsibility #employerbranding #houseorgan #retention

Discover how #EmployeeAdvocacy transforms your team into brand ambassadors, leveraging their collective reach and credibility to amplify your company’s thought leadership. Learn the importance of broader perception and explore benefits, strategies, and best practices to harness the power of your employees' voices. Read more:

Core Value ➡️ Engaged What does "engaged" mean to us? It's more than just being present—it's about actively participating, connecting, and contributing. Engagement is at the heart of everything we do, whether with our clients, our team members, or our community. It means listening intently, collaborating wholeheartedly, and going above and beyond to make a positive impact. It's about fostering open communication, building strong relationships, and embracing diversity and inclusion every step of the way. Perhaps most importantly, being engaged is about passion—a genuine passion for what we do and the people we do it with. It's what drives us to learn and grow continuously and to make a difference in the lives of those around us. Here's to embracing engagement in all its forms – because when we're engaged, there's no limit to what we can achieve together. #socialmedia #socialmediamarketing #socialmediaexpert #socialmediatipsandtricks #loveyourworkwedo #loveyourworkinglife

🌟 𝗛𝗼𝘄 𝗗𝗼 𝗪𝗲 𝗖𝗲𝗹𝗲𝗯𝗿𝗮𝘁𝗲 𝗘𝗺𝗽𝗹𝗼𝘆𝗲𝗲𝘀 𝗮𝘁 𝗯𝗶𝗿𝗸𝗹𝗲 𝗜𝗧? 🌟 We believe recognition is one of the most meaningful ways to show appreciation for our people's incredible work. That’s why we host an Employee Awards Ceremony annually - a special moment to pause, reflect, and celebrate our achievements together. 𝗢𝘂𝗿 𝗴𝗼𝗮𝗹𝘀 𝗮𝗿𝗲 𝘀𝗶𝗺𝗽𝗹𝗲: 🎉 Create a Positive and Festive Atmosphere – We want everyone to feel the joy of shared success. 🙌 Make Awarded Employees Feel Special – Their hard work, dedication, and impact deserve the spotlight. 🤝 Celebrate as One Team – It’s about acknowledging both individual excellence and collective wins. This year, instead of having country-specific categories, we created a global list of nominations and voting. We wanted to strengthen the feeling of one united team, one birkle. We had the Ceremony online to cheer on live from all our locations and home offices. 𝗪𝗲 𝗿𝗲𝗰𝗼𝗴𝗻𝗶𝘇𝗲𝗱 𝗲𝘅𝗰𝗲𝗽𝘁𝗶𝗼𝗻𝗮𝗹 𝗰𝗼𝗻𝘁𝗿𝗶𝗯𝘂𝘁𝗶𝗼𝗻𝘀 𝗮𝗰𝗿𝗼𝘀𝘀 𝗳𝗶𝘃𝗲 𝗰𝗮𝘁𝗲𝗴𝗼𝗿𝗶𝗲𝘀: 🏆 𝗡𝗲𝘄𝗰𝗼𝗺𝗲𝗿 𝗼𝗳 𝘁𝗵𝗲 𝗬𝗲𝗮𝗿 – For someone who made a big impact from day one. 🏆 𝗘𝗺𝗽𝗹𝗼𝘆𝗲𝗲 𝗼𝗳 𝘁𝗵𝗲 𝗬𝗲𝗮𝗿 – For consistently going above and beyond. 🏆 𝗛𝗲𝗹𝗽𝗲𝗿 𝗼𝗳 𝘁𝗵𝗲 𝗬𝗲𝗮𝗿 – For being a supportive, reliable colleague who’s always ready to assist. 🏆 𝗨𝗻𝘀𝘂𝗻𝗴 𝗛𝗲𝗿𝗼 – For making a huge difference behind the scenes, often without public recognition. 🏆 𝗧𝗲𝗮𝗺 𝗼𝗳 𝘁𝗵𝗲 𝗬𝗲𝗮𝗿 – For outstanding collaboration and achieving remarkable results together. Our nominees and winners inspire us with their passion, creativity, and resilience. Here’s to celebrating success and looking forward to even more milestones ahead! We’d love to hear how you recognize and appreciate your team’s achievements. Share your ideas and experiences in the comments! Let’s inspire each other to create more meaningful moments at work. #ThisIsYourTime #EmployeeAwards #RecognitionMatters #Teamwork #ThankYou #birkleIT