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🚀 Game Changer Alert: Google's New Merchant API Beta! 🚀 In a groundbreaking move, Google has just unveiled the Merchant API Beta, a reimagined version of the Content API for Shopping. This new API promises to enhance product management and showcase businesses' capabilities like never before. Why is this a big deal? It's all about empowering businesses to streamline their processes and boost efficiency. Here’s how: Point 1: Modular Design ↳ The API’s modular design allows for isolated sub-API updates, making it more flexible and easier to maintain. ↳ This modularity ensures that updates can roll out without disrupting the entire system, providing better stability and reliability for users. Point 2: Enhanced Inventory Management ↳ The API provides advanced inventory management capabilities, helping merchants better manage their stock. ↳ With push notifications for data changes, businesses can stay informed and act quickly on inventory shifts. Point 3: New Reporting Features ↳ Comprehensive reporting capabilities include non-product performance data, offering deeper insights into your store’s overall performance. ↳ This means merchants can now leverage data to drive strategic decisions and optimize their Google Ads and PPC strategies. While the Merchant API Beta may not yet have full feature parity with the Content API, Google is actively seeking feedback from developers to refine and perfect future updates. Don't miss this opportunity to shape the future! Test the beta version and share your insights. Comment below with your thoughts and experiences. Repost this for your network to keep them informed! #GoogleAds #PPC #Ecommerce #DigitalMarketing P.S. What’s your perspective on this new API? How do you think it will change the e-commerce landscape? Let's discuss! 💬

⚡🛍️ All merchants will move to the new Google Merchant Center by September! Some helpful tips for getting the most out of it: - On the Overview page, you’ll see snapshots of your product performance, product approval status, and optimization suggestions. - Add-ons is where you’ll find advanced features such as custom reports, loyalty programs, and rules & supplemental data sources (Settings > Add-ons > Advanced data source management). - Use Product Studio to create AI-powered images at scale – new capabilities such as animating still images are coming soon. You can also download the assets you create for use elsewhere. You’ll find Product Studio from the products page under “Your business” in the left nav. - In the analytics section, you’ll find insights including pricing reports, competitive visibility tools, search trends and more in one place. Check out the blog post in the comments for more details . . .

Google Launches Merchant API Beta with New Features 🚀 Google has unveiled the Merchant API Beta, a revamped version of the Content API for Shopping, packed with new features and an enhanced architecture. Key Features 🌟 Modular Design: Isolated sub-API updates for seamless integration. New Sub-APIs: Including Data Sources, Notifications, Products, Inventory, and more. Improved Alignment: Matches Google's API improvement proposals for better efficiency. Importance 💡 This update aims to significantly boost how advertisers manage and showcase their products on Google's shopping platforms. With ecommerce being a major revenue driver on Google, these enhancements could lead to better performance and ease of use for advertisers. What's New 🆕 Push Notifications: For real-time updates on account and product data changes. Unified Resources: Combines Product & ProductStatuses for streamlined management. Enhanced Inventory Management: Improved capabilities for handling stock. New Reporting Features: Includes non-product performance data for comprehensive insights. Current Limitations ⚠️ The Merchant API Beta doesn't yet have full feature parity with the Content API. However, Google plans to address this in upcoming updates. Next Steps 📋 Google is inviting developers to test the beta version and provide feedback for future improvements. Access the Merchant API Developer Website. Review the Quickstart Guide and Compatibility Guides. Explore New Client Libraries and Samples. #GoogleAds #GoogleAdsUpdate

#Google is streamlining the process for #merchants to display their 𝗽𝗿𝗼𝗱𝘂𝗰𝘁 𝗹𝗶𝘀𝘁𝗶𝗻𝗴𝘀 across its platforms through automated "website crawl" feeds in Merchant Center. There are pros and cons to this method... If you have an #eCommerce site and want to know more - get in touch. #Ecommerce #Google #MerchantCenter #ProductListings #Automation #RetailTech #DigitalMarketing You can read more here: https://lnkd.in/dZzuKZ-x

🚨 If @Shopify changes something on its end or the “proceed to checkout” button on the cart stops functioning for a mobile device or a specific browser version, how long does it take for you to detect it? And how much does it cost you? Today’s solutions involve: - Looking at Google Analytics (or similar) dashboards daily yourself - filter down by each browser and version till you get there - Getting your analyst to look at the dashboard - filter down by each - Creating a custom dashboard Challenges of this approach: - The process does not scale with buttons across the site - The process does not scale as the permutations increase with the channel, browser name, version, OS, etc/ - The process does not scale with the costs of producing and maintaining dashboards - The process does not scale with analytical resources Solution? Out Of The Blue™. Out Of The Blue™’s AI-powered revenue-optimization platform helps eCommerce brands drive top-line revenue growth and lower costs by reducing revenue loss, leakages, and missed revenue capture opportunities. By working continuously 24*7 behind the scenes, we help drive time-critical interventions rather than reactive actions. Want to get started with capturing revenue that you are otherwise leaving on the table? DM. I’d love to guide you through the process. #ecommercebusiness #revenueoptimization #dataanalytics #ecommercegrowth #d2cbrands

Out Of The Blue™ eliminates the need for guesswork and saves valuable time, allowing you to focus on optimizing your user experience; over shuffling through Dashboards.

Don’t Lose Sales Over Confusing Checkout Pages – See How Google Maps Can Help! Are you losing potential sales because of a confusing checkout process? It’s time to make a change that could significantly improve your conversion rates! 🌍 Introducing Google Maps Integration on your checkout page. This powerful tool helps customers: 1. Verify Delivery Addresses: Reduce errors and ensure accurate shipping. 2. Streamline Delivery Logistics: Improve efficiency with precise location data. Don’t let a confusing checkout page hold back your sales. Integrating Google Maps can transform your checkout experience, increase customer confidence, and drive higher conversions. 📈 Ready to see the difference? Let’s elevate your ecommerce game today! 💪 #Ecommerce #DigitalMarketing #GoogleMaps #CheckoutOptimization #SalesBoost #CustomerExperience

🚀 Google's Push to Merchant Center Next: A Necessary Upgrade Google is transitioning merchants from the classic Merchant Center to Merchant Center Next, aiming to enhance user experience, improve product management efficiency, and provide more comprehensive performance insights. Key Features of Merchant Center Next: 🔹 Simplified Product Management: Streamlined processes for adding, editing, and managing product information. 🔹 Enhanced Performance Insights: Deeper understanding of product performance through advanced analytics. 🔹 Improved User Interface: A more intuitive and user-friendly platform. Benefits of Upgrading: ✅ Increased efficiency in managing product feeds. ✅ Better insights to optimize product listings and campaigns. ✅ Access to new features and functionalities. ✅ Alignment with Google's evolving ecosystem. Transitioning to Merchant Center Next will empower merchants with the tools they need to thrive in a competitive marketplace. 🌟 #Google #MerchantCenterNext #Ecommerce #ProductManagement #DigitalMarketing #SEO #PerformanceInsights

Google Merchant Center Next's new features simplify product management and improve performance on Google shopping platforms. Key highlights include: ☑️ Attribution rules to fix common data errors ☑️ Supplemental data sources that elevate primary product info Could these features increase product visibility for your brand? Learn more. 👀 https://hubs.ly/Q02H726S0 #Google #MerchantCenter #MerchantCenterNext #ECommerce #ECommerceMarketing #DigitalMarketing #ProductMarketing #OnlineRetailer

New Post: Google streamlines product listings via website crawl - https://lnkd.in/gs8aPH_5 - Google is making it easier for merchants to pull in product listings from their sites through automated “website crawl” feeds in Merchant Center. How it works. Google uses structured data markup on merchant websites to automatically extract up-to-date product information like titles, pricing, availability and images. The big picture. The automated feeds aim to reduce the work required to keep product listings current as assortment and pricing changes – a challenge with traditional feed file uploads. Why we care. This update could help reduce manual grunt work when it comes to updating product listings in the Merchant Center, although there may be a learning curve to ensure all products have the correct schema markup, which may not be the advertisers’ role in the marketing team. The details. To use automated feeds, merchants must implement required schema.org markup for product details like: Title Price Availability Image Additional attributes like GTIN, brand, size and condition can further enrich listings when provided via markup or supplemental feeds. What’s new. Some merchants now see an alternative “Website” feed experience that allows them to simply toggle automated product ingestion on/off in the Merchant Center. Products get automatically added or removed from the Merchant Center based on the website crawl.It complements other product data sources without duplication. The challenges. Proper structured data implementation is key, as is managing crawl directives via sitemaps and robots.txt to avoid indexing issues. What they’re saying. “Supplemental feeds provide additional information…and you can refresh more often,” per Google’s automated feed documentation. Between the lines. Automated feeds align with Google’s push toward entities and structured data as core to its modern “AI-first” approach across products. First spotted. This update was first spotted on Thomas Eccel’s profile: Bottom line. By reducing manual feed labor, automated product ingestion could lower barriers for merchants to participate across Google’s growing array of surfaces like Search, Shopping, Images and more. - #news #business #world -------------------------------------------------- Download: #Google #Font #Tester - https://lnkd.in/gKAZYbVN