Shelly DeMotte Kramer’s Post

View profile for Shelly DeMotte Kramer, graphic

Top 20 industry analyst, advisor, strategist, and B2B thought leader helping companies disrupt themselves and their industries, leverage technology in innovative ways, grow share of voice and share of market.

Very smart move by the team at Lenovo with the launch of pre-configured "partner journeys" designed to make the partner experience better (i.e. helping them boost sales and revenue). Anything that makes it easier to sell, is good for partners (and their customers. The five Lenovo 360 partner journeys are being offered through the Lenovo 360 Global Partner Framework and are the first of what are expected to be a growing range of similar partner journey frameworks that the company will expand over time. Putting everything partners need to be successful in one place, helping to drive their success by providing digital resources, training, communities where they can engage, along with collateral and assets then can easy grab and use — there's every reason partners will love this. Good coverage here by Todd R. Weiss for ChannelE2E #devices #lenovo #theCUBEresearch #partnerecosystems #systemsintegrators

  • No alternative text description for this image
Todd R. Weiss

Freelance Technology Journalist, Storyteller, Consultant and Analyst

2mo

Thank you for the mention, Shelly. I am seeing more of this kind of move from other vendors as well lately. This will be helpful for partners, MSPs, and their customers.

Tom Pick

B2B Tech Digital Marketing Consultant: SEO, SEM, Social, Content, Influencer Marketing

2mo

Kudos to Lenovo for this creative and innovative initiative in supporting their partner channel.

Like
Reply
John Lusher

Chaos Coordinator at The Social Buzz Lab: A Strategy First Digital Marketing Team helping brands, companies and individuals build Buzz on social media for over 15 years. Fueled by coffee and a love of marketing. 

1mo

Hats off to Lenovo for taking this path. Also, good coverage from Todd R. Weiss - no surprise there! It will be interesting to see how this impacts their business relationships.

Like
Reply
John Peters

I help small businesses and Special Improvement Districts grow. | Innovator | Executive | Entrepreneur | Author | Speaker | Marketer | Digital Innovation | Board Member | AI Optimist

2mo

Talk about supporting partners and the related initiatives. Very cool. Thanks for posting!

Like
Reply

Always good to see fresh strategies for managing the channel. Thanks for sharing Todd R. Weiss and Shelly DeMotte Kramer

Like
Reply
Amy Tobin

B2B Marketing Expert, AI Marketing Specialist, Storyteller, Collaborative Executive Leader, Salesperson at heart

1mo

Very smart move by Lenovo!

Like
Reply
See more comments

To view or add a comment, sign in

Explore topics