Social Seeder’s Post

Here are three reasons employee advocacy programs actually benefit your employees, and not just your brand: 💡They get to know and love their jobs and company even more, creating a happier workplace environment and positive company culture. 💡 They get to become thought leaders within their industry and grow their knowledge. 💡They are building their own personal networks and brand. Every aspect of an EA program is something your employee can move forward with. Thinking about becoming an advocate for your company? Here’s a huge bonus: If you leave Company X for Company Y, your entire network, audience, and personal brand goes with you! That’s incredibly valuable. #EmployeeAdvocacy #EmployeeAdvocacyPrograms #ThoughtLeadership

Do you track the cost-per-click from your employee advocacy program? Once upon a time, we couldn’t have a sales meeting without discussing the CPC potential of employee advocacy. By having employees share content, organizations drove down costs and skyrocketed engagement. Today, however, that conversation has changed, according to The Employee Advocacy Benchmark Report: 📊 61% of EA program managers don’t track CPC. In 2024, as Elliot Elsley explains, it’s all about brand impact: reaching more people, enhancing employer brand, and being top-of-mind when it matters most. Are organizations missing the CPC metric, or has the shift to brand-building benefits created more value? Grab the report: https://lnkd.in/g3FcJZt4 #EABenchmarks #EmployeeAdvocacy

Do you track the cost-per-click from your employee advocacy program? Once upon a time, we couldn’t have a sales meeting without discussing the CPC potential of employee advocacy. By having employees share content, organizations drove down costs and skyrocketed engagement. Today, however, that conversation has changed, according to The Employee Advocacy Benchmark Report: 📊 61% of EA program managers don’t track CPC. In 2024, as Elliot Elsley explains, it’s all about brand impact: reaching more people, enhancing employer brand, and being top-of-mind when it matters most. Are organizations missing the CPC metric, or has the shift to brand-building benefits created more value? Grab the report: https://lnkd.in/gzqYr2mA #EABenchmarks #EmployeeAdvocacy

Did you know that employees' social media posts generate over 500% more engagement than when the same message comes directly from the company? This highlights the power of employee advocacy and the trust people place in authentic voices. Don't overlook the power of your employees to share meaningful content and amplify your brand's reach and impact. ⚡#EmployeeAdvocacy #BrandEngagement ⚡

You can only ever control HALF of your employer brand. The half YOU choose to share externally. The rest is down to how talent 𝑝𝑒𝑟𝑐𝑒𝑖𝑣𝑒𝑠 your business as a place to work. And the best way to influence this? By creating meaningful experiences throughout the employee lifecycle that sparks organic advocacy. There's nobody better to champion your business than those living and breathing it day to day. #employerbrand #employeeadvocacy

Empower your team to be brand ambassadors! Our latest blog explores how Employee Advocacy Programs, powered by HR Tech, can amplify your brand's reach and impact. Engaged employees are your best advocates, and with the right tools, they can help elevate your brand to new heights. Read the Full Blog and unlock the secrets to brand amplification through employee advocacy. https://lnkd.in/d9bzkjJG #EmployeeAdvocacy #HRTech

How can you make employee advocacy more attractive to employees? The obvious answer is to use rewards and gifts. But that's not the best approach - these rarely result in sustained behaviour change. When the rewards stop - the behaviour stops - the posting and sharing stops. Instead look at the importance of friends, colleagues and the company culture in making it more attractive. If you're surrounded by people who are active on Linkedin you're more likely to want to do it too. Behaviours are attractive when they help us fit in. James Clear, author of Atomic Habits, suggests there are 3 groups where we imitate habits. - The close - The many - The powerful One of the most effective things you can do as a company is to make being a brand ambassador the normal behaviour. And this starts at the top. In our newsletter tomorrow I will share 3 steps you can take to start shaping a culture where employee advocacy becomes the norm. Sign up here: https://bit.ly/47hFa5U #employeeadvocacy #brandambassador #behaviourchange #companyculture

Hey everyone! 🌟 Employee Advocacy Programs are crucial for customer attraction, engagement, and retention. 💼 Let's dive in and discover how to kickstart your own program! #EmployeeAdvocacy #CustomerEngagement 🚀

💥 Content shared by employees gets 8x more engagement than brand channels, and leads from employee advocacy are 7x more likely to convert! But, the success of your advocacy program 𝗵𝗶𝗻𝗴𝗲𝘀 𝗼𝗻 𝗮𝗰𝘁𝗶𝘃𝗲 𝗽𝗮𝗿𝘁𝗶𝗰𝗶𝗽𝗮𝘁𝗶𝗼𝗻. Here are our top three tips for maintaining their engagement in your program ⤵️ Take a closer look: https://okt.to/MN2G0D #EmployeeAdvocacy

What would I do if I were building an Effective Employee Advocacy program from scratch? 1. Set clear goals and objectives. 2. Provide comprehensive training and resources. 3. Encourage active participation and engagement. 4. Recognize and reward top advocates. Better Employee Advocacy ↳ Engagement ↳ Brand Amplification ↳ Trust Building ↳ Team Collaboration Happy Empowering your Employees to be Advocates! #Sarcasm #EmployeeAdvocacy