Sostrene Grene’s Post

So, you spent all that time interviewing your guest, and editing your podcast (or $$ paying someone else to do it), but you're not sure if... Your target audience is actually listening. Hey, I've been there. Done that. I know plenty who have done the same. But did you know that by interviewing a guest on your podcast, you are actually a news reporter? What if you could pitch your interviews to a local and/or relevant news publication? And then, what if you could promote the resulting news story directly to your target audience? You've made all that effort to produce your podcast worth it. And you've given a massive value-add that will help your company or organization. "Sounds great, Curt. But where do I start?" You can start by sending me a message and asking me that very question :)

Here's the secret to why some people constantly get invited to speak on big platforms and talk on big podcasts: it's because they're the author of a book. A book is an iconic format. It signifies authority and expertise like nothing else. If you've written a book of 30 or 40,000 words on your subject, then you are clearly the expert in your field. If you want to get on stage, be interviewed by a journalist, or talk on someone's podcast, what do you do? You send them a copy of your book. Nothing else breaks through like sending people the gift of a published book. It makes it clear that you're someone they’ll want to showcase on their stage, in their podcast, or in an article or interview. So, get your book written so you can be that person on the stage. #ThoughtLeadership #WriteYourBook #EntrepreneurToAuthor Sophie Stardust Joe Gregory Daniel Priestley David B Horne Jonathan Farrar

Top tips for how to master the art of podcast guest booking and interviewing: - 🔄 Streamline Your Guest Booking - Consider using online tools beyond email to manage bookings. Check out Lazy Pod Club! - Timezone troubles? Automate scheduling to ensure smooth planning. - 🕵️♀️ Do Your Homework - Run through your guest's website and social platforms. Context is key! - Digest their content if they're podcasters or YouTubers themselves. - 🎙️ Prep for Perfection - Start with 3-4 solid interview questions prepped in advance. - Allow room for organic conversation but have those prompts ready! Landing the right guest and leading engaging conversations can set your podcast apart. Whether you're pinching pennies or have cash to splash, excellence in preparation doesn't cost a thing but pays dividends in listener engagement and show quality. 🚨 Find out more in Ep 81: How Much Time Does it Take to Run a Podcast? ➡️ The Lazy Girl's Guide to Podcasting 🔗 https://lnkd.in/esFufZ7K

Most authors know that engaging stories are key to capturing readers' attention.: But did you know that there are “psychological hacks” that can enhance your storytelling and make your book unforgettable? In the latest episode of The Author Switch Podcast, Carma Spence shares nine psychological secrets to increase reader engagement. Discover how to deeply connect with your readers and boost your book's success. Watch the episode now! https://lnkd.in/gg5JhVU9

It's the basics, and yet 90% of podcast guests do not understand this principle. Engaging storytelling is what makes some podcast interviews unforgettable. Listeners crave authenticity. They want to hear real stories and genuine emotions. Preparation is key. Knowing the host and the audience can make a huge difference. A good podcast guest listens actively. They respond thoughtfully to the host's questions. Energy and enthusiasm are essential. A lively guest keeps the audience engaged. Clear and concise communication helps. Long-winded answers can lose the listener's interest. Sharing unique insights or experiences makes a guest memorable. Humor, when appropriate, can make the interview more enjoyable. Being relatable helps the audience connect with the guest. A strong personal brand can also make a guest stand out. When listeners feel a connection, they remember the interview. The best guests leave the audience wanting more. They make the podcast episode worth sharing. That's the power of being an impactful podcast guest. #realestatejourney #investmentgoals #realestate #realestateinvesting #multifamilyinvesting #realestateinvestor #multifamily #passiveinvesting #syndication

This episode with Carlos Caro is chock full of great ideas. But the most significant business-changing idea for me is this: (My paraphrase & twist): Can this prospect and I create a jaw-dropping success story together? Hear me out. I believe that sales is NOT about convincing people to buy; it's about *finding alignment* between a client's problem and my solution. So, when I lead a Discovery meeting, I'm not there to sell anything...yet. I'm looking for alignment. Can the prospect and I create a jaw-dropping success story together? How do I tell? 1. If I can see that their problem is a deep-down burning priority (to them) 2. And I can see that our sales training and coaching can help solve that problem 3. With clear KPIs to measure the impact 4. Where the potential return is exponential to any investment they would make in our system 5. And the client is ambitious, coachable, committed, and virtuous (ethical)... That's what I'm looking for. That's what alignment looks like for my business—where it sets up the relationship (and engagement) for success. If I uncover it's not a good match, that's okay. I'd much rather find that out sooner than later and book more Discos to "shop for" clients who align with us than *chase* after "opportunities" that aren't a great fit for either party. As founders and sales leaders, time is our most rare asset. We owe it to ourselves and our companies to invest that precious time in prospects who align. #SystematicSelling #sales

What makes a book truly great? We often measure success by numbers, but as an aspiring author, Josh Steimle came to realize that popularity doesn't always equate to greatness. So, as we navigate the world of writing, let's remember that greatness transcends popularity and that seeking diverse feedback is key to refining our craft. Let's focus on creating meaningful content that resonates, regardless of the numbers. #WritingCommunity #AuthorLife #GreatnessNotPopularity Tune in to the podcast: https://lnkd.in/gRXeBNQ6

What makes a book truly great? We often measure success by numbers, but as an aspiring author, Josh Steimle came to realize that popularity doesn't always equate to greatness. So, as we navigate the world of writing, let's remember that greatness transcends popularity and that seeking diverse feedback is key to refining our craft. Let's focus on creating meaningful content that resonates, regardless of the numbers. #WritingCommunity #AuthorLife #GreatnessNotPopularity Tune in to the podcast: https://lnkd.in/gnmRKMHz

With 63% of podcasts using an interview format, podcast guests can really make or break a lot of shows. 🎙 If you’re able to secure guests with clout in your industry, already have a devoted audience base, or are very respected in your niche, then you're already halfway to climbing the ranks. But finding top-tier talent is easier said than done. To help you find guests your audience will love, the Quill Inc team put together a complete guide to securing the best guests for your podcast along with an outreach template and tips for writing follow-ups that perform: https://lnkd.in/ddeZZSza #podcastguests #podcastguesting #podcasttips #interviewpodcasts #brandedpodcasts CoHost

Exciting news! The Curious Builder Podcast is now going bi-weekly starting today, featuring a short 20-minute Q/A session. These engaging questions are sourced from attendees at our live events and online. Stay tuned for these insightful responses airing opposite our bi-weekly Spanish interviews. Here's a quick overview of our content schedule: - Mondays (Weekly): Tune in for 1-hour episodes where building industry owners from all over the US share their inspiring stories. Each episode is designed to showcase the company and provide 3-4 practical business ideas that every listener can implement. - Thursdays (Bi-Weekly): Enjoy a 1-hour episode En Espanol with Belkis Cruz. - Thursdays (Bi-Weekly): Join us for a 20-minute Q/A session packed with valuable insights. Don't miss out on the opportunity to learn from industry experts and enhance your business knowledge. Subscribe now and stay informed with the Curious Builder Podcast! 🎧 #CuriousBuilder #Podcast #BusinessInsights #Curiousbuilderpodcast