Embracing a summer of sport through consumer competitions: Contact International Magazine ➡️ https://ow.ly/MWnw50Uk2lp
The summer of 2024 was action packed in the sporting world, with the European Football Championships in Germany and the Olympic Games in Paris taking place. To mark this summer of sport, SPAR country organisations offered innovative consumer competitions which captivated customers. In our new issue of Contact International, we deep dive into the success of these campaigns.
#SPAR#ContactInternational#Retail#Campaigns
SCORE BIG THIS SUMMER!
Ever wondered what it takes to land a hugely successful Euro2024 campaign and drive pub and bar footfall, dwell time and sales? Well It's easy, you just open the doors right? 🤔
Well with just 86 days to go until kick-off, I reckon now is the time to start driving your live sport proposition ahead of the big Summer of Sport to maximise the opportunity. 🤑
I've teamed up with Paul Filler and the team at Magnify Marketing for my March blog to help offer some FREE top tips and advice on how to start driving your live sport reputation NOW so come June, you're the no.1 choice in your local area. 🏆
Combine this advice with my blogs on atmosphere management, 6-3-6 planning and POS disciplines and you start to see how I can add value to your pub or bar group through my marketing strategies.
Have a read and let me know your thoughts in the comments:
https://lnkd.in/ePupPKWT
(Remember: all Spaceman marketing subscribers received this blog 24-hours before everyone else, so don't forget to sign up and be the first to receive my hospitality newsletters, blogs and latest news)
#sport#euro2024#marketing#hospitality#freelancing
Want to learn how top football teams are processing MILLIONS monthly from their loyalty programs?
We’re excited to join Sport Lisboa e Benfica, Club Brugge, and Malmö FF in the Football in Business Webinar to unveil the secrets of building Membership Schemes and Loyalty Programs in Sports.
What we’ll cover:
1) Monetize Cashback Partners: How to automate sports club cashback partners to process $50M+ volumes (for a 300k member size).
2) How to Replicate Success Story of Benfica: How to replicate the success of Benfica, a club processing ~$100M with 1000+ cashback partners.
3) Start your loyalty program with Kalder: How to start monetizing and gamifying your football club’s loyalty program in just a few weeks.
It’s more important than ever for football clubs to create engaging experiences and monetize their fandom. Learn from the best tools and leaders in loyalty Hugo Vicente de Freitas and Thomas Rypens.
From our team, Gökçe Güven, Michael Sutherland, and Felipe Machado will also be speaking. Come say hi!
Register for free at https://lnkd.in/dPPPbs2U.
🌟 Enhancing the Quality of Sports Events 🌟
To elevate the standard of sports events, several critical factors play a pivotal role:
Multinational Participation: Incorporating athletes and teams from various countries not only increases diversity but also enhances the overall quality and excitement of the event.
Elite Athletes/Teams: The involvement of top-ranked athletes and teams significantly boosts the prestige and competitive edge of the event.
Federation Support: Strong backing from sports federations helps in maintaining high standards and ensures compliance with essential regulations.
Digital Tools: Leveraging technology in event organization streamlines processes and facilitates efficient communication, making the event run smoothly.
Quality Control Systems: Implementing robust quality control systems is essential for ensuring the consistent quality of events and fostering continuous improvement.
At the WL Convention, we are committed to these principles to deliver outstanding sports events that captivate and inspire. Watch our latest video to learn more about how we are enhancing the quality of sports events globally. 📹👇
#SportsEvents#QualityControl#DigitalInnovation#EliteAthletes#FederationSupport#WLConventionhttps://lnkd.in/gJHDpP-t
Founder at Birmingham's #1 rated creative agency, Giants & Titans. Decent at all kinds of marketing from social media to websites, campaigns to content.
𝗧𝗼𝗱𝗮𝘆
So can we all agree that it's not 'coming home' now?
3 days after losing to Spain in the final of Euro24, and with the departure of the manager still fresh in my mind, I'm starting to come to terms with the fact that once again, England fell at the last hurdle of a major football tournament.
And you know what? I'm not sad, just grateful for the fact that in the last few years I've watched us contest 2 finals, which had never happened before in over 30 years of supporting the national team.
It's weird that I serendipitously typed '30 years' there because it's one of the key lines in the iconic "Three Lions" anthem so beloved by England fans.
It's a great song but please, can we all stop saying "It's coming home" every time England does well in a tournament???
By the time of the next World Cup, the tune - which memorably laments a period of "30 years of hurt" will be 30 years old itself.
To me it smacks of an institution trapped in the past and unable to move on.
Continuing to use the phrase ad nauseam would be like Ford continuing to advertise the Cortina or Brother promoting its revolutionary typewriter with a door drop campaign.
Brands that fail to move with the times, to evolve and innovate, soon find themselves crushed under the weight of the past.
Just ask Kodak or Blockbuster.
I know because throughout my career I've been lucky enough to help loads of brands break new ground, from delivering my first post-uni employe's first ever company website (back then, you paid agencies by the page) to helping Bridgestone Tyres figure out some wacky thing called Facebook.
But enough of that - who's your pick for the next England manager (I'm dreaming that a certain Jurgen Norbert Klopp will fancy it, but then I've always been a bit daft like that).
#innovation#digitalmarketing#futurism#football
With summer officially here, July is set to be busy, so make sure you’ve marked the important dates in your calendars!
The coming month sees a flurry of sporting action, from the Euros and Wimbledon to the British Grand Prix and the start of the Olympics – which events will you be tuning in to?
#MonthlyCalendar#SocialMediaMarketing#DigitalMarketing
🌟 One Month to Go Until EURO 2024! 🌟
As we countdown to one of the most anticipated events in the sports calendar, the opportunity for brands to shine has never been greater. At Elevate Global, we believe in the power of memorable event activations to not only capture attention but to forge lasting connections between brands and audiences.
🔗 We’ve shared our insights and strategies in our latest blog post: "Make UEFA EURO 2024 an unforgettable event with event staff from Elevate." Dive into the essence of impactful activations, strategic do’s and don’ts, and discover how your brand can stand out in a crowded field.
Read the blog here : https://lnkd.in/eUB2tVBg
✨ If you’re looking to elevate your brand’s presence, now is the time to make your move.
Let’s make EURO 2024 not just a moment, but a milestone for your brand.
RebeccaMartinSanaJulieCélianLucy-MarieAntonio Luciana AnnabelleKubaRafaella#EURO2024#BrandActivation#EventStaffing
Vigilante c na The Shoprite Group of Companies
3wParabéns!