Our results from the third quarter of 2024 are in 👇🏼 Swipe through to read about some of the highlights 📖 📊
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Easy Operation, Superior Results March 26, 2024 | 9 AM (EDT) Learn more 👉 https://brnw.ch/21wHZLs
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Super valuable report for businesses setting long term goals/direction. I will certainly use to frame my future thinking. For example: Nouveau Nihilism - from a brand stand point this is great - lots of ways to tap into the element of immediate reward for many categories. Reward holds a positive brand platform that sit very comfortably with many brand directors. - from a Corporate responsibility/Brand purpose stand point its trickier, more people are living for today and a growing trend to absolve responsibility for the future AND an expectation for others to solve big issues for them (drawing on the issue of Climate change 'I'm doing all I can...... (72%), 'companies are not playing their part (77%) 'the government need to ....(do more).... 81%') The implications is that companies/brands need to do and say more than ever. I predict this trend will explode in the next 10 years. Gen alpha are being raised by parents navigating Pandemics, social media mistrust, & polictical incompetence/scandals. This is going to massively impact the core values and interests of this generation. Being aware how this plays out and understanding what will matter to consumers in the future is critical. I would encourage brands and business to keep track of this trend - and the other 8 in this report. ------------------------------------------------------------------------------------ I have spent 24yrs leading Insights and Analytics teams to help businesses get stuff done. I think about problems differently and simplify complexity. I'm currently consulting for a number of organisations. DM me if you have a challenge I could help with. Dawn
Chief Executive Officer at Ipsos, one of the largest research companies in the world with 20,000 people in 90 countries.
Feeling a bit nostalgic? You are not alone - one of our 9 Global Trends in www.ipsosglobaltrends.com out today is "Retreat to old systems"... with 5 million data points this 50 country edition is our biggest and most versatile edition yet.....
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Join your peers on October 23rd for insights and information sharing about how to prepare for the unexpected when it comes to key third party dependencies.
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I have submitted a workshop! You should send in something too 🚀 From my proposal: “This workshop is for anyone who wants to kick-start a new writing habit — and to get a site of their own with blog posts in Markdown. We will set up a minimal project with static site generator Eleventy that publishes to GitHub Pages. I have different approaches depending on your background, and you do not need to be a developer. Technical requirements are a laptop and a GitHub account. If you are a person who wants to run a local development server with Node.js and you prefer to procrastinate on any actual writing by tweaking the configuration and the code of your new site, this can also be what you do during this workshop. But the rest of us… we will help each other brainstorm ideas for topics, practice making shitty first drafts, and motivate each other to turn drafts into published posts.” Thanks to Benedicte Raae and Torunn Flo for helping me land on this idea 🫡
The deadline is fast approaching! 🙀 Send in your stuff before the end of tomorrow, that's 23:59 CET 11th of October! https://lnkd.in/d8WKvtd2
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✒️ Today's Daily Reminder is all about yesterday's poll and the results so far which are very interesting. So go check it out, watch the video 👇
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